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[03/31/15 - 07:46 AM]
Samsung Aligns with New TBS Original Series "Meet the Smiths"
Spanning multiple screens, key highlights of the full-season sponsorship include a digital-first show premiere, on-air and online exclusive bonus scenes and in-show brand integration.

[via press release from TBS]

SAMSUNG ALIGNS WITH NEW TBS ORIGINAL SERIES "MEET THE SMITHS"

Multi-screen partnership featuring digital-first premiere, exclusive bonus scenes and in-show brand integration

This spring, TBS and Samsung are teaming up to bring viewers home with NBA legend and TNT's Inside the NBA analyst Kenny Smith and his family in the new TBS reality series Meet the Smiths. Spanning multiple screens, key highlights of the full-season sponsorship include a digital-first show premiere, on-air and online exclusive bonus scenes and in-show brand integration. The half-hour unscripted comedy is set to premiere Friday, April 3 at 9 p.m. ET/PT on TBS.

Combine a legendary sports star with a beautiful and talented actress-model-singer, and it can be a match made in Heaven. Toss in five kids ranging in age from 2 to 21, and it is a recipe for unpredictable craziness. Meet the Smiths is a TBS original series starring NBA legend Kenny Smith and his wife, Gwendolyn Osborne-Smith, along with their lively family.

Sponsored by Samsung, Turner will provide viewers early access to the first episode of Meet the Smiths on April 1 on TBS.com, the Watch TBS app and participating distribution partners' sites and apps. Also available on TBS.com, Samsung will have season-long sponsorship of the Meet the Smiths show section featuring full episodes, behind-the-scenes clips and bonus content. To further heighten engagement and bring viewers even closer to the Smiths, Samsung will also sponsor exclusive bonus scenes showcasing never-before-seen content. A sixty-second vignette with custom Samsung messaging will air on TBS and TBS social outlets driving to TBS.com, which will house the bonus content in its entirety. Additional linear elements include a custom spot featuring integration footage to air on TBS and TNT throughout the season.

As Kenny and Gwen manage their home of big personalities and whirlwind schedules, Samsung will complement their efforts on-screen with organic, in-show brand integration. Storylines include Kenny turning his daughter Monique's room into a man-cave complete with a brand new Samsung Curve TV, as Monique was never allowed a TV in her own room. Later in the season, Kenny is away for work in Atlanta on his anniversary when Gwen surprises him with a Samsung tablet in his suitcase in an effort to stay connected even when physically apart.

"Aligning with Samsung, an official-NBA marketing partner, is a natural fit for this original series as we continue to provide brands opportunities to get closer to viewers than ever before, across all screens, while we extend Samsung messaging to the TBS audience," said Dan Riess, executive vice president of integrated marketing and branded content, Turner Broadcasting Ad Sales. "By harnessing thoughtful, organic brand integration, we are able to generate shareable content and spark new conversation with our audience to the benefit of our advertising partners."

About Turner Broadcasting Ad Sales

Turner Broadcasting Ad Sales monetizes the company's portfolio of leading news, sports, kids and entertainment properties through advertising and brand activations. Attracting a wide-scale audience of diverse consumers, the collection includes leading media brands CNN, HLN, TBS, TNT, truTV, Cartoon Network, Boomerang, Adult Swim, Bleacher Report and Turner Sports' high-profile coverage of the NBA, MLB, NCAA and PGA. In addition, the company has digital sales partnerships with the NBA, NASCAR, NCAA and PGA.

Turner Broadcasting Ad Sales is part of Turner Broadcasting System, Inc., a Time Warner company. Turner Broadcasting creates and programs branded news; entertainment; animation and young adult; and sports media environments on television and other platforms for consumers around the world.





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· MEET THE SMITHS (TBS)





[11/20/19 - 02:30 PM]
ABC Renews "Summer Fun & Games" for 2020
"The $100,000 Pyramid" (season five), "Card Sharks" (season two), "Celebrity Family Feud" (season six), "Match Game" (season five), "Press Your Luck" (season two), "To Tell the Truth" (season five) will join the previously announced second season of "Holey Moley."

[11/20/19 - 02:00 PM]
Stephen Fry and Sir Lenny Henry CBE to Appear in the Newest Season of "Doctor Who," Returning Early 2020
The pair will both appear in the season opener when the TARDIS lands once more, with Jodie Whittaker reprising her role as the Thirteenth Doctor.

