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YIM SI WAN and SEORINA Get Caught Between Duty and Desire in Prime Video's "Love in Disguise"
Based on the hit web novel Why Don't You Know It's a Girl?, the series will premiere exclusively on Prime Video in Singapore and more than 240 countries and territories worldwide on October 19
SINGAPORE - September 4, 2026 - Prime Video today announced that Love in Disguise - a highly anticipated Korean series blending romance, comedy, and thrills - will premiere exclusively on Prime Video on October 19 in more than 240 countries and territories worldwide. The series pairs YIM SI WAN and SEORINA in a captivating game of disguise and desire, where a dangerous investigation blurs the line between duty and love.
Based on the hit web novel Why Don't You Know It's a Girl?, which has accumulated over 8.15 million views on Kakao Webtoon, the series follows Kang Jae-hee, a former special forces officer turned police detective, who is assigned to protect and investigate Yoon Yi-jun, the cold-blooded heir of a powerful conglomerate who is a suspect in a murder case. To uncover the truth behind the investigation and to stay close to him, she disguises herself as a man and infiltrates his security team. But when her true identity is revealed, both are forced to face their fears of betrayal, of vulnerability, and of love itself.
YIM SI WAN (Squid Game Season 2 & 3, Run On, Strangers from Hell) stars as Yoon Yi-jun, a third-generation chaebol heir to a powerful conglomerate. Burdened by family politics and public scrutiny, Yi-jun has learned to rely on no one but himself. After becoming a murder suspect, he hires Kang Jae-hee as his personal bodyguard. Her quiet strength and unwavering loyalty challenge his distrust, drawing him toward emotions he thought he'd long buried. Confused by his growing attraction to his "male" bodyguard, Yi-jun begins questioning his own identity - until he discovers Jae-hee's secret.
SEORINA (Oh My Ghost Clients, Twinkling Watermelon, Business Proposal) stars as Kang Jae-hee, a former special forces operative turned police detective. Hiding her femininity behind a polished, professional exterior, she is not only on track to become one of Korea's top detectives, but is also so handsome that many women mistake her for a man and ask her out. While investigating a murder case involving chaebol heir Yoon Yi-jun, Jae-hee is ordered to back off. Refusing to give up, she disguises herself as a man and applies for a job as Yi-jun's personal bodyguard, tending to his every need while secretly searching for the truth.
Produced by CJ ENM STUDIOS and PITAPAT STUDIO, Love in Disguise centers on a dangerous investigation, hidden identities, and an unexpected attraction. The series is set to premiere on October 19 exclusively on Prime Video in Singapore and more than 240 countries and territories worldwide, with new episodes available weekly.
Love in Disguise joins thousands of other shows and films available on the Prime Video catalogue, including See You at Work Tomorrow!, Spring Fever, Surely Tomorrow, Head Over Heels, GOOD BOY, and anime hits such as Nippon Sangoku The Three Nations of the Crimson Sun, Mobile Suit Gundam GQuuuuuuX, along with award-winning and critically acclaimed Amazon Originals like Elle, Off Campus, Project Hail Mary, Masters of the Universe, Fallout, The Summer I Turned Pretty, Heads of State, The Lord of the Rings: The Rings of Power, Reacher, and The Boys. Prime Video members are able to watch films and shows anywhere and anytime on thousands of compatible devices. In the Prime Video app, members can also download episodes on their mobile devices and tablets and watch anywhere offline at no additional cost. Prime Video is available in Singapore for just $4.99/- per month.
**Note to Editors: Please refer to the streaming service as Prime Video.*
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About Prime Video
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In April 2026, Amazon shared Prime Video is a large and profitable business in its own right.
Prime Video is one of many benefits included with a Prime membership, which bundles savings, convenience, and entertainment. Prime members can share benefits, including Prime Video, through Amazon Family.
For more information on Prime Video, visit www.amazon.com/primevideo.
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