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nielsen ratings (fast national numbers for sunday, february 7, 2010)
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Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night:
"Super Bowl XLIV" (96.38 million viewers, #1; adults 18-49: 34.9, #1) gave CBS (80.53 million viewers, #1; adults 18-49: 29.7, #1) a towering victory on Sunday. Leading out of the broadcast were its "Super Bowl XLIV Post-Game" (44.87 million viewers, #2; adults 18-49: 18.1, #2) coverage and the series premiere of "Undercover Boss" (31.35 million viewers, #3; adults 18-49: 13.1, #3).
FOX (2.49 million viewers, #3; adults 18-49: 1.0, #2) then won the battle of leftovers with its mix of "'Til Death" (1.58 million viewers, #17; adults 18-49: 0.5, #17), another "'Til Death" (1.84 million viewers, #16; adults 18-49: 0.6, #T14), "The Simpsons" (2.93 million viewers, #9; adults 18-49: 1.3, #T5), "The Cleveland Show" (2.45 million viewers, #13; adults 18-49: 1.1, #9), "Family Guy" (3.07 million viewers, #T7; adults 18-49: 1.3, #T5) and "American Dad" (3.07 million viewers, #T7; adults 18-49: 1.4, #4).
Next up was ABC (3.20 million viewers, #2; adults 18-49: 0.9, #3) with all-repeat lineup of "America's Funniest Home Videos" (3.98 million viewers, #4; adults 18-49: 0.9, #T10), "Modern Family" (2.81 million viewers, #10; adults 18-49: 0.8, #T12), "The Middle" (2.27 million viewers, #14; adults 18-49: 0.6, #T14), another "Modern Family" (2.50 million viewers, #12; adults 18-49: 0.8, #T12), "Cougar Town" (2.58 million viewers, #11; adults 18-49: 0.9, #T10), yet another "Modern Family" (3.88 million viewers, #5; adults 18-49: 1.3, #T5) and even more "Modern Family" (3.57 million viewers, #6; adults 18-49: 1.2, #8).
And finally, repeats of "The Biggest Loser" (1.38 million viewers, #18; adults 18-49: 0.4, #18) and another "The Biggest Loser" (2.02 million viewers, #15; adults 18-49: 0.6, #T14) on NBC (1.70 million viewers, #4; adults 18-49: 0.5, #4) rounded out the evening.
Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (2/8/09):
Coverage of "The 51st Annual Grammy Awards" (households: 11.6/18, #1, half-hour: -6.96%; adults 18-49: 7.6, #1, half-hour: 2.90%) lifted CBS (households: 11.3/18, #1; adults 18-49: 6.5, #1) to an easy victory on Sunday. Kicking off the night was "60 Minutes" (households: 10.5/18, #2, half-hour: 7.92%; adults 18-49: 3.1, #T5, half-hour: 21.43%).
Usually dominant ABC (households: 6.5/10, #2; adults 18-49: 3.5, #2) then had to settle for second place with new episodes of "America's Funniest Home Videos" (households: 5.3/9, #7, half-hour: 10.00%; adults 18-49: 2.8, #T7, half-hour: 20.00%), "Extreme Makeover: Home Edition" (households: 6.1/10, #5, half-hour: 8.62%; adults 18-49: 3.4, #3, half-hour: 16.13%), "Desperate Housewives" (households: 8.6/13, #3, half-hour: 1.18%; adults 18-49: 4.9, #2, half-hour: 0.00%) and "Brothers & Sisters" (households: 6.3/10, #4, half-hour: -6.15%; adults 18-49: 3.1, #T5, half-hour: -12.12%).
Next up was FOX (households: 2.4/4, #4; adults 18-49: 1.9, #3) with its mix of "Hole in the Wall" (households: 1.5/3, #14, half-hour: 14.29%; adults 18-49: 1.1, #14, half-hour: 33.33%), "The Simpsons" (households: 2.7/4, #12, half-hour: N/A; adults 18-49: 2.2, #11, half-hour: N/A), "King of the Hill" (households: 2.6/4, #13, half-hour: N/A; adults 18-49: 2.3, #T9, half-hour: N/A), "Family Guy" (households: 3.2/5, #10, half-hour: N/A; adults 18-49: 2.8, #T7, half-hour: N/A) and "American Dad" (households: 2.9/4, #11, half-hour: N/A; adults 18-49: 2.3, #T9, half-hour: N/A).
Meanwhile, NBC (households: 4.5/7, #3; adults 18-49: 1.8, #4) offered up the primetime conclusion of the "NFL Pro Bowl" (households: 5.6/9, #6, half-hour: 5.56%; adults 18-49: 3.2, #4, half-hour: 3.23%) followed by "Dateline NBC" (households: 4.5/7, #8, half-hour: 0.00%; adults 18-49: 1.6, #12, half-hour: -6.25%) and "XIII, Part 1" (households: 3.9/6, #9, half-hour: -4.88%; adults 18-49: 1.3, #13, half-hour: 0.00%).
And finally, repeats of "Jericho" (households: 0.5/1, #16, half-hour: 25.00%; adults 18-49: 0.2, #16, half-hour: 0.00%) and "Teen Wolf" (households: 0.9/1, #15, half-hour: 25.00%; adults 18-49: 0.6, #15, half-hour: 50.00%) on The CW (households: 0.8/1, #5; adults 18-49: 0.4, #5) rounded out the night.
Source: Nielsen Media Research
This data is reported with the understanding it will be removed within seven days of its original posting date. To read more about our ratings policy click here.
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