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[03/13/14 - 01:06 PM]
The Number One Holiday Destination on Television Is Hallmark Channel, Which Returns This Season with "Countdown to Christmas," The Most Anticipated Holiday Programming Event of the Year
In total, Hallmark Channel's 2013 "Countdown to Christmas" programming campaign reached over 58.9 million unduplicated viewers.

[via press release from The Hallmark Channel]

THE NUMBER ONE HOLIDAY DESTINATION ON TELEVISION IS HALLMARK CHANNEL, WHICH RETURNS THIS SEASON WITH "COUNTDOWN TO CHRISTMAS," THE MOST ANTICIPATED HOLIDAY PROGRAMMING EVENT OF THE YEAR

Network Will Produce 12 New Movies of Christmas Again This Year

Hallmark Channel's beloved "Countdown To Christmas," the #1 most treasured holiday destination by television viewers, returns and is bigger than ever with 12 new movies of Christmas and more than 1200 hours of quality family-friendly holiday themed programming. Capitalizing on the success of last year's "Countdown To Christmas," where Hallmark Channel claimed the #1 movie of the week for seven consecutive weeks, the network will once again gift viewers with holiday-themed programming 24/7 beginning Saturday, November 1. As the industry's holiday leader in original movies, specials and fan favorites, Hallmark Channel will build upon the success of last year's robust campaign and bring audiences 12 new Original Holiday Movie World Premieres, a Hallmark Hall of Fame World Premiere and an even larger collection of viewers' favorite holiday movies and specials.

"Hallmark Channel is television's #1 holiday destination," said Michelle Vicary, EVP, Programming for Hallmark Channel and Hallmark Movie Channel. "Hallmark Channel has historically delivered the highest-rated Original holiday movies of any network and our audience yearns for these films year-round because of the inspiring and delightful storylines that bring the magic of the holiday season home consistently," Vicary concluded.

In 2013, the 12 "Countdown To Christmas" Original Movie Premieres averaged a 3.3 household rating, marking a 27% increase over 2012 and propelling Hallmark Channel to rank #1 among households, women 25-54 and total viewer rating for weekend primetime. Hallmark Channel also debuted 12 Original Holiday Movie World Premieres last year, all of which propelled the network to rank #1 among HH and total viewers for weekend primetime. In primetime delivery, Hallmark Channel's 2013 "Countdown to Christmas" marked double digit growth compared to the same period in 2012 (11/2-12/15/13 vs. 11/3-12/16/12) with a 21% increase in HH, 24% increase in W18-49, 11% increase in W25-54, 20% increase in A18-49, 11% increase in A25-54, and 23% increase in P2+ delivery. In total, Hallmark Channel's 2013 "Countdown to Christmas" programming campaign reached over 58.9 million unduplicated viewers.

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming available in high definition (HD) and standard definition (SD) to a national audience of 86 million subscribers. Hallmark Channel is the nation's leading destination for quality family programming with an ambitious slate of TV movies; original scripted series, including Cedar Cove and When Calls the Heart; specials such as Kitten Bowl; as well as some of television's most beloved sitcoms and series, including The Golden Girls, The Waltons, Little House on the Prairie, and Frasier. The channel is also home to Daytime Emmy-nominated lifestyle program, Home & Family, a daily two-hour live show shot in a fully functional house located on the Universal Studios lot. Hallmark Channel's sibling network, Hallmark Movie Channel, available in HD and SD, focuses on family-friendly movies with a mix of original films, classic theatrical releases, and presentations from the acclaimed Hallmark Hall of Fame library.

Crown Media Family Networks is the umbrella unit of Crown Media Holdings, Inc., which houses Hallmark Channel and Hallmark Movie Channel. The company operates and distributes both channels in high definition (HD) and standard definition (SD) with Hallmark Channel available to 86 million subscribers in the U.S. and Hallmark Movie Channel in 53 million homes. Hallmark Channel is the nation's leading destination for quality family programming with an ambitious slate of original TV movies, specials such as Kitten Bowl, as well as some of television's most beloved sitcoms and series, including The Golden Girls, The Waltons, Little House on the Prairie, and Frasier. Hallmark Channel is also home to original scripted series, including Cedar Cove and When Calls the Heart, and Daytime Emmy-nominated lifestyle program, Home & Family, a daily two-hour live show shot in a fully functional house located on the Universal Studios California lot. Hallmark Movie Channel is one of America's fastest-growing cable networks and provides family-friendly movies with a mix of original films, classic theatrical releases, and presentations from the acclaimed Hallmark Hall of Fame library. In addition, Crown Media Family Networks includes the online offerings of HallmarkChannel.com and HallmarkMovieChannel.com.

