[05/18/15 - 06:06 AM]
POM Wonderful(R) Joins NBC's "American Ninja Warrior" for Season Seven
"American Ninja Warrior" premieres May 25 at 8pm EST on NBC.

[via press release from NBC]


"POM Ninja Warrior Sweepstakes" Offers Fans the Chance to Win 7-Day Trip to Japan

"American Ninja Warrior's" First-Ever Multiplatform Campaign on NBC Primetime

New York, NY, May 18, 2015 - NBC and POM Wonderful(R) today announced their season long partnership around "American Ninja Warrior." As part of the show's first-ever cross platform sponsorship on NBC, POM(R) will join the seventh season of the action-packed series with on-air integrations, digital exclusives and a consumer-focused digital sweepstakes, as well as in-store partnership promotion. "American Ninja Warrior" premieres May 25 at 8pm EST on NBC.

"'American Ninja Warrior' continues to power NBC's summer line-up with year-over-year growth and its tremendously social and loyal audience. Our partnership with POM is a true collaboration with the show's producers to create the most exciting, first-ever multiplatform campaign to fully uncap the show's enthusiasm across and beyond screens," said Alison Tarrant, Executive Vice President, Client Solutions Group, NBCUniversal. "Premium content provides an unmatched environment for brands to seamlessly connect with our passionate audiences wherever they chose to consume."

As season-long partner, POM branding will be integrated into each episode, including the "POM Crazy Healthy Run of the Night" and weekly ninja interviews in the exclusive "POM Warm Up Zone." Each "POM Crazy Healthy Run of the Night" will feature the Ninja who delivered the most jaw-dropping feats of strength, agility and speed navigating the obstacle course. NBC and POM also will share show segments across social media platforms. Additionally, on-air spots promoting POM's "Crazy Healthy" campaign will run weekly during "American Ninja Warrior" episode airings.

"POM 100% Pomegranate Juice delivers a powerful punch of free-radical fighting antioxidants for consumers and athletes looking for a Crazy Healthy beverage," said Dahlia Reinkopf, Senior Director of Marketing, POM Wonderful. "Sponsoring the show is an exceptional fit for POM 100% Juice because American Ninja Warrior embodies the theme of our 'Crazy Healthy' campaign and brings it to life through real-life 'warriors' giving us a highly-visible platform to reach and interact with the show's large and loyal fan base."

"American Ninja Warrior" viewers and POM Wonderful consumers can enter the "POM Ninja Warrior Sweepstakes" for a chance to win a 7-day trip for two to Japan, the ancestral home of "American Ninja Warrior."* Beginning June 1 through August 31, fans can enter online via NBC.com/POM by accessing codes under the caps of specially-marked 16 oz. and larger bottles of POM Wonderful Pomegranate Juice.

The action-packed "American Ninja Warrior" series follows competitors as they tackle a series of challenging obstacle courses in both city qualifying and city finals rounds across the country. Those who successfully complete the finals course in their designated region move on to the national finals round in Las Vegas, where they face a stunning four-stage course modeled after the famed Mt. Midoriyama course in Japan. The winner will take home a grand prize of $1,000,000. Although many have come close, no competitor has yet to achieve total victory and claim the prize. Matt Iseman returns as host, along with former NFL player Akbar Gbajabiamila (NFL Network). Kristine Leahy (CBS Sports) joins this season as co-host.

The series is executive-produced by A. Smith & Co. Productions' founders Arthur Smith and Kent Weed ("Hell's Kitchen," "Wizard Wars," "Ellen's Design Challenge"), along with Brian Richardson and Anthony Storm.

*Valid only on POM(R) 100% Pomegranate Juice, POM(R) Blueberry, and POM(R) Cherry 16oz or larger. No purchase necessary. Void where prohibited. Open to U.S. residents 18 years and older. Starts 6/1/15 and ends 8/31/15. See NBC.com/POM for official rules. Sponsor: POM Wonderful

About NBCUniversal

NBCUniversal is one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation. To learn more visit: www.nbcuniversal.com.

About POM Wonderful

With over 9,000 acres of orchards in Central California, POM Wonderful is the largest grower and producer of fresh pomegranates and pomegranate juice in the United States. POM Wonderful grows, handpicks and juices its own pomegranates. By managing the entire production process from tree to table, we guarantee that our fresh pomegranates, fresh arils and 100% pomegranate juice come from only one source - 100% California-grown POM Wonderful pomegranates.

