or


[09/16/16 - 07:23 AM]
CBS Launches an Innovative Social Activation for Its New Drama "Bull"
The network has partnered with Vigiglobe, a specialist in real-time social media analytics, for its "What Type of Juror Are You?" digital activation.

[via press release from CBS]

WHAT TYPE OF JUROR ARE YOU?

CBS LAUNCHES A SPECIAL SOCIAL ACTIVATION FOR ITS NEW SERIES "BULL," UTILIZING INNOVATIVE ALGORITHMS TO PROFILE AND INTERACT WITH USERS IN REAL TIME ON TWITTER

Tweet to @BullCBS with Tag #DrBullReadsYou to Find Out What Kind of Juror You Are

To promote its new drama series BULL, CBS has launched a digital experience, which, in a first for a U.S. entertainment company, utilizes an innovative algorithm that profiles and interacts with users in real time on Twitter.

The Network has partnered with Vigiglobe, a specialist in real-time social media analytics, for its "What Type of Juror Are You?" digital activation for BULL on Twitter. The activation mirrors the profiling prowess and high-tech approach applied by the character Dr. Jason Bull, the extraordinarily successful trial consultant on CBS's new Tuesday night series.

To participate, people simply send a tweet to the Bull Twitter handle (@BullCBS) with the tag #DrBullReadsYou. "Dr. Bull" scans the participant's previous tweets and tweets back a personalized analysis about the kind of juror the person might be. The categories of jurors are BelievaBULL, GulliBULL, ReasonaBULL, DependaBULL, NoBULL or SwayaBULL. The user can click to share the results on Twitter, Facebook or Google+.

BULL premieres Tuesday, Sept. 20 (9:00-10:00 PM, ET/PT). The drama stars Michael Weatherly as the brilliant, brash and charming Dr. Jason Bull, who combines psychology, human intuition and high tech data to learn what makes jurors, attorneys, witnesses and the accused tick and to create winning strategies that steer high-stakes trials in his clients' favor. BULL is inspired by the early career of Dr. Phil McGraw, the founder of one of the most prolific trial consulting firms of all time. Freddy Rodriguez, Geneva Carr, Jaime Lee Kirchner, Annabelle Attanasio and Chris Jackson also star.

About Vigiglobe:

Vigiglobe specializes in real-time social media analytics. With WIZR(TM), its cutting edge technology that uses proprietary machine learning algorithms that analyze social media interactions in real time, Vigiglobe helps the media, brands, agencies and institutions leverage the power of social media content.

About CBS:

CBS Corporation (NYSE: CBS.A and CBS) is a mass media company that creates and distributes industry-leading content across a variety of platforms to audiences around the world. The Company has businesses with origins that date back to the dawn of the broadcasting age as well as new ventures that operate on the leading edge of media. CBS owns the most-watched television network in the U.S. and one of the world's largest libraries of entertainment content, making its brand - "the Eye" - one of the most recognized in business. The Company's operations span virtually every field of media and entertainment, including cable, publishing, radio, local TV, film, and interactive and socially responsible media. CBS's businesses include CBS Television Network, The CW (a joint venture between CBS Corporation and Warner Bros. Entertainment), CBS Television Studios, CBS Studios International, CBS Television Distribution, CBS Consumer Products, CBS Home Entertainment, CBS Interactive, CBS Films, Showtime Networks, CBS Sports Network, Pop (a joint venture between CBS Corporation and Lionsgate), Smithsonian Networks, Simon & Schuster, CBS Television Stations, CBS Radio and CBS EcoMedia. For more information, go to www.cbscorporation.com.





  [september 2016]  
S
M
T
W
T
F
S
    


· BULL (CBS)





[02/21/17 - 05:04 PM]
Video: "Marvel's Iron Fist" - "I Am Danny" Featurette
All 13 episodes of "Marvel's Iron Fist" will premiere exclusively on Netflix on March 17.