TWITTER: @HallmarkChannel, #CountdownToChristmas

Hallmark Channel on Social Media: Facebook, Twitter (Join the conversation at #HeartofTV), Pinterest, GetGlue, YouTube





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[12/28/14 - 07:20 PM]
NBC to Televise Steelers' AFC Wild Card Game This Sat., Jan. 3 in Primetime & AFC Divisional at New England on Sat., Jan. 10 at 4:30 PM ET
The schedule will be finalized after the conclusion of tonight's Cincinnati Bengals at Pittsburgh Steelers game on NBC.

[12/28/14 - 09:41 AM]
Saturday's Broadcast Ratings: "20/20" Paves the Way for ABC Demo Victory
The Alphabet's newsmagazine leads the night among adults 18-49.

[12/28/14 - 09:34 AM]
Rebroadcast of "SNL" with Host Jimmy Fallon Equals Its Highest 18-49 Rating for a Saturday 10 p.m. Encore Since Premiere Week
NBC spins the numbers for Saturday, December 27.

[12/27/14 - 08:50 AM]
Friday's Broadcast Ratings: NBC Tops Viewers, Shares Demo Crown with ABC
"Dateline NBC" and 20/20" lead their respective networks in both categories.

[12/27/14 - 08:36 AM]
"Dateline NBC" Delivers the Biggest Overall Audience of the Night on the Big 4
NBC spins the numbers for Friday, December 26.

[12/26/14 - 09:14 AM]
Thursday's Broadcast Ratings: "Grinch" Steals Christmas for ABC
The Alphabet is the top draw in both total viewers and adults 18-49 last night.

[12/26/14 - 08:42 AM]
Encore of "Christmas in Rockefeller Center" Grows from Its First Half-Hour to Its Second, Despite the 10 p.m. hour, in Adults 18-49 and Total Viewers
NBC spins the numbers for Thursday, December 25.

[12/26/14 - 08:28 AM]
ABC Wins Christmas Prime with "The Grinch" Hitting a 5-Year High
ABC spins the numbers for Thursday, December 25.

[12/26/14 - 07:54 AM]
NBA on ABC: Cavaliers-Heat Christmas Showdown Up 12 Percent with Strong 5.5 Overnight Rating
ESPN spins the ABC numbers for Thursday, December 25.

[12/26/14 - 07:39 AM]
"Colin's Cartoons Special" on December 27 to Feature Best Cartoons of 2014
"Colin's Football Show," which showcases the host's unique take on college and professional football, airs Sundays at 9 a.m. on ESPN2 during the football season.

[12/25/14 - 10:36 AM]
Wednesday's Broadcast Ratings: NBC Wins Christmas Eve with "It's a Wonderful Life"
The Peacock leads the night in both total viewers and adults 18-49.

[12/25/14 - 10:34 AM]
NBC's 38th Primetime Telecast of "It's a Wonderful Life" Wins the Night Among the Big 4 in 18-49, Total Viewers and All Other Key Demos
NBC spins the numbers for Wednesday, December 24.

[12/24/14 - 08:50 AM]
"One Direction: The TV Special" Scores a Four-Week High for NBC in Its Slot in Teens 12-17
NBC spins the numbers for Tuesday, December 23.

[12/24/14 - 08:39 AM]
Tuesday's Broadcast Ratings: ABC Tops Demos with Holiday Specials, "The Year"
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network.

[12/24/14 - 08:26 AM]
ABC Wins Tuesday in Adults 18-49 with Animated Specials and "The Year"
ABC spins the numbers for Tuesday, December 23.