or


[10/24/06 - 02:57 PM]
Through Five Weeks, the CW Posts Gains Over Over WB in Adults and Women 18-34
The CW spins the numbers for the week of October 16-22.

[via press release from The CW]

THROUGH FIVE WEEKS, THE CW POSTS GAINS OVER OVER WB IN ADULTS AND WOMEN 18-34

Move To Monday Boosts The CW Comedy Block

The CW Climbs to Season's Best Tuesday and Friday in Key Demos

"Gilmore Girls" Ranks Second in Time Period in Women 18-34 Three Weeks in a Row

"Top Model" Places Second in Women 18-34 and Women 18-49, Behind Only ABC

"SmackDown" Leads The CW to Friday Victory in Men 18-34

October 24, 2006 (Burbank, CA) -- Through five weeks of the season, The CW Network is out-performing The WB through the same point last year with regularly scheduled programming in the network's target demos of adults 18-34 (1.7/5, +6%) and women 18-34 (2.2/7, +5%). The CW mirrors The WB's scheduling model with 6 nights and 13 hours of primetime programming.

Season to date, The CW matches UPN, which only programmed 10 hours of prime time, with regularly scheduled programming in all demos, including adults 18-34 and women 18-34.

Monday 10/16/06

The move to Monday has given a dramatic boost to all of The CW comedies compared to their last two telecasts on Sunday night, including:

"Everybody Hates Chris" is up 75% in adults 18-34 (1.4/4), 50% in women 18-34 (1.8/5), 44% in adults 18-49 (1.3/4), 23% in women 18-49 (1.6/4) and 26% in viewers (3.0mil).

"All of Us" improved 56% in adults 18-34 (1.4/4), 36% in women 18-34 (1.9/5), 30% in adults 18-49 (1.3/3), 31% in women 18-49 (1.7/4) and 20% in viewers (2.8mil).

"Girlfriends" is up 42% in adults 18-34 (1.7/4), 35% in women 18-34 (2.3/6), 15% in adults 18-49 (1.5/3), 24% in women 18-49 (2.1/5) and 8% in viewers (3.1mil).

And "The Game" improved 25% in adults 18-34 (1.5/4), 18% in women 18-34 (2.0/5), 8% in adults 18-49 (1.3/3) and 6% in women 18-49 (1.7/4).

The CW's Monday block of comedies also improved over the last original Monday of "7th Heaven" and "Runaway" (10/2/06), with growth of 15% in adults 18-34 (1.5/4), 5% in women 18-34 (2.0/5), 8% in adults 18-49 (1.3/3), 6% in women 18-49 (1.8/4).

Tuesday 10/17/06

With "Gilmore Girls" and "Veronica Mars," The CW scored its best Tuesday to date in adults 18-34 (2.1/6), and tied its best Tuesday in adults 18-49 (1.7/4) and women 18-49 (2.5/6).

For the third consecutive week, "Gilmore Girls" ranked second in the hour with its target demo of women 18-34 (3.8/10), behind only "Dancing With The Stars." "Gilmore Girls" was third from 8:00-9:00PM among women 18-49 (3.2/8).

"Gilmore Girls" scored its most watched episode (4.8mil) of the season and matched last week's season highs in adults 18-34 (2.4/7), adults 18-49 (2.1/5) and women 18-49 (3.2/8).

"Veronica Mars" improved week to week by 13% in adults 18-34 (1.7/5), 8% in adults 18-49 (1.4/3) and 5% in viewers (3.1mil).

With this week's gains, "Veronica Mars" matched its season best adults 18-34 (1.7/5) and adults 18-49 (1.4/3). This matches its second best rating in the show's history in adults 18-49.

Wednesday 10/18/06

"America's Next Top Model" ranked second in its time period among women 18-34 (4.4/13) and women 18-49 (3.7/10), behind only ABC.

