CNBC COMES TO APPLE TV
World leader in Business News is the first NBCUniversal property on Apple TV
Englewood Cliffs, NJ - July 29, 2014 - CNBC today announced the launch of the CNBC TV Everywhere (TVE) App on Apple TV. Now, the network's audience of business executives, decision makers and affluent investors in the U.S. can watch real-time streaming of CNBC's Business Day programming or catch-up on all of the day's business news through an extensive collection of on demand video clips from such signature programs as Squawk Box and Closing Bell. Viewers will also have access to their favorite primetime and weekend programming, including The Profit, American Greed, The Suze Orman Show and the newly launched Restaurant Startup, which are all available to watch both live and on demand.
"We are excited to bring CNBC to Apple TV and give our audience a new opportunity to engage with our programming," said Mark Hoffman, President, CNBC. "Apple TV allows CNBC viewers to be in control of their experience, ensuring they will never miss the business news and information they need or any of the primetime programs they enjoy."
"Apple TV is the first, full-featured CNBC TV Everywhere experience viewers have on a TV-connected device, further advancing NBCUniversal's commitment to making authenticated content accessible to consumers anytime, anywhere," said Alison Moore, EVP and GM, NBCUniversal TV Everywhere.
CNBC on Apple TV offers live streaming of its unparalleled and award-winning Business Day (M-F, 4 am -7 pm ET) programming, including Squawk Alley and Mad Money w/ Jim Cramer. Apple TV users now have a robust offering of the day's Top, Latest and Most Popular Business Day video news clips as well as editorially curated playlists of the day's major stories from CNBC. Additionally, users will have access to a complete network schedule.
NBCUniversal TV Everywhere is available on an authenticated basis to subscribers of participating MVPDs. Viewers can access CNBC programming through a variety of digital touch points on PCs, mobile devices, tablets, apps and websites of participating cable, satellite and telco services including Armstrong, AT&T U-verse(R) TV, Cablevision's Optimum TV, Comcast's Xfinity TV, Cox Communications, DIRECTV, DISH, Mediacom, RCN, Suddenlink, Verizon FiOS and Wide Open West (WOW).
Average monthly TV Everywhere video consumption for CNBC programming in 2014 nearly doubled the 2013 monthly average across desktop and mobile apps. This past June, CNBC's TV Everywhere audience grew triple-digits compared to the same time period as last year (Source: Omniture Discover).
With CNBC in the U.S., CNBC in Asia Pacific, CNBC in Europe, Middle East and Africa, CNBC World and CNBC HD , CNBC is the recognized world leader in business news and provides real-time financial market coverage and business information to approximately 371 million homes worldwide, including more than 100 million households in the United States and Canada. CNBC also provides daily business updates to 400 million households across China. The network's 15 live hours a day of business programming in North America (weekdays from 4:00 a.m. - 7:00 p.m. ET) is produced at CNBC's global headquarters in Englewood Cliffs, N.J., and includes reports from CNBC News bureaus worldwide. CNBC at night features a mix of new reality programming, CNBC's highly successful series produced exclusively for CNBC and a number of distinctive in-house documentaries.
CNBC also has a vast portfolio of digital products which deliver real-time financial market news and information across a variety of platforms. These include CNBC.com, the online destination for global business; CNBC PRO, the premium, integrated desktop/mobile service that provides real-time global market data and live access to CNBC global programming; and a suite of CNBC Mobile products including the CNBC Real-Time iPhone and iPad Apps.