  [may 2015]  


[03/25/19 - 09:46 AM]
Ramshackle Estates Become Show-Stopping Family Homes in Season Two of HGTV's "Bargain Mansions"
Premiering Monday, April 15, the 14-episode season follows Tamara, a busy mother of four, as she snags unbelievable deals on large downtrodden properties and puts her passion for restoration to work.

[03/25/19 - 08:07 AM]
Sunday's Broadcast Ratings: NCAA Overrun Bumps CBS to Top Honors
The Eye once again is the most-watched network in total viewers and adults 18-49.

[03/25/19 - 08:03 AM]
VH1's "Martha & Snoop's Potluck Dinner Party" Returns with Battle-Themed Specials April 3rd
The specials will pit the hosts and their teammates against each other as they compete in friendly culinary challenges filled with recipe tips, meme-able moments and Instagram-worthy dishes with the hopes of winning over a celebrity judge for the coveted "Potluck Party Platter" prize.

[03/24/19 - 04:35 PM]
Hulu Renews "Marvel's Runaways"
"We are so excited to tell more Runaways stories and are so grateful to Marvel, Hulu, our amazing cast and crew and of course our passionate audience," said Josh Schwartz and Stephanie Savage.

[03/24/19 - 02:51 PM]
CBS News to Broadcast "The Mueller Report: A Turning Point," A One-Hour Special on Monday, March 25, 10:00PM
The previously scheduled episode of "Bull" will now air on Monday, April 1.

[03/24/19 - 08:31 AM]
Saturday's Broadcast Ratings: CBS, College Basketball Once Again Top Charts
The Eye wins the evening in total viewers as well as adults 18-49.

[03/23/19 - 08:31 AM]
Friday's Broadcast Ratings: NCAA Men's Basketball Tournament Keeps CBS on Top
The Eye wins the night in both total viewers and adults 18-49.

[03/22/19 - 01:40 PM]
The CW's "Supernatural" to End After 15 Seasons
Co-stars Jared Padalecki, Jensen Ackles and Misha Collins revealed the news via social media this afternoon.

[03/22/19 - 12:50 PM]
Anna Cathcart, Janel Parrish and John Corbett Return to "To All the Boys I've Loved Before"
They'll reunite with Lana Condor and Noah Centineo in the much anticipated sequel.

[03/22/19 - 10:04 AM]
Video: Netflix Debuts Trailer & Key Art for Brie Larson's Directorial Debut: "Unicorn Store"
Samuel L. Jackson, Joan Cusack and Bradley Whitford also star in the film, due on Friday, April 5.

[03/22/19 - 09:57 AM]
Chris Jacobs Joins All-Star Team of Explorers Led by Josh Gates' in Discovery's Live Broadcast from Egypt
"Expedition Unknown: Egypt Live" airs Sunday, April 7, live on both coasts at 9:00/8:00c.

[03/22/19 - 09:20 AM]
Ina Garten Returns with Brand-New Menu of Spring Dishes in "Barefoot Contessa: Cook Like a Pro" on Sunday, April 21st at 11:30AM ET/PT
Hosted by Ina from East Hampton, New York, the series helps viewers cook with confidence no matter their level of expertise.

[03/22/19 - 09:00 AM]
Kristin Cavallari to Host "Paradise Hotel," Premiering with a Two-Hour Event Thursday, May 9, on FOX
Following the Thursday night premiere, the series will air on Mondays (starting May 13 at 9:00-10:00 PM ET/PT), Wednesdays (starting May 15 at 9:00-10:00 PM ET/PT) and, with live elements, on Thursdays (8:00-10:00 PM ET/PT).

[03/22/19 - 08:44 AM]
ABC Picks Up Television's No. 1 New Comedy, "The Conners," for a Second Season
"We are proud to be continuing the story of the iconic Conners family," said Karey Burke. "This team is fearless in their willingness to tackle contemporary issues with humor and heart, and I have no doubt they will continue to outdo themselves."

[03/22/19 - 08:35 AM]
Video: Sundance Now's "Riviera" Returns June 20 - Official Season 2 Trailer
Behind every great fortune is a great crime, and the second season sees Georgina (Julia Stiles) focused on trying to get away with murder as she fights to retain power within the Clios household and her position at the top of the elusive art world.