Friday 10/20/06

"Friday Night SmackDown" climbed to its largest audience on The CW in adults 18-34 (1.6/6-tie), men 18-34 (2.0/9-tie), adults 18-49 (1.5/5), men 18-49 (2.1/7), teens (2.7/12) and viewers (4.7mil). "SmackDown" scored week-to-week gains of 7% in adults 18-34, 5% in men 18-34, 7% in adults 18-49, 17% in men 18-49, 80% in teens and 22% in viewers.

"SmackDown" won Friday for The CW among men 18-34 and teens, and ranked second among men 18-49.

Source: NTI, week of 10/16/06-10/22/06

Season to Date: 9/18/06-10/22/06 v. 9/19/05-10/23/05 (regularly scheduled programming)





  [october 2006]  
S
M
T
W
T
F
S


· ALL OF US (CW)
· AMERICA'S NEXT TOP MODEL (CW)
· DANCING WITH THE STARS (ABC)
· EVERYBODY HATES CHRIS (CW)
· GAME, THE (BET)
· GILMORE GIRLS (CW)
· GIRLFRIENDS (CW)
· RUNAWAY (CW)
· SEVENTH HEAVEN (CW)
· VERONICA MARS (CW)
· WWE SMACKDOWN (SYFY)











most recent ratings | view all posts
[03/02/15 - 12:13 PM]
Viewers Spellbound by "Good Witch," Hallmark Channel's Newest Primetime Original Series
The Hallmark Channel spins the numbers for Saturday, February 28.

[03/02/15 - 10:06 AM]
Live + 7 Day Ratings: ABC's Wednesday Comedies Post Solid Playback Gains
ABC further spins the numbers for the week of February 9-15.

[03/02/15 - 08:48 AM]
Encore Telecast of "The Voice" Grows by 88% from Its First Half-Hour to Its Fourth in Adults 18-49
NBC spins the numbers for Sunday, March 1.

[03/02/15 - 08:43 AM]
Sunday's Broadcast Ratings: "Last Man on Earth" Opens on Top for FOX
The newcomer leads the night among adults 18-49.

[03/02/15 - 08:31 AM]
"Once Upon a Time" Returns Up to Rank No. 1 at 8pm in Adults 18-49, Surging 29% Over Its December Mid-Season Finale
ABC spins the numbers for Sunday, March 1.

[03/01/15 - 09:12 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Demos with "48 Hours"
The veteran newsmagazine leads the night in both categories.

[03/01/15 - 08:59 AM]
"SNL" Is the #1 Telecast of the Night on the Big 4 Networks in Adults 18-49 in the Local People Meters
NBC spins the numbers for Saturday, February 28.

[02/28/15 - 08:57 AM]
Friday's "Dateline" Increases by 20% vs. Its Prior Telecast to the Show's Top Rating Since January 30
NBC spins the numbers for Friday, February 27.

[02/28/15 - 08:47 AM]
Friday's Broadcast Ratings: ABC Continues Its Demo Reign
"Last Man Standing" takes the top spot among adults 18-49 last night.

[02/28/15 - 08:37 AM]
ABC's Is #1 on Friday for 8th Straight Week with "Last Man Standing" and "20/20" the Top 2 Shows
ABC spins the numbers for Friday, February 27.

[02/27/15 - 01:19 PM]
Discovery Channel Tops Cable Prime Time for Men and Ranks in the Top 10 for Women and Persons 6-11 in February
Discovery spins the numbers for the month to date.

[02/27/15 - 10:23 AM]
Time Period-Winning "The Odd Couple" Retains Solid 90% of Its Premiere Adults 18-49 Rating
CBS spins the numbers for Thursday, February 26.

[02/27/15 - 08:46 AM]
Despite Special Competition from the "Murder" Season Finale, "Blacklist" Grows 6% Week to Week
NBC spins the numbers for Thursday, February 26.

[02/27/15 - 08:31 AM]
ABC Wins Its 5th Consecutive Thursday Night Among Adults 18-49
ABC spins the numbers for Thursday, February 26.

[02/27/15 - 08:27 AM]
Thursday's Broadcast Ratings: "How to Get Away with Murder" Powers Demo Victory for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network.