or


[02/28/06 - 12:00 AM]
Quick Take for Monday, February 27, 2006 (Based on Fast Affiliate Ratings)

[via press release from ABC]

Quick Take for Monday, February 27, 2006 (Based on Fast Affiliate Ratings)

As the Nets Get Back to Original Series Programming on Monday, ABC Takes Second Place on the Night in Adults 18-49 While Winning Among Adults 18-34

With Big Gains Over the Same Night Last February, ABC Posts its Largest Non-Sports Monday Audience Since April 2004 and its Top Adult 18-49 Number in 3 Years

From 8-9pm, �Wife Swap� Beats the Season Finale of Fox�s �Skating With Celebrities� by 9% in Total Viewers and by 36% in Adults 18-49

Hitting Season Highs Across the Board, the �The Bachelor: Paris� Season Finale Produces the Strongest Numbers for �The Bachelor� Franchise Since May 2004

�The Bachelor: Paris� Season Closer Notches ABC�s Highest Adult 18-49 Number in the Time Slot with Regular Non-Sports Programming in Over 4 Years

Monday Night (8:00-11:00 p.m.)

As each of the networks� schedules went back to original series programming, ABC earned second place on Monday night among Adults 18-49 (4.7/11) ahead of third-place Fox by 12% (4.2/10) and fourth-place NBC by 15% (4.1/10). ABC was the dominant network among Adults 18-34 on an evening that included the season premiere of NBC�s �The Apprentice� and the season finale of Fox�s �Skating with Celebrities,� leading its nearest competition (CBS) by 29% (4.4/12 vs. 3.4/9).

� ABC drew its largest non-sports Monday audience (10.8 million) since April 2004 and its top Adult 18-49 number in 3 years � since 4/5/04 and 1/13/03, respectively.

� The Network was up from the same night last February Sweep (2/28/05) by 1.4 million viewers (10.8 million vs. 9.4 million) and by 21% in Adults 18-49 (4.7/11 vs. 3.9/9).

�Wife Swap� (8:00-9:00 p.m.)

In the opening hour of the night, ABC�s �Wife Swap� beat the season finale of Fox�s �Skating with Celebrities� by 9% in Total Viewers (9.5 million vs. 8.7 million) and by 36% in Adults 18-49 (3.8/10 vs. 2.8/7). �Wife Swap� ranked No. 1 in its time period among Women 18-49 (5.0/12) and Women 18-34 (4.7/12).

� The ABC unscripted show grew its overall audience week to week (9.5 million vs. 9.1 million).

�The Bachelor: Paris� (9:00-11:00 p.m.)

In its season finale, ABC�s �The Bachelor: Paris� won its time period and qualified as the No. 1 TV program on Monday night among Adults 18-34 (5.0/13), Women 18-49 (7.2/16) and Women 18-34 (7.3/18). The ABC unscripted series gained audience during each half-hour of its 2-hour telecast, growing by 3.9 million viewers (9.5 million to 13.4 million) and by 53% in Adults 18-49 (4.0/9 to 6.1/15) from beginning to end. During the 10 o�clock hour, �The Bachelor: Paris� nearly tied an original episode of �C.S.I.: Miami� for first place among Adults 18-49 (5.8/14 vs. 6.0/14), edging out the CBS drama at 10:30 p.m. in the key sales demo (6.1/15 vs. 6.0/15).

� Hitting season highs across the board, �The Bachelor: Paris� attracted the largest audience (11.5 million) and highest Adult 18-49 rating (5.1/12) for �The Bachelor� franchise (any telecast) since May 2004 � since the finale of �The Bachelor� with Jesse on 5/19/04.

� In its finale, �The Bachelor: Paris� offered ABC its largest non-sports audience in the time period in nearly 2 years � since 3/15/04. In addition, it was the Network�s highest Adult 18-49 rating in the time slot with regular non-sports programming in more than 4 years � since 1/28/02.

Source: NTI (Fast Affiliate Ratings, Live+SD), 2/27/06.





  [february 2006]  
S
M
T
W
T
F
S
   


· APPRENTICE, THE (NBC)
· BACHELOR, THE (ABC)
· CSI: MIAMI (CBS)
· SKATING WITH CELEBRITIES (FOX)
· WIFE SWAP (CMT)





most recent ratings | view all posts
[12/11/18 - 01:00 PM]
Monday's Broadcast Ratings: NBC, "The Voice" Top Viewers, Demos
The Peacock narrowly holds off CBS in both categories.

[12/10/18 - 08:15 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock takes home top honors in total viewers and adults 18-49.

[12/09/18 - 08:22 AM]
Saturday's Broadcast Ratings: Holiday Repeats Put CBS on Top
"Rudolph the Red-Nosed Reindeer" helps fuel the network to top honors in total viewers and adults 18-49.

[12/08/18 - 08:33 AM]
Friday's Broadcast Ratings: FOX, "Last Man Standing" Top Demo Race
The network holds off CBS among adults 18-49 last night.

[12/07/18 - 11:00 AM]
The Premiere of Freeform's "Life-Size 2: A Christmas Eve" Is Sunday's No. 1 Cable Program
Freeform further spins the numbers for Sunday, December 2.

[12/07/18 - 08:13 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Hold Onto Demo Crown
The network's NFL coverage continues its adults 18-49 reign.

[12/06/18 - 08:20 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos with Fall Finales
The network's "Empire" helps lead the night among adults 18-49 while NBC is the most-watched network overall.

[12/05/18 - 08:10 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Hold Onto Demo Crown
The Peacock edges CBS among adults 18-49 however the Eye is the most-watched network.

[12/04/18 - 08:15 AM]
Monday's Broadcast Ratings: "The Voice" Helps NBC Hold Off ABC
The Alphabet gets a boost from the fall finale of "The Good Doctor."

[12/03/18 - 12:10 PM]
Premiere of Investigation Discovery's "Body Cam" Arrests 1.6 Million Viewers
Investigation Discovery further spins the numbers for Tuesday, November 27.

[12/03/18 - 11:04 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues Reign for NBC
The Peacock takes home top honors in total viewers and adults 18-49.

[12/02/18 - 10:12 AM]
Saturday's Broadcast Ratings: Big Ten Championship Puts FOX on Top
The network takes home top honors in total viewers and adults 18-49.

[12/01/18 - 08:27 AM]
Friday's Broadcast Ratings: FOX, Pac-12 Championship Top Demos
The network wins the night among adults 18-49 while CBS is the most-watched broadcaster.

[11/30/18 - 09:04 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Posts Season High for FOX
The network's coverage easily eclipses the competition in total viewers and adults 18-49.

[11/29/18 - 08:14 AM]
Wednesday's Broadcast Ratings: FOX, "Empire" Win Tight Demo Race
The network takes home the adults 18-49 crown while NBC is the most-watched broadcaster overall last night.