or


[10/13/16 - 12:02 PM]
Celebrity Car Guru Alex Vega Gets TV Series from Discovery Communications' Velocity
"The Alex Vega Project" (wt) is scheduled to premiere on Velocity in 2Q of 2017.

[via press release from Velocity]

VELOCITY GREENLIGHTS THE ALEX VEGA PROJECT (wt), AN ORIGINAL SERIES FOLLOWING THE BUSINESS OF CELEBRITY CUSTOM CAR DESIGNER ALEX VEGA

(New York) - Velocity announced today the greenlight of THE ALEX VEGA PROJECT (wt), an original series from Muse Entertainment, that brings viewers inside the electrifying world of exceptional custom car designer Alex Vega. As the owner of Miami's wildly popular custom car shop, The Auto Firm, Vega, alongside his wife and family, have created luxury automotive masterpieces for leading athletes, celebrities and international recording artists including Marc Anthony, N.B.A. champion Michael Jordan, undefeated championship boxer Floyd Mayweather, N.Y. Mets pitcher Bartolo Colon, former N.F.L. wide receiver Dwayne Bowe, singer Akon and many, many more. Vega also recently built the hot rides for N.Y. Mets outfielder Yoenis Cespedes who famously drove them to spring training this past March. THE ALEX VEGA PROJECT (wt) is scheduled to premiere on Velocity in 2Q of 2017.

"Alex has established a car lover's paradise down in Miami," said Robert S. Scanlon, Executive Vice President and General Manager of Velocity and Automotive Content. "He's a self-made business owner who is passionate about delivering high-quality, innovative vehicles for his discerning clientele. The detailed work from The Auto Firm team is exciting, impressive and meticulous. Velocity looks forward to bringing our viewers a closer appreciation of their incredible automotive creations."

"As a family business, we work together very closely and can't wait to expand our family by joining Velocity," said Vega. "The entire Auto Firm team and I are so excited to partner with like-minded, passionate car fans and give viewers a deeper look into our world where truly, there is never a dull moment."

From a mobile recording studio to a fire-breathing Lamborghini, there is nothing Alex Vega won't attempt. With his passion brewing at an early age, admiring the "Dukes of Hazzard" 1969 Dodge Charger and the talking car from "Knight Rider", Vega has 23 years of experience, creates more than 40 customizations per month and has built more than 5,000 cars.

ALEX VEGA PROJECT (wt) is executive produced for Velocity by Jason Fine, Jonas Prupas and Aren Prupas of Muse Entertainment Enterprises. For Velocity, Joshua C. Berkley is executive producer and Robert S. Scanlon is executive vice president and general manager of Velocity and Automotive Content.

About Velocity

Velocity, a division of Discovery Communications, Inc. (Nasdaq: DISCA, DISCB, DISCK), is the only upscale men's cable network that focuses on thrilling automotive for its viewers. Velocity programming is diverse, intelligent and engaging, capturing the best of the human experience as told by the top experts in the field. Formerly HD Theater, the fully HD network is available in 68 million homes, and viewers can enjoy their favorite shows anytime, anywhere through Velocity Go - the network's TVE offering featuring live and on demand access to complete seasons. Audiences can also connect with Velocity at Velocity.com, as well as on Facebook at facebook.com/VelocityTV or on Twitter @Velocity.

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the leader in global entertainment reaching 3 billion cumulative subscribers in more than 220 countries and territories. Discovery satisfies curiosity, entertains and inspires viewers with high-quality content through global brands, led by Discovery Channel, TLC, Investigation Discovery, Animal Planet, Science and Turbo/Velocity, as well as U.S. joint venture network OWN: Oprah Winfrey Network, and through the Discovery Digital Networks portfolio, including Seeker and SourceFed. Discovery owns Eurosport, the leading pan-regional sports entertainment destination across Europe and Asia-Pacific. Discovery also is a leading provider of educational products and services to schools, including an award-winning series of K-12 digital textbooks, through Discovery Education. For more information, please visit www.DiscoveryCommunications.com.

About Muse Entertainment Enterprises

Muse Entertainment Factual is a division of Muse Entertainment, a leading film and television production company and international distributor known for its well-crafted and high-quality productions. Since its founding in 1998, Muse has won over 100 awards and garnered over 300 international award nominations. Currently, Muse is producing the mystery dramatic series Bellevue, the documentary series Collision Course and the dramatic miniseries The Kennedys: After Camelot, which is the sequel to the Emmy-award winning mini, The Kennedys. Please visit www.muse.ca





  [october 2016]  
S
M
T
W
T
F
S
      


· AUTO FIRM WITH ALEX VEGA, THE (VELOCITY)





[11/26/25 - 02:31 PM]
"20/20" Is the Most-Watched in Adults 25-54 and Adults 18-49 in Time Period vs. CBS and NBC
"20/20" posted substantial increases week to week across the board.

