LORI LOUGHLIN AND BAILEE MADISON START PRODUCTION ON THE HIGHLY ANTICIPATED HOLIDAY ADVENTURE "NORTHPOLE: OPEN FOR CHRISTMAS" (wt) A HALLMARK CHANNEL ORIGINAL MOVIE WORLD PREMIERE HOLIDAY 2015

Production Begins March 3rd In Montreal; Part of Hallmark Channel's COUNTDOWN TO CHRISTMAS, The #1 Most Treasured Holiday Destination by Television Viewers

Hallmark Channel, in collaboration with Hallmark Cards, Inc., announces the start of production on "Northpole: Open For Christmas," a Hallmark Channel Original Movie World Premiere Holiday 2015. "Northpole: Open For Christmas," starring Lori Loughlin ("When Calls The Heart," "Garage Sale Mystery," "Full House") and Bailee Madison ("Good Witch," "Northpole"), will mesmerize viewers with the magic of the Northpole and the spirit of Christmas. Loughlin stars as Mackenzie, a successful businesswoman who inherits her beloved aunt's inn, and chooses to restore the hotel to its original grandeur only to sell it right before Christmas. Unbeknownst to Mackenzie, she receives some unexpected help from a team of elves headed by the cheerful Clementine (Madison), who helps Mackenzie rediscover the true meaning of Christmas.

"Viewers have come to expect only the best original holiday movies from Crown Media Family Networks every year and 'Northpole: Open For Christmas' will premiere as one of the most anticipated, memorable and heartfelt movies to date," said Michelle Vicary, Executive Vice President, Programming for Crown Media Family Networks.

"Northpole: Open For Christmas" is a Muse Entertainment production in association with Crown Media Productions. Executive Producer is Joel S. Rice. Irene Latinsky is producer. Douglas Barr directs from a script by Gregg Rossen and Brian Sawyer.

TWITTER: @HallmarkChannel, @LoriLoughlin, @BaileeMadison, #NorthpoleMovie, #CountdownToChristmas