or


[04/21/14 - 09:18 AM]
truTV Greenlights Six New Series as Part of Bold Brand Evolution
Plus: the network extends newcomer "The Carbonaro Effect" and renews "Impractical Jokers" for a fourth season.

[via press release from truTV]

truTV Greenlights Six New Series as Part of Bold Brand Evolution

Network also Expands Episode Order for The Carbonaro Effect Ahead of Series Launch And Renews Hit Series Impractical Jokers

truTV Working with Top-Name Producers to Create Programming Targeted to Younger Audience of "Funseekers"

truTV has greenlit six new series, part of a new wave of programming on tap as the network embarks on an extensive brand evolution. truTV is working with some of the industry's top producers to create programming designed to appeal to "funseekers," a younger, dual-gender audience that looks for television to take them on a fun ride that both surprises and entertains. Over the past eight months, truTV has put significant resources behind reshaping its brand and has turned over a slate of more than 30 new projects in development.

On the programming front, the network is focusing on creating shows that are authentic, clever and buzz-worthy - shows that viewers want to talk about and share. truTV's slate of new shows includes Fake-Off, a Kabuki-inspired, pop-culture-themed talent competition series; Way Out West, a reality western about three rival outfitter families in the Idaho backcountry; How to Be a Grown Up, a comedic take on the relatable trials and tribulations of true adulthood; Local News (working title), a look at the playful rivalry between the news teams at two small town television stations; and Hair Jacked, a new ambush game show that gives contestants the opportunity to win big money or go home with the cut of the day.

truTV has also responded quickly to the positive reaction surrounding the April 1 sneak peek of the new series The Carbonaro Effect by ordering 13 additional episodes before the first season even launches. The Carbonaro Effect, which stars comic magician Michael Carbonaro (pictured at left), is set to premiere Thursday, May 15, at 10 p.m. (ET/PT). And the network will leverage the success of its hit series Impractical Jokers, which finished the first quarter of 2014 ranking as basic cable's #1 program in its Thursday night timeslot with adults 18-34. The network has ordered not only a fourth season of Impractical Jokers, but also a brand new spinoff series entitled Jokers Wild!

"We're extremely excited to be rolling out a robust slate of programming, including big swings in new areas including reality/scripted hybrid shows, sketch comedy, docusoaps and competition elimination as we continue to shape and evolve the truTV brand," said Chris Linn, president, head of programming for truTV. "Working with outstanding producers like 3 Arts Entertainment, Mission Control Media, Bunim/Murray Productions and Shine America, we are moving forward to give our targeted audience of 'funseekers' the type of programming they crave: a dynamic mix of action, comedy and competition series featuring engaging characters and compelling new worlds. These are the kind of shows that pull you in, take you on a fun ride and leave you wanting more."

truTV's newly greenlit series will join such recently announced pickups as The Carbonaro Effect; Friends of the People, truTV's first-ever sketch comedy and the design competition show Motor City Masters. In addition, truTV has more than 30 new series in development.

"At truTV, we are moving full speed ahead to build a lineup packed with new and different shows that are worthy of investment," Linn said. "A perfect example is The Carbonaro Effect, a series we are so excited about, we've already ordered additional episodes. We want producers to know that truTV is a place where they can come and play, an environment where they can develop their most innovative ideas into really great television."

In addition to expanding its programming slate, truTV is working with award-winning entertainment branding agency loyalkaspar on a refresh of the truTV brand. Currently in development, the creative strategy will include new design applications for all platforms.

"truTV's brand evolution will be a reflection of our new programming focus and the attitude of our target audience of funseekers," said Puja Vohra, senior vice president of marketing and digital for truTV. "Knowing that funseekers are tech-savvy, truTV can push the envelope on creative disruption to drive interactivity across all fan touchpoints."

truTV's new programming and brand update are being announced in the midst of the network's annual meetings with advertisers, a key component of truTV's Upfront strategy.

"We have listened to our advertising partners, worked hand-in-hand with the network on this brand evolution and are proud of what we are presenting to the marketplace this Upfront," said Donna Speciale, president of Turner Broadcasting Ad Sales. "This direction supports our overall Turner Upfront message by providing valuable content to advertisers across more screens and platforms than ever before."

Below is a rundown of truTV's five main programming categories, with details about the new series and projects that fall into each category.

Docusoaps

Way Out West - Rogue Atlas Productions in association with Lionsgate Television

Way Out West takes viewers inside the Idaho backcountry, where three charismatic families are engaged in a rivalry in the outfitting business that has gone on for 150 years. truTV has ordered 12 episodes, plus the one-hour pilot, with plans to launch the series in July.

