or


[09/19/16 - 09:01 AM]
Cartoon Network and The Powerpuff Girls Ask "What's Your Special Ingredient?" with Powfactor
The campaign coincides with the launch of a new toy line from global master toy partner Spin Master.

[via press release from Cartoon Network]

CARTOON NETWORK AND THE POWERPUFF GIRLS ASK 'WHAT'S YOUR SPECIAL INGREDIENT?' WITH POWFACTOR

Amy Poehler's Smart Girls Contributes to Launch of Global Campaign with Mini Docu-Series Premiering Today

Cartoon Network has unveiled POWFACTOR, a new The Powerpuff Girls global campaign. Coinciding with all-new Season 1 episodes of the reimagined Emmy(R) nominated animated TV series and the launch of a new toy line from global master toy partner Spin Master, Powfactor celebrates the special ingredient inside everyone that empowers them to change the world.

Beginning today, Cartoon Network will showcase Powfactor, on air and all Cartoon Network platforms, in a special music video featuring The Powerpuff Girls calling out their special ingredient and showing how individual traits - whether big or small - help positively impact the world around them. Additionally, The Powerpuff Girls voice talent, Amanda Leighton, Kristen Li, and Natalie Palamides, sing a new version of the show's theme song reimagined for Powfactor. Click here to view the video or https://youtu.be/qaZnfMaraLs.

To help introduce Powfactor and those who embody its spirit, Cartoon Network has partnered with Amy Poehler's Smart Girls on an original mini docu-series. With a shared goal of empowering young girls, Cartoon Network and Smart Girls developed each episode as a testament to different ways people use their special ingredient to create, teach and inspire those around them. Beginning with today's premiere, each episode will air on Smart Girls' website amysmartgirls.com and associated Facebook and YouTube channels:

· Christina Li - premieres Monday, September 19th (Click here to view the first episode or https://youtu.be/s8VoZzW5Lbk.)

· Isadora Jones - premieres Monday, September 26th

· Roots and Rhythms - premieres Monday, October 3rd

"Just like Blossom, Bubbles and Buttercup, kids have a special ingredient which makes them heroes," said Jill King, Cartoon Network's Senior Vice President, Marketing and Partnerships. "Partnering with Smart Girls to launch this campaign is a perfect fit for the message of positivity, individuality and confidence Powfactor embodies."

"Smart Girls is thrilled to partner with Cartoon Network to produce a series of videos that exemplifies what Smart Girls is all about - changing the world by being yourself," said Meredith Walker, Smart Girls co-founder. "Powfactor demonstrates the power that all smart girls (and guys) have when they embrace their individuality to make a difference in their community."

The global campaign continues throughout October when Cartoon Network will make a call for kids to express their Powfactor via the CN Sayin' app. Additionally, Cartoon Network will celebrate fans' Powfactor on air through bumps in targeted The Powerpuff Girls premiere episodes and in weekly Saturday morning blocks.

Late Fall of this year, Cartoon Network will announce new components to the campaign to ignite the Powfactor momentum with even more opportunities for fans to engage and highlight their special ingredient.

The Powerpuff Girls airs on Cartoon Network Thursday nights at 5:30 p.m. (ET/PT) with a special full week of power-packed premieres beginning Monday, September 19.

###

About Cartoon Network

Cartoon Network is Turner's global entertainment brand offering the best in original animation for kids and families; and is known as an industry leader for putting its fans at the center of everything by applying creative thinking and innovation across multiple platforms. Seen in 192 countries and over 370 million homes with the original hit series Adventure Time, The Powerpuff Girls, Steven Universe, We Bare Bears and The Amazing World of Gumball, Cartoon Network also takes its responsibilities to its audience seriously by addressing those issues affecting families with the Stop Bullying: Speak Up campaign and by promoting education and creative development through its commitment to STEAM enterprises and an integral involvement in Computer Science for All, the White House initiative empowering young people to generate skills to thrive in our digital world.

Cartoon Network is part of Turner, a Time Warner company that creates and programs branded news, entertainment, sports, animation and young adult multi-platform content for consumers around the world. Turner brands and businesses include CNN/U.S., HLN, CNN International and CNN.com, TBS, TNT, TCM, truTV, Cartoon Network, Boomerang, Adult Swim, Turner Sports, Bleacher Report, iStreamPlanet and ELEAGUE.