[11/20/19 - 12:44 PM]
Discovery Donates for Every Viewer of #TeamTrees Special Featuring YouTubers
Tune in for "#TeamTrees," airing Tuesday, December 3 at 11:00/10:00c, where viewers will be able to part in a "Watch and Plant" event.

[11/20/19 - 11:33 AM]
Netflix's NX Confirms Second Season of Zombie Thriller "Black Summer"
Season two will begin production in 2020 in Alberta, Canada.

[11/20/19 - 11:02 AM]
"Saturday Night Live" Closes Out 2019 with Three New Shows
Jennifer Lopez (December 7) and Scarlett Johansson (December 14) will be followed by the previously announced Eddie Murphy (December 21).

[11/20/19 - 11:01 AM]
A&E's K9 Competition Series "America's Top Dog" Premieres Wednesday, January 8 at 9pm ET/PT
The series brings together top K9 cops and civilian dogs alongside their handlers as they compete nose-to-nose on the ultimate K9 obstacle course.

[11/20/19 - 10:31 AM]
FX's "A Christmas Carol" Premieres Thursday, December 19th at 7:30 p.m. ET/PT on FX
An original take on Dickens's iconic ghost story by Steven Knight, "A Christmas Carol" is a spine-tingling immersion into Scrooge's dark night of the soul.

[11/20/19 - 10:08 AM]
Netflix Orders Female-Driven Dramedy Series "Maid," Inspired by New York Times Best-Seller
The series will chronicle a single mother who turns to housekeeping to - barely - make ends meet as she battles against poverty, homelessness, and bureaucracy.

[11/20/19 - 10:01 AM]
"Miracle Workers: Dark Ages" to Premiere on TBS Tuesday, January 28th
This 10-episode installment will feature Daniel Radcliffe, Steve Buscemi, Geraldine Viswanathan, Karan Soni, Jon Bass, and Lolly Adefope returning in new roles and facing new challenges.

[11/20/19 - 09:37 AM]
Oxygen Debuts "Snapped: Behind Bars - Sheila Davalloo" Special Premiering Sunday, December 1 at 6PM ET/PT
The special will break down how Sheila stopped at nothing to continue down a path of deceit, and for the first time on "Snapped: Behind Bars" Sheila opens up and tells her side of the story.

[11/20/19 - 09:03 AM]
Multi-Award Winner Holly Hunter to Star with Ted Danson in New NBC Comedy Written and Executive Produced by Tina Fey and Robert Carlock
"We're so excited to write for Holly Hunter," said Fey and Carlock. "We're both huge fans and will have to find a way to 'act normal' around her. To have Holly and Ted in the same show, it's now officially an embarrassment of riches."

[11/20/19 - 08:17 AM]
HGTV Offers First Look at Blockbuster Reboot of "Extreme Makeover: Home Edition" and Announces Series Premiere Date of Sunday, Feb. 16, at 9 P.M. ET/PT
New host Jesse Tyler Ferguson and special guests, including Anthony Anderson, Derek Hough, Ty Pennington, LeAnn Rimes, OWN's Laila Ali, Food Network's Tyler Florence and HGTV stars David Bromstad, Tamara Day, Tarek El Moussa and Jasmine Roth, are all featured in the series.

[11/20/19 - 08:10 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Take Home Demo Crown
The Peacock wins the night among adults 18-49 while CBS is the most-watched broadcaster.

[11/20/19 - 08:03 AM]
Beloved Paddington Bear Returns to TV in Nickelodeon's Brand-New Animated Preschool Series, "The Adventures of Paddington," Premiering Monday, Jan. 20, at 12:30 P.M. (ET/PT) in the U.S.
In advance of the series debut, Nickelodeon will air a holiday presentation of "Paddington Finds a Pigeon/Paddington and the Chores List," on Friday, Dec. 20, at 12:30 p.m. (ET/PT).

[11/20/19 - 08:01 AM]
Highly Anticipated and Explosive Fifth Season of "Better Call Saul" Returns with Two-Night Premiere Event on February 23 and 24
In the 10-epsiode fifth season, Jimmy McGill's (Bob Odenkirk) decision to practice law as "Saul Goodman" creates unexpected and profound waves of change for those in his orbit.