Local News (working title) - Electus

When a spunky young reporter from Connecticut lands her first big job in a small-town news market, an unexpected shake-up occurs. Local News follows a group of local anchors as they compete for the top spot in the game. The character-driven docu-soap will spotlight the playful - and at times cut-throat - rivalry between two local news stations and the dynamic newscasters who are determined to take their jobs seriously, even when some of the news they cover is less than serious. truTV has ordered eight episodes of Local News, which is slated to premiere in fall 2014.

Comedic Reality

The Carbonaro Effect - Fields Entertainment and 11 Television

This brand new series will follow comic magician Michael Carbonaro as he uses his skills to trick, amaze and amuse an unsuspecting public. truTV originally ordered 12 episodes of the series for the first season, plus a pilot presentation. The show generated a great deal of social media buzz with its April 1 sneak peek, prompting truTV to order 13 additional episodes before the series officially launches on Thursday, May 15, at 10 p.m. (ET/PT).

Jokers Wild! - NorthSouth

From the producers of Impractical Jokers comes this new project featuring everyone's favorite funny friends: Sal, Murr, Q & Joe. And this time they've got new skits, new bits and new guests that will keep audiences laughing week after week. In addition to greenlighting this new series for six episodes, truTV has renewed Impractical Jokers for a fourth season, ordering 26 episodes. Impractical Jokers recently finished Q1 2014 as basic cable's #1 program in its Thursday night timeslot with adults 18-34.

Competition/Elimination

Motor City Masters - Bunim/Murray Productions and Aegis Media's The Story Lab (previously announced)

Fasten your seatbelt. The search is on for America's next great car designer as truTV and Chevrolet team up on this brand new competition series. Hosted by Brooke Burns (pictured at left), Motor City Masters will pit 10 designers against each other to test their limits of design expertise and creativity. Challenges on Motor City Masters will explore various aspects of design, inside and out. The designs will be judged by Jean Jennings, president and editor in chief of Automobile Magazine and internationally renowned car designer Harald Belker. They will be joined each week by a special celebrity guest judge. truTV has ordered 10 episodes of the Motor City Masters, which is scheduled to launch in June 2014.

Fake-Off - Shine America

Fake-Off is an original entertainment format featuring teams of performers who recreate and reimagine iconic moments in pop culture. A captivating mix of Kabuki theatre, acrobatics, dance, costume and illusion, Fake-Off is a highly visual talent competition series like nothing you've ever seen. For the first time ever, these colorful and creative teams will compete in an elimination battle to see who's got the skills to be named America's Fake-Off champions. truTV has ordered eight episodes of Fake-Off, with plans to air the series in the early fall.

Strip Series & Game Shows

Hair Jacked - Mission Control Media, Hazy Mills Productions and CORE Media Group

Produced by the team behind Hollywood Game Night, Hair Jacked is a hilarious, high-energy game show in which unsuspecting contestants have the chance to win cash prizes, all while getting a haircut. But they have to play smart because one wrong answer could send them packing with the worst hairstyle of their lives. truTV has ordered 16 half-hour episodes of Hair Jacked, with plans to launch the series in fall 2014.

How to Be a Grown Up - Mission Control Media

On How to Be a Grown Up, comics will offer humorous advice and common-sense solutions to universal issues facing all adults who feel like they're a kid stuck in a grown-up body through interviews, sketches and animation. If you're 40-going-on-21, this is the series for you. truTV has ordered 16 half-hour episodes for this series, which is slated to launch in summer 2014.

High-Concept & Hybrid Formats

Friends of the People - 3 Arts Entertainment & Marobru Productions (previously announced)

truTV's first-ever sketch-comedy series stars comedians Kevin Barnett, Jennifer Bartels, Jermaine Fowler, Lil Rel Howery, The Lucas Bros. and Josh Rabinowitz. The network has ordered 10 episodes, including the pilot, with plans to launch the series in fall 2014.

About truTV

truTV takes viewers on a fun ride that surprises and entertains. It delivers a dynamic mix of action, comedy and competition, featuring engaging characters and compelling new worlds that pull you in and leave you wanting more. Currently seen in 92 million U.S. households, truTV features such popular original series as Impractical Jokers, Hardcore Pawn, Lizard Lick Towing, Killer Karaoke, South Beach Tow and The Safecrackers, as well as the upcoming series The Carbonaro Effect, Motor City Masters and Friends of the People. In addition, truTV is a partner in airing the NCAA Division I Men's Basketball Championship.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news; entertainment; animation and young adult; and sports media environments on television and other platforms for consumers around the world.





