or


[02/26/06 - 12:00 AM]
181 Million Viewers Watch the Torino Winter Olympics on the Networks of NBC Universal

[via press release from NBC]

181 MILLION VIEWERS WATCH THE TORINO WINTER OLYMPICS ON THE NETWORKS OF NBC UNIVERSAL

181 MILLION VIEWERS WATCH THE TORINO WINTER OLYMPICS ON THE NETWORKS OF NBC UNIVERSAL

NBC Wins 3rd Consecutive Saturday, on Pace to Win 3rd Consecutive Week in Primetime

TORINO, Italy - Feb. 26, 2006 - Through Saturday, 181 million total, unduplicated viewers have watched the Torino Winter Olympics on the networks of NBC Universal, according to fast national data from Nielsen Media Research, only two percent behind Salt Lake through the final Saturday of the Games (184 million). 36.5 million total, unduplicated viewers watched Saturday's primetime coverage on NBC, featuring U.S. shorttrack speedskater Apolo Anton Ohno taking the gold medal in the men's 500m.

- NBC CONTINUES PRIMETIME DOMINANCE: NBC's Saturday night coverage of the Torino Games attracted 36.5 million total, unduplicated viewers. The Olympics on NBC Saturday drew a 9.7 household rating and 17 share for the program (8:30-11:17 p.m. ET/PT). NBC's Olympics coverage dominated the competition, with a 9.6 HH rating in primetime (8:30-11 p.m. ET/PT), and averaged 16.3 million viewers in primetime, more than double ABC (6M), Fox (7M) or CBS (7.2M).

- NBC ON PACE TO WIN 3RD STRAIGHT WEEK IN PRIMETIME: Through 16 days, NBC's Torino Winter Olympics coverage is averaging 20.5 million viewers in primetime, more than double CBS's delivery (9.6M), up 90 percent over ABC (10.8M) and 77 percent above Fox (11.6M), and is on pace to win its third consecutive week in primetime in household ratings and viewer delivery.

- NBCU CABLE: The Olympics on the cable networks of NBC Universal have reached 61.1 total, unduplicated viewers, up 18 percent from Feb. 2005 (51.6 million) and up 34 percent from the same point during the Salt Lake Games (45.6 million). NBCU's Olympics coverage on cable is attracting an audience more than five years younger than the median age from pre-Olympic first quarter. CNBC's Olympics coverage, featuring curling, the Winter Games' cult hit, has averaged 669,000 total viewers (0.46 HH rating), up 562 percent from pre-Olympic first quarter delivery (101,000).

- OLYMPIC ZONE DOUBLE DIGIT GROWTH: "Olympic Zone," a partnership between NBC Olympics and NBC affiliated stations, posted double-digit growth in many markets for the Olympic "pre-game" show. In Portland, ratings rose 103 percent over the same time period in Feb. 2005, and 93 percent compared to the same time period in Jan. 2006. In Seattle, ratings rose 63 percent compared to Feb. 2005, and in Los Angeles, ratings rose 52 percent in the time period.

- NBCOLYMPICS.COM CONTINUES RECORD GROWTH: Through Saturday, NBCOlympics.com has had 350 million page views, more than doubling the entire number through the Salt Lake Winter Games. The web site has served 8.7 million video streams, totaling 122,000 hours of video.

THE OLYMPICS IN PRIMETIME ON NBC

Saturday Torino to Date through Sat., Feb. 25
HH Rating 9.7/17 12.3/20
A18-49 5.1 6.3
Average Viewers 16.5 million 20.6 million
Total Unduplicated 36.5 million 181 million

The networks of NBC Universal, NBC, USA, MSNBC, CNBC, NBC HD and Universal HD are providing more than 418 total hours of coverage - including the most live coverage - across the most platforms of any Winter Olympics in history of the XX Olympic Winter Games from Torino, Italy, Feb. 10-26.





  [february 2006]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[12/08/16 - 11:55 AM]
Tuesday's "The Late Show with Stephen Colbert" Tops Late Night with Its Largest Tuesday Audience Since Oct. 2015
CBS spins the late-night numbers for Tuesday, December 6.

[12/08/16 - 10:07 AM]
"Criminal Minds" Tops "Empire" in Viewers for the First Time
CBS spins the numbers for Wednesday, December 7.

[12/08/16 - 09:24 AM]
Wednesday's Broadcast Ratings: "Hairspray Live!" Sparks NBC to Victory
The Peacock leads the evening among total viewers and adults 18-49.

[12/08/16 - 06:18 AM]
"Hairspray Live!" Delivers NBC's Best In-Season Wednesday Average in Four Years, Excluding Olympics, in 18-49
NBC spins the numbers for Wednesday, December 7.

[12/07/16 - 09:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Demo Race with "This Is Us"
The Peacock's new drama paves the way for an adults 18-49 victory.

[12/07/16 - 08:04 AM]
"VH1 Divas Holiday: Unsilent Night" Scores Nearly Two Million Total Viewers
VH1 spins the numbers for Monday, December 5.

[12/06/16 - 03:13 PM]
#DCWeek Gives The CW Its Most Watched Week in Six Years
The CW spins the numbers for the week of November 28-December 4.

[12/06/16 - 01:04 PM]
FOX Sports Scores with College Football Conference Championship Weekend
FOX Sports spins the numbers for the week of November 28-December 4.

[12/06/16 - 10:55 AM]
Hallmark Channel's "Countdown to Christmas" Leads Cable Ratings for Sixth Consecutive Weekend
The Hallmark Channel spins the numbers for the week of November 28-December 4.

[12/06/16 - 09:17 AM]
Monday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
CBS takes a close second among adults 18-49, powered by "The Victoria's Secret Fashion Show."

[12/06/16 - 08:42 AM]
Investigation Discovery Earns Strong Double Digit Growth in November
Investigation Discovery further spins the numbers for the month of November.

[12/05/16 - 05:29 PM]
For the First Time, "This Is Us" Beats "Empire" in L+3 18-49 Ratings for the Primetime Week
NBC further spins the numbers for Tuesday, November 29 and Wednesday, November 30.

[12/05/16 - 03:28 PM]
OWN's "Queen Sugar" Season Finale Ranks as #1 Cable Telecast for Women Wednesday Night Delivering 2.76 Million Total Viewers
OWN further spins the numbers for the series to date.

[12/05/16 - 12:22 PM]
Season Finale of Freeform's "Ben & Lauren: Happily Ever After?" Soars to 5-Week Highs Across Key Target Demographics
Freeform further spins the numbers for the series to date.

[12/05/16 - 09:18 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Posts Another NBC Win
The Peacock easily tops the night in adults 18-49 and total viewers.