[11/26/25 - 02:30 PM]
With Largest Viewership in 7 Weeks, ABC News' "Nightline" Ranks No. 1 in All Key Demos
"Nightline" improved on the previous week in Total Viewers, Adults 25-54, and Adults 18-49.

[11/26/25 - 02:21 PM]
"Everybody Loves Raymond: 30th Anniversary" Is the Season's Most-Watched Primetime Entertainment Special
The telecast delivered 6.32 million viewers and was the most-watched entertainment program Monday night.

[11/26/25 - 02:15 PM]
"Dancing with the Stars" Caps Spectacular Season 34 with 9.24 Million Total Viewers - Drawing Largest Finale Audience in 9 Years
Among Adults 18-49, the show nearly doubled last season's finale episode (+89% - 2.15 rating vs. 1.14 rating), hitting its strongest finale result in 10 years.

[11/26/25 - 11:07 AM]
Flex Game! Anthony Edwards and Minnesota Timberwolves Host Devin Booker and Phoenix Suns on "Peacock NBA Monday," Dec. 8, on Peacock and NBCSN at 7:30 P.M. ET
The previously scheduled Sacramento-Indiana and San Antonio-New Orleans games will be available in their local markets.

[11/26/25 - 10:38 AM]
An Encore Presentation of "Everybody Loves Raymond: 30th Anniversary Reunion" Special to Air Friday, November 28th on CBS
The telecast will replace the previously announced repeats of "Fire Country."

[11/25/25 - 03:45 PM]
"Center Stage: Countdown to the CMA Awards - Special Edition of 20/20" Rises Over Last Year's Performance in All Key Measures
"Center Stage" (434,000 and 326,000, respectively) ranked No. 1 in its hour in Adults 25-54 and Adults 18-49.

[11/25/25 - 03:06 PM]
"One Piece" Season 3 Welcomes Awdo Awdo and Daisy Head as the Trusted Weapons of Mr. 0, Ready to Bring Overwhelming Danger to Our Journey
Two of Baroque Works' deadliest agents now stand before us, Nakama.

[11/25/25 - 03:05 PM]
ESPN Wins Week 13 with Stellar Showings for "College GameDay Built by The Home Depot," "SEC on ABC" and Friday College Football on ESPN
Texas Longhorns defeating the Arkansas Razorbacks 52-37 delivered 5.6 million viewers on November 22.

[11/25/25 - 02:57 PM]
"America's Game of the Week" on FOX Scores 27,816,000 Viewers in Week 12
The Dallas Cowboys win over the Philadelphia Eagles peaked with 28.4 million viewers from 7:30 PM - 7:45 PM ET.

[11/25/25 - 02:03 PM]
CBS Sports' Coverage of the 2025 NWSL Championship Is the First NWSL Match Ever to Surpass 1 Million Viewers!
The Gotham FC victory over Washington Spirit set a NWSL viewership record.

[11/25/25 - 02:00 PM]
Record Audience Watches Formula 1 Las Vegas Grand Prix on ESPN
ESPN's live telecast on Saturday night, November 22, averaged 1.5 million viewers, the largest audience to watch the event in its three-year history,

[11/25/25 - 12:29 PM]
The Second and Final Season of the HBO Original Drama Series "Like Water for Chocolate" Debuts February 15
The series returns Sunday, February 15 (8:00-9:00 p.m. ET) on HBO Latino in the U.S. and will be available to stream on HBO Max.

[11/25/25 - 12:01 PM]
Netflix Top 10: Week of November 17 - 3 Cheers for "Champagne Problems" at No. 1 in This Week's Top 10
Claire Danes and Matthew Rhys continued to keep audiences guessing in their psychological thriller "The Beast in Me," which took the No. 1 spot on the English TV list for a second week with 14.1 million views.

[11/25/25 - 11:30 AM]
TNT Sports Unveils World Class Commentators for First-Ever World Sevens Football 7v7 Soccer Tournament in North America - Coverage Kicks Off Friday, Dec. 5
The fast-paced W7F series has redefined women's soccer with elite talent from eight of the best clubs in the world, an immersive fan-first experience, and a groundbreaking $5 million prize pool, the largest in the sport, designed to fuel intense, high-stakes competition.