or


[10/27/06 - 12:33 PM]
The CW Posts Week-To-Week Gains Against Thursday Competition, Including World Series
The CW spins the numbers for Thursday, October 26.

[via press release from The CW]

THE CW POSTS WEEK-TO-WEEK GAINS AGAINST THURSDAY COMPETITION, INCLUDING WORLD SERIES

"Smallville" Hits New Season Highs in Men Demos; Matches Season Bests in Adult 18-34 and 18-49

"Smallville" Second Only to World Series in Time Period Among Men 18-34

"Supernatural" Improves Over "Everwood" A Year Ago in Adults and Men Demos

October 27, 2006 (Burbank, CA) - Against Game 4 of the World Series and a mix of original and repeat competition, The CW scored week-to-week gains on Thursday, including 6% in viewers (4.2mil), 12% in adults 18-49 (1.9/5), 9% in men 18-34 (2.4/7), 18% in men 18-49 (2.0/6) and 6% in women 18-49 (1.8/5), according to preliminary live plus same day Nielsen ratings for Thursday, Oct. 26.

Despite facing the World Series, "Smallville" hit new season highs in men 18-34 (3.0/10) and men 18-49 (2.5/7) and matches its season best in adults 18-34 (2.5/8) and 18-49 (2.2/6). Compared to last week, "Smallville" climbed 4% in adults 18-34, 10% in adults 18-49, 15% in men 18-34 and 19% in men 18-49.

"Smallville" ranked second in the hour among men 18-34, behind only Fox.

"Supernatural" matched its season bests in adults 18-49 (1.7/4) and women 18-49 (1.8/5), and held 90% of "Smallville's" women 18-34 (1.8/5 v. 2.0/6) audience and 100% of its women 18-49 (1.8/4 v. 1.8/5) audience.

Compared to "Everwood" in the time period a year ago (10/27/05), "Supernatural" scored gains of 21% in adults 18-34 (1.7/4), 31% in adults 18-49 (1.7/4), 113% in men 18-34 (1.7/5), and 114% in men 18-49 (1.5/4).

The CW's Thursday line-up of "Smallville" and "Supernatural" is delivering considerable increases over UPN's Thursday night from a year ago, with increases of 50% in adults 18-34 (2.1/6), 36% in adults 18-49 (1.9/5), 140% in men 18-34 (2.4/7), 100% in men 18-49 (2.0/6) and 25% in viewers (4.2mil).

Versus The WB a year ago (10/27/05), The CW's Thursday is an improvement of 14% in men 18-34 and 11% in men 18-49, equaling its performance in adults 18-49.





  [october 2006]  
S
M
T
W
T
F
S


· EVERWOOD (WB)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)









most recent ratings | view all posts
[07/04/15 - 08:45 AM]
"Dateline NBC" Is the #1 Big 4 Telecast of the Night in Adults 18-49 and 25-54
NBC spins the numbers for Friday, July 3.

[07/04/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, NBC Share Demo Crown in Repeat Battle
CBS then is the most-watched network last night.

[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.

[07/03/15 - 08:39 AM]
ABC's "Astronaut Wives Club" Improves Its Hour - "Rookie Blue" Holds 100% of Its Premiere
ABC spins the numbers for Thursday, July 2.

[07/03/15 - 08:30 AM]
"Food Fighters" Ties for #2 in Its Time Period Among the Big 4 Networks in Adults 18-49
NBC spins the numbers for Thursday, July 2.

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:42 AM]
NBC Encores Tie for the Wednesday Win Among the Big 4 in 18-49
NBC spins the numbers for Wednesday, July 1.

[07/02/15 - 08:40 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye's "Big Brother" is the night's top program among adults 18-49.

[07/01/15 - 04:47 PM]
OWN's "The Haves and the Have Nots" Sets New Record as Most-Watched Season Premiere in Network History with 3.3 Million Viewers
OWN spins the numbers for Tuesday, June 30.

[07/01/15 - 02:31 PM]
Bounce TV Posts its Most-Watched Quarter Ever in Second Quarter 2015
Bounce TV spins the numbers for the second quarter of 2015.

[07/01/15 - 01:44 PM]
FOX-Record 8.4 Million Watch USA Defeat Germany and Advance to FIFA Women's World Cup 2015 Final
FOX Sports spins the numbers for Tuesday, June 30.

[07/01/15 - 11:02 AM]
Teen Beach Craze Swells as 7.5 Million Viewers Tune in for the Premiere of "Teen Beach 2" on Disney Channel
Disney Channel further spins the numbers for Friday, June 26.

[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[07/01/15 - 09:52 AM]
"Zoo" Premieres as the Summer's Most-Watched New Scripted Series
CBS spins the numbers for Tuesday, June 30.