About Amy Poehler's Smart Girls

Founded by Amy Poehler and Meredith Walker, Smart Girls is dedicated to providing a healthy alternative to so much that is being marketed to young people on the internet. Our motto is: Change the World by Being Yourself. What began as a web seriesfor young girls and an excuse to host spontaneous dance parties has become a place for information, comedy and community. We emphasize intelligence and imagination over "fitting in." We celebrate curiosity over gossip. We are a place where people can truly be their weird and wonderful selves. We are funny first, and informative second, hosting the party you want to attend. In 2015, Smart Girls originated the viral social media campaign #SmartGirlsAsk, an initiative dedicated to elevating the types of questions asked of celebrities on the red carpet and beyond. Smart Girls was acquired by Legendary Entertainment in October 2014.





  [september 2016]  
S
M
T
W
T
F
S
    


· POWERPUFF GIRLS, THE (CARTOON)





[01/23/17 - 01:30 PM]
Stephen Colbert to Host the "69th Primetime Emmy(R) Awards" Sunday, Sept. 17 on CBS
"This will be the largest audience to witness an Emmys, period," said Stephen Colbert. "Both in person and around the globe."

[01/23/17 - 01:01 PM]
HBO Confirms March Debut Dates for Special "Jerrod Carmichael: 8" and Second Season of "Animals."
Look for said events on Saturday, March 11 and Friday, March 17, respectively.

[01/23/17 - 12:57 PM]
2017 NFC Championship Game Delivers 46.422 Million Combined Viewers on FOX Broadcast Network, FOX Deportes & FOX Sports GO
FOX Sports spins the numbers for Sunday, January 22.

[01/23/17 - 12:21 PM]
Series Premiere of "Hunted" Is the Season's Highest Rated New Series Debut in Adults 18-49, Adults 25-54 and Adults 18-34
CBS spins the numbers for Sunday, January 22.

[01/23/17 - 11:33 AM]
VH1's "Martha & Snoop's Potluck Dinner Party" Returns Monday, February 13 at 9PM ET/PT
Look for five additional episodes to roll out in successive weeks.

[01/23/17 - 11:10 AM]
Documentary "Eagles of Death Metal: Nos Amis (Our Friends)," Chronicling the Band's Resilience in the Wake of the Paris Terror Attack, Debuts Feb. 13 on HBO
The film explores the deep bonds between band co-founders Jesse Hughes and Josh Homme, as well as the intense connection the band has always had with its devoted fans, which moved them to return to Paris to perform once again in February 2016.

[01/23/17 - 10:51 AM]
Refinery29 Announces the Return of Female-Focused Short Film Series Shatterbox Anthology, In Partnership with TNT
The Shatterbox Anthology series has become known for providing female filmmakers of all ages, levels of recognition, and years of experience, the opportunity to bring their stories and directorial visions to life.

[01/23/17 - 10:02 AM]
Season Two of OWN's Popular Drama Series "Greenleaf" Premieres Wednesday, March 15
The first eight episodes of the new season will debut on Wednesday, March 15 with the remaining eight due this summer.

[01/23/17 - 10:02 AM]
Freeform's February Funday Event Airs February 18 - 19
Freeform's Funday weekend features a horde of heroes from beloved Disney movies, including the premiere of Disney's "Big Hero 6."

[01/23/17 - 10:01 AM]
Freeform's Valentine's Day Weekend Programming Event Airs February 11 - 12
Highlights include the premiere of "What's Your Number?" and a special edition airing of "The Notebook."

[01/23/17 - 10:00 AM]
Jenny Ramirez Joins Turner as Vice President of Unscripted Programming for TBS & TNT
Ramirez joins TBS & TNT from Irwin Entertainment, where she served as both senior vice president of development and co-executive producer for the company's robust slate of NBC specials.

[01/23/17 - 09:54 AM]
"Teachers" Reaches Series Highs and Has Its Most-Watched Episode Ever
TV Land further spins the numbers for Tuesday, January 17.

[01/23/17 - 09:51 AM]
Video: Two New Promos for "FEUD: Bette and Joan," FX's New Anthology Series from Ryan Murphy
Catch the series premiere Sunday, March 5 on the cable channel.

[01/23/17 - 09:36 AM]
HGTV Renews "Desert Flippers" for a Second Season
The 10-episode season is set to premiere in June 2017.

[01/23/17 - 09:01 AM]
"Saturday Night Live" Returns in February with Back-to-Back Shows
On February 11, Alec Baldwin will return for his record-breaking 17th time as host.