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[01/26/06 - 12:00 AM]
Quick Take for Wednesday, January 25, 2006 - (Based on Fast Affiliate Ratings)

[via press release from ABC]

Quick Take for Wednesday, January 25, 2006 � (Based on Fast Affiliate Ratings)

From 8-9pm, Opposite Fox�s �American Idol,� ABC�s �Freddie� Builds on its �George Lopez� Lead-in Among Adults 18-49 by 14%

ABC�s �Lost� Dominates the 9 O�clock Hour, Ranking as the No. 1 Scripted Program on Wednesday in Total Viewers and Adults 18-49

ABC�s �Invasion� Posts Week-to-Week Increases in Total Viewers and Adults 18-49

Wednesday Night (8:00-11:00 p.m.)

ABC placed a solid second on Wednesday night behind �Idol�-fueled Fox in Adults 18-49 (4.7/11), outperforming third-place CBS by 24% (3.8/9) and fourth-place NBC by 38% (3.4/8).

� ABC posted increases over the prior week in both Total Viewers (11.7 million vs. 11.6 million) and Adults 18-49 (4.7/11 vs. 4.6/11).

�George Lopez�/�Freddie� (8:00-9:00 p.m.)

From 8:00�9:00 p.m., opposite Fox�s �American Idol,� freshman comedy �Freddie� built on its �George Lopez� lead-in by 14% among Adults 18-49 (2.4/6 vs. 2.1/6).

�Lost� (9:00-10:00 p.m.)

Despite Fox�s enormous advantage from �Idol� coming into the time period (Fox = 35.3 million & 14.3/34 from 8:30-9:00 p.m.), ABC�s �Lost� surged from its lead-in and gained audience throughout its telecast to win the 9 o�clock hour. ABC�s �Lost� beat its drama competition, Fox�s time period premiere of �Bones,� by 7.7 million viewers (19.1 million vs. 11.4 million) and by 70% in Adults 18-49 (8.0/18 vs. 4.7/11). Fox�s �Bones� retained only 36% of its �American Idol� lead-in in both viewers and young adults.

� �Lost� stood as the No. 1 scripted program on Wednesday in Total Viewers and Adults 18-49. The sophomore drama has been the top scripted program on the night in all 12 of its original telecasts.

�Invasion� (10:00-11:00 p.m.)

In the final hour of primetime, ABC�s �Invasion� took second place among Adults 18-49 (3.9/10).

� �Invasion� was up over its performance the previous week in both Total Viewers (9.6 million vs. 9.0 million) and Adults 18-49 (3.9/10 vs. 3.6/9).

Source: NTI (Fast Affiliate Ratings, Live+SD), 1/25/06.





  [january 2006]  
S
M
T
W
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F
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· AMERICAN IDOL (FOX)
· BONES (FOX)
· FREDDIE (ABC)
· GEORGE LOPEZ SHOW, THE (ABC)
· INVASION (ABC)
· LOST (ABC)





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