or


[10/10/06 - 04:35 PM]
Quick Take for Monday, October 9, 2006 - Final Ratings
ABC spins the numbers for Monday, October 9.

[via press release from ABC]

QUICK TAKE FOR MONDAY, OCTOBER 9, 2006 - FINAL RATINGS

ABC Draws its Largest Monday Audience with Regular Programming Since Early-May and Hits Season Highs on the Night Across the Key Women Demos

ABC's "Wife Swap" Hits Season Highs at 8pm in Total Viewers and Adults 18-49

From 9-10pm, "The Bachelor: Rome" Grows from its Season Premiere By 10% in Viewers and by 11% in Adults 18-49 in the Hour the Prior Week

Retaining Nearly All of its Young Adult Lead-in and Building in Key Women, ABC's "What About Brian" Tops NBC's "Studio 60" by Wide Margins in the Women Demos

Monday Night (8:00-11:00 p.m.)

With "Wife Swap" leading into "The Bachelor: Rome," followed by the second season premiere of "What About Brian" at 10:00 p.m., ABC produced its largest Monday night audience (7.5 million) with regular programming since early May - since 5/1/06. ABC hit Monday season highs in each of the women demographics.

* ABC was up over the same night last year by +20% in Women 18-34 (4.2/11 vs. 3.5/10), by +13% in Women 18-49 (4.5/11 vs. 4.0/10) and by +9% in Women 25-54 (4.9/11 vs. 4.5/10), a night which included a Monday Night Football game (Pitts-San Diego) and an episode of "Wife Swap."

"Wife Swap" (8:00-9:00 p.m.)

"Wife Swap" gave ABC a solid start from 8:00-9:00 p.m., taking second place in the hour among Women 18-34 (3.8/11) and Women 18-49 (4.4/11).

* "Wife Swap" delivered a season high in the 8 o'clock hour among Total Viewers (7.6 million) and Adults 18-49 (3.2/9).

"The Bachelor: Rome" (9:00-10:00 p.m.)

From 9:00-10:00 p.m. "The Bachelor" built on its lead-in and grew by 1 million viewers and by 14% in Adults 18-49 from start to finish. "The Bachelor: Rome" took second place in its time period with its core audience of Women 18-34 (4.3/11), beating CBS' comedies by 16% ("Two and a Half Men"/"Old Christine" - 3.7/10).

* ABC's "The Bachelor: Rome" was up from its week-ago season premiere delivery in the hour by 10% in Total Viewers (7.9 million vs. 7.2 million) and by 11% in Adults 18-49 (3.1/7 vs. 2.8/7).

"What About Brian" (10:00-11:00 p.m.)

In its season premiere, ABC's "What About Brian" retained an impressive 97% of its Adult 18-49 lead-in from "The Bachelor" (3.0/8 vs. 3.1/7) and built on its lead with Adults 18-34 (3.0/8 vs. 2.9/8). "What About Brian" also built on "The Bachelor" lead-in among Women 18-34 (4.5/12 vs. 4.3/11) and Women 18-49 (4.7/11 vs. 4.6/11). "What About Brian" took second place during the 10 o'clock hour in each of the women demographics, beating NBC's "Studio 60" by solid margins: W18-34 +36% (4.5/12 vs. 3.3/9), W18-49 +18% (4.7/11 vs. 4.0/10) and W25-54 +11% (5.1/11 vs. 4.6/10).

* "What About Brian" attracted its second-largest audience ever on Monday night (7.0 million), behind only and just shy of its premiere in the time period last April (7.1 million on 4/17/06). It delivered series-best numbers on the night with W18-34, W18-49 (tie) and W25-54.

Source: Nielsen Media Research (Preliminary, Live+SD), 10/9/06.





  [october 2006]  
S
M
T
W
T
F
S


· BACHELOR, THE (ABC)
· NEW ADVENTURES OF OLD CHRISTINE, THE (CBS)
· STUDIO 60 ON THE SUNSET STRIP (NBC)
· TWO AND A HALF MEN (CBS)
· WHAT ABOUT BRIAN (ABC)
· WIFE SWAP (ABC)











most recent ratings | view all posts
[03/02/15 - 12:13 PM]
Viewers Spellbound by "Good Witch," Hallmark Channel's Newest Primetime Original Series
The Hallmark Channel spins the numbers for Saturday, February 28.

[03/02/15 - 10:06 AM]
Live + 7 Day Ratings: ABC's Wednesday Comedies Post Solid Playback Gains
ABC further spins the numbers for the week of February 9-15.

[03/02/15 - 08:48 AM]
Encore Telecast of "The Voice" Grows by 88% from Its First Half-Hour to Its Fourth in Adults 18-49
NBC spins the numbers for Sunday, March 1.

[03/02/15 - 08:43 AM]
Sunday's Broadcast Ratings: "Last Man on Earth" Opens on Top for FOX
The newcomer leads the night among adults 18-49.

[03/02/15 - 08:31 AM]
"Once Upon a Time" Returns Up to Rank No. 1 at 8pm in Adults 18-49, Surging 29% Over Its December Mid-Season Finale
ABC spins the numbers for Sunday, March 1.

[03/01/15 - 09:12 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Demos with "48 Hours"
The veteran newsmagazine leads the night in both categories.

[03/01/15 - 08:59 AM]
"SNL" Is the #1 Telecast of the Night on the Big 4 Networks in Adults 18-49 in the Local People Meters
NBC spins the numbers for Saturday, February 28.

[02/28/15 - 08:57 AM]
Friday's "Dateline" Increases by 20% vs. Its Prior Telecast to the Show's Top Rating Since January 30
NBC spins the numbers for Friday, February 27.

[02/28/15 - 08:47 AM]
Friday's Broadcast Ratings: ABC Continues Its Demo Reign
"Last Man Standing" takes the top spot among adults 18-49 last night.

[02/28/15 - 08:37 AM]
ABC's Is #1 on Friday for 8th Straight Week with "Last Man Standing" and "20/20" the Top 2 Shows
ABC spins the numbers for Friday, February 27.

[02/27/15 - 01:19 PM]
Discovery Channel Tops Cable Prime Time for Men and Ranks in the Top 10 for Women and Persons 6-11 in February
Discovery spins the numbers for the month to date.

[02/27/15 - 10:23 AM]
Time Period-Winning "The Odd Couple" Retains Solid 90% of Its Premiere Adults 18-49 Rating
CBS spins the numbers for Thursday, February 26.

[02/27/15 - 08:46 AM]
Despite Special Competition from the "Murder" Season Finale, "Blacklist" Grows 6% Week to Week
NBC spins the numbers for Thursday, February 26.

[02/27/15 - 08:31 AM]
ABC Wins Its 5th Consecutive Thursday Night Among Adults 18-49
ABC spins the numbers for Thursday, February 26.

[02/27/15 - 08:27 AM]
Thursday's Broadcast Ratings: "How to Get Away with Murder" Powers Demo Victory for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network.