  [april 2014]  
S
M
T
W
T
F
S
  


· BREAKING GREENVILLE (TRUTV)
· CARBONARO EFFECT, THE (TRUTV)
· FAKE OFF (TRUTV)
· FRIENDS OF THE PEOPLE (TRUTV)
· HAIR JACKED (TRUTV)
· HOW TO BE A GROWN UP (TRUTV)
· IMPRACTICAL JOKERS (TRUTV)
· JOKERS WILD (TRUTV)
· MOTOR CITY MASTERS (TRUTV)
· WAY OUT WEST (TRUTV)





[11/24/20 - 12:07 PM]
Lifetime Announces Movie and Documentary Events for Winter 2021
Highlights include two all-new authorized biopics of Salt-N-Pepa and Wendy Williams.

[11/24/20 - 12:00 PM]
CW Seed and "Entertainment Tonight" Reunite the Cast of 90210 for All-New Special
The reunion show will be available to stream on CW Seed, The CW's streaming-only network, free and without subscription or log-in beginning tomorrow, Wednesday, November 25.

[11/24/20 - 11:33 AM]
Bundle Up with New Holiday Specials of Kids and Family Favorites "Looney Tunes Cartoons," "Esme & Roy," and "Sesame Street"
"Bugs Bunny's 24-Carrot Holiday Special" will kick things off on Thursday, December 3.

[11/24/20 - 11:10 AM]
Science Channel Seeks to Solve the World's Most Enduring Mysteries with New Forensic Science in All New Series "Conspiracies Decoded" Premiering December 3
In an all new Science Channel series, experts travel across the globe and back in time as they seek to solve history's greatest mysteries using state-of-the-art CGI and ground-breaking forensic science.

[11/24/20 - 10:30 AM]
From the Crime Scene to the Courtroom, Four of Atlanta's Best Work to Solve and Prosecute Crimes in "Atlanta Justice" on Investigation Discovery
The Atlanta Homicide Unit consistently has one of the highest clearance rates in the country, but no one solves a murder by themselves - it takes a skilled and devoted team to identify, catch, and prosecute killers.

[11/24/20 - 10:23 AM]
YouTube Originals Greenlights New Global Documentary Series "30 Days With" Featuring Today's Top Public Figures, Athletes, Artists, and YouTube Creators
Each "30 Days With" docuseries will focus on a primary subject and give a personal spotlight over the course of four episodes.

[11/24/20 - 10:23 AM]
Peyton Manning Set to Quarterback New NBC Battle of the Brains Series "College Bowl"
The 10-episode series is a reboot of the classic "College Bowl" that previously aired successfully on NBC in the U.S, internationally and on college campuses for many decades.

[11/24/20 - 10:00 AM]
New Series, Films, Holiday Specials and More from AMC Networks' Extensive Library All Available on the Premium Streaming Bundle in December
Highlights include the first-ever "The Walking Dead Holiday Special," hosted by Chris Hardwick, which will debut Sunday, December 13.

[11/24/20 - 09:49 AM]
YouTube Originals Announces Holiday Extravaganza "The Great Gift Exchange" Premiering December 1
Hosted by Alton DuLaney, "The Great Gift Exchange" mirrors a Secret Santa format where 12 YouTube creators participate in a giving chain benefiting a charity of their choosing, then paying that kindness forward to the next creator in the chain.

[11/24/20 - 09:15 AM]
Amazon Studios Picks Up Fan Favorite Sci-Fi Series "The Expanse" for Sixth and Final Season
The renewal for a final season comes in advance of the anticipated fifth season, which will premiere December 16 on Amazon Prime Video in more than 240 countries and territories worldwide.

[11/24/20 - 09:00 AM]
Video: HBO Max Debuts Official Trailer for Max Original "Heaven's Gate: The Cult of Cults," Premiering Dec. 3
The first episode of "Heaven's Gate: The Cult of Cults" will be available to stream for free on HBOMax.com/watch-free starting Friday, December 4 at 8 a.m. PT / 11 a.m. ET.

[11/24/20 - 08:45 AM]
Video: Showtime(R) Celebrates "Franksgiving Week" with Debut of Trailer and Poster Art for the Final Season of "Shameless"
Starting with Monday's surprise social media drop of the art, as well as brand-new GIF stickers of the cast, fans will receive "Shameless" gifts on social media each day this week.

[11/24/20 - 08:18 AM]
Monday's Broadcast Ratings: ABC Tops Demos with "Dancing with the Stars" Finale
The Alphabet edges NBC among adults 18-49 however the Peacock network leads the night in total viewers.

[11/24/20 - 08:13 AM]
Carla Hall Joins Anne Burrell to Mentor Fresh Batch of Disastrous Cooks in Brand-New Season of "Worst Cooks in America" Premiering Sunday, January 3rd at 9PM ET/PT
Immediately following at 10:30/9:30c, companion series "Worst Cooks in America: Dirty Dishes" begins its first-ever run.

[11/24/20 - 08:01 AM]
Max Original "Search Party" Season Four Premieres January 2021
Guest stars this season include Susan Sarandon, Busy Philipps, Ann Dowd, Griffin Dunne and Lillias White.