[02/21/17 - 02:30 PM]
Demi Moore to Join "Empire" in a Recurring Role
Moore will play a take-charge nurse with a mysterious past, who will become ever more treacherously entangled with the Lyon family.

[02/21/17 - 02:02 PM]
VH1's Hit Series "Love & Hip Hop: Atlanta" Set to Return for Season 6 on Monday, March 6 at 8 PM ET/PT
The series returns for its sixth season with several new additions and returning series vets.

[02/21/17 - 01:16 PM]
Keith Cox Named President, Development and Production of Paramount Network and TV Land
Cox will oversee the strategic development and production of all series for both TV Land and the newly-announced Paramount Network which will feature distinctive, high-quality scripted and non-scripted original programming.

[02/21/17 - 12:50 PM]
NBC Renews Iconic Drama "Days of Our Lives" for 52nd Season
"We feel so privileged to be able to continue the remarkable legacy of 'Days of our Lives,'" said Jennifer Salke.

[02/21/17 - 12:33 PM]
Showtime(R) Announces Premiere Date for "Dark Net" Season Two
The series chronicles the ways in which the Internet has pervaded our communities, relationships and minds, and exposes the dangers of an unregulated, unsupervised digital frontier.

[02/21/17 - 11:56 AM]
Live Broadcast of Science Channel's "MythBusters: The Search" Finale on Saturday, February 25 at 9PM ET to Reveal New MythBusters
The finale, featuring host and Nerdist science editor Kyle Hill, will originate from Jersey City's Liberty Science Center.

[02/21/17 - 11:22 AM]
Iwan Rheon Set for Key Role in "Marvel's Inhumans" Series for ABC
In the series, Maximus is a clever and charming Inhuman that is fiercely devoted to the people of Attilan, especially his brother, the King - although he harbors an intense desire to wear the crown himself.

[02/21/17 - 11:00 AM]
HBO Confirms Documentary "Rock and a Hard Place" Will Debut March 27
The film looks at incarcerated young people who are granted a second chance: the opportunity to trade an extensive prison sentence for a fresh start by completing the famed Miami-Dade County Corrections & Rehabilitation Boot Camp.

[02/21/17 - 10:46 AM]
Hulu Teams with J.J. Abrams, Stephen King and Warner Bros. Television for New Hulu Original Series "Castle Rock," Set in the Stephen King Universe
A teaser trailer for "Castle Rock" has been viewed more than one million times since it was released on Friday.

[02/21/17 - 10:17 AM]
Video: Nickelodeon's "The Fairly Odd Phantom" Animated Short Features Butch Hartman's Characters All Together for First Time
The original animated short features an ensemble cast of characters from the Nickelodeon animated series created by Butch Hartman: "The Fairly OddParents," "Danny Phantom," "T.U.F.F Puppy" and the brand-new "Bunsen is a Beast."

[02/21/17 - 10:15 AM]
"The Mick" Renewed for a Second Season on FOX
"From the earliest stages of development, all of us at FOX had enormous faith in 'The Mick,' and it hasn't disappointed," said David Madden.

[02/21/17 - 10:13 AM]
"Jerrod Carmichael: 8," Featuring the Comedy Star in His Second HBO Special, Debuts March 11
Taped in December before a live audience at historic Masonic Hall in New York City, the show features his subversive, thought-provoking take on cultural norms.

[02/21/17 - 10:12 AM]
"Cries from Syria," An Unforgettable Account of the Five-Year Syrian Civil War from the Inside, Debuts March 13 on HBO
This harrowing film tells the story of a people who, despite great suffering, have never lost hope for a better tomorrow.

[02/21/17 - 09:57 AM]
WGN America Presents "Breaking Free," A Documentary Special On The Underground Railroad Ahead of the Season Two Premiere of Its Critically Acclaimed Scripted Series "Underground" Premiering March 8
Viewers will get a chance to see the making of "Underground" season two and hear from cast, crew and civil rights leaders on why this story deserves to be told today.