or


[02/25/18 - 08:28 AM]
Executive Quotes on NBCUniversal's Presentation of the XXIII Olympic Winter Games from PyeongChang, South Korea
Over the past 17 days, NBC Olympics' Winter Games coverage has dominated the media landscape, averaging more than 20 million primetime viewers.

[via press release from NBC]

EXECUTIVE QUOTES ON NBCUNIVERSAL'S PRESENTATION OF THE XXIII OLYMPIC WINTER GAMES FROM PYEONGCHANG, SOUTH KOREA

PYEONGCHANG, South Korea - February 25, 2018 - NBCUniversal concludes its coverage of the 2018 PyeongChang Olympics with the Closing Ceremony tonight at 8 p.m. ET/5 p.m. PT on NBC. Over the past 17 days, NBC Olympics' Winter Games coverage has dominated the media landscape, averaging more than 20 million primetime viewers. Following are comments from three executives overseeing the NBC Olympics operation and coverage in PyeongChang.

MARK LAZARUS, CHAIRMAN, NBC BROADCASTING AND SPORTS

On success: "We are successful against every important measurement. Viewers came in droves across all dayparts and platforms, our advertisers are all delivered, and our affiliate and distribution partners are extremely happy."

On profitability: "This will be the fourth consecutive Olympics that we make a profit, starting with London in 2012."

On national ad sales: "We finished PyeongChang with more than $920 million in national ad sales, a Winter Games record. We added more than $20 million once the Games began due to viewership exceeding our advertiser guarantees."

On primetime viewership: "In today's media environment, to average approximately 20 million viewers over 18 nights - which is essentially the number of hours for a full season of three primetime shows - is a tremendous accomplishment. When compared to the competition, we were more dominant than any Winter Games ever."

On the power of the Olympics: "The Olympics continue to demonstrate the ability to assemble massive and diverse audiences on platforms ranging from television to mobile to Snapchat. The Games are uniquely suited to thrive in today's expanding media landscape."

On future Olympics: "Our long-term Olympic rights agreement through 2032 is the best in all of media. With Tokyo, Beijing, Paris, and Los Angeles coming up as hosts -- and coming off four consecutive profitable Games -- we are very bullish on our investment."

***

JIM BELL, PRESIDENT, PRODUCTION AND PROGRAMMING, NBC OLYMPICS

On these Games: "The 2018 Olympics came at a pivotal moment in the history of the Korean Peninsula, and we have had the privilege of delivering images of a unified Korean team marching together at the Opening Ceremony and competing together in Women's Hockey that have given the world an inspiring example of hope and peace, while further demonstrating the unifying power of sports."

On Olympics & media: "The Games are now much more than a broadcast TV show - they're on cable TV, everyone's favorite devices, 4K, Snapchat, even in VR goggles. And the narrative of Olympic domination across these multiple platforms is impossible to dispute."

On Mike Tirico: "Mike did a fantastic job. It's not easy to follow Bob Costas, but Mike is a natural, and has genuine passion for the Games and the athletes. I couldn't imagine a more seamless transition."

On broadcasting live across the country in primetime: "The Olympics have always been a patriotic, unifying experience for America, but broadcasting these Games live across the country ensured a coast to coast communal experience and celebration."

On storylines: "From a record-setting performance of the home team, to the comeback stories of Shaun White and Lindsey Vonn, the emergence of Chloe Kim, or the epic team accomplishments of the U.S. women's ice hockey team and U.S. men's curling team, the Olympics never fail to deliver magical moments and indelible stories."

***

GARY ZENKEL, PRESIDENT, NBC OLYMPICS

On PyeongChang as a host city: "PyeongChang will be remembered as one of the most prepared host cities in recent memory. From transportation to lodging to venues, South Korea welcomed the world with open arms and put on a spectacularly successful Games."

On new distribution platforms: "We will continue to evolve the way we reach viewers as they change the way they consume content. By utilizing Snapchat, Buzzfeed, Google, Apple News, Uber, Peleton, and many more partners, we were able to successfully reassemble the fragmented audience by reaching viewers where they consume media."

On NBC Olympics' Snapchat partnership: "Our Snapchat partnership was a resounding success. By creating custom content for their large and media savvy user base, including the first-ever presentation of live Olympic content on a non-NBCU platform, we reached more than 40 million users, 90% of whom were under the age of 35."

ABOUT NBC OLYMPICS

A division of NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal's Olympic Games coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history. NBCUniversal owns the U.S. media rights on all platforms to all Olympic Games through 2032.

- PYEONGCHANG 2018 -





  [february 2018]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[09/01/26 - 04:00 PM]
2026 Little League Baseball World Series Delivered Largest Audience Since 2015
The Championship Game between CuraƧao and Henderson, Nevada, averaged 2.9M viewers on ABC, up 21% year over year.

[09/01/26 - 03:16 PM]
FOX IndyCar Continues Viewership Momentum
950,000 viewers watched Arrow McLaren driver Pato O'Ward deliver the first of two victories from the Milwaukee Mile Sunday on FOX.

[09/01/26 - 03:01 PM]
FOX Saturday Baseball Is No. 1 Among All Networks
3,161,000 viewers tuned-in for a two-game slate highlighted by the Yankees' 9-2 win over the Red Sox in most of the country.

[09/01/26 - 02:55 PM]
Video: "Arena Access with Mariah Rose" - Official Trailer - Tubi Presents
Sports creator Mariah Rose takes viewers inside the arenas of major sporting events, exploring the culture, food, and community that define each city.

[09/01/26 - 02:54 PM]
ESPN Delivers Top Games in College Football's Week 0
4.9 million viewers tuned into the North Carolina Tar Heels defeat the TCU Horned Frogs in Dublin, Ireland.

[09/01/26 - 02:28 PM]
Players Era Volleyball Showcase Serves Second Most-Watched Volleyball Telecast Ever on FOX
1,040,000 viewers watched Nebraska beat Texas Sunday afternoon on FOX.

[09/01/26 - 01:31 PM]
A Fang-Tastic Halloween Treat Awaits: "Vampirina: Teenage Vampire" Returns for a Second Season, Premiering Oct. 6 on Disney Channel and Next Day on Disney+
Jodie Sweetin and Ava Jean join as recurring guest stars for the sophomore season, with Hollywood Records artist Hudson Stone set to guest star, alongside Kim Coles returning as Dean Merriweather.

[09/01/26 - 12:01 PM]
Tubi Announces New Original Short-Form Horror Anthology Series "Bite Size Terror" Coming This Fall
From executive producer Peter Rice and GJMD Studio, the series brings a fresh take on the short-form horror format to Tubi previously explored in Hulu's "Bite Size Halloween."

[09/01/26 - 12:00 PM]
CBS Announces "CBS Fall First Look" Special and Unveils Premiere Episode Storylines for the New Television Season
The special gives viewers an early taste of the stories, characters and moments that bring audiences together and is available Thursday, September 10.

[09/01/26 - 11:01 AM]
Paramount+ and Pluto TV Celebrate the 50th Anniversary of "Rocky" with Entire Collection of Films Now Streaming
The film franchise has been nominated for 12 Academy Awards, with the eponymous original movie winning three for Best Picture, Best Director and Best Film Editing, in addition to grossing almost $2 billion dollars at box offices worldwide.

[09/01/26 - 10:18 AM]
Food Network Picks Up a Third Season of "Harry Potter: Wizards of Baking"
In its sophomore season, the series notched year over year Prime ratings gains of 4% for Adults 25-54 and 15% for Adults 25-34 and reached more than 10 million total cross-platform viewers across linear, HBO Max and discovery+.

[09/01/26 - 10:10 AM]
Video: Meet the 100 Champions Competing on Season 6 of "The Floor" Hosted by Rob Lowe
Don't miss the special advance season premiere airing Sunday, September 13 immediately following the FOX NFL Doubleheader and "The OT" and its time period premiere airing Wednesday, September 23 on FOX and next day Hulu.

[09/01/26 - 10:01 AM]
Video: "NCIS" Season 24 - Official Full Length Trailer
The series returns Tuesday, October 6 on CBS.

[09/01/26 - 10:00 AM]
Stallone Reigns Supreme - "Tulsa King" Season Four Premieres October 16 on Paramount+
In season four, Dwight (Sylvester Stallone) fights to legitimize his empire and protect his crew as corrupt politicians, dangerous new enemies, and a crushing personal loss hit from every direction.

[09/01/26 - 09:02 AM]
Listen Up: Netflix Renews Initial Podcast Lineup; Announces Originals from Katt Williams, Harlan Coben and More
Netflix has more than 60 podcasts now available, with its catalog continuing to grow.