[02/27/07 - 04:09 PM]
Quick Take for Monday, February 26, 2007 - (Based on Fast Affiliate Ratings)
ABC spins the numbers for Monday, February 26.

[via press release from ABC]

Quick Take for Monday, February 26, 2007 - (Based on Fast Affiliate Ratings)

ABC Delivers its Best Monday in Viewers and Adults 18-49 Since November

ABC's "Wife Swap" Hit Season-Highs in Viewers, Adults 18-34 and Adults 18-49

"Supernanny" Posts Strongest Numbers of the Season in Viewers and Adults 18-34

"Building a Dream: The Oprah Winfrey Leadership Academy" Garners ABC's Best Performance in the Hour Since December in Viewers and Young Adults, Drawing a Larger Audience Than NBC's Series Debut of "The Black Donnellys"

Monday Night (8:00-11:00 p.m.)

ABC' Monday night lineup attracted the Net's largest non-sports audience (9.3 million) and highest Adults 18-49 (3.8/10) performance on the night since November - since 11/27/06 and 11/06/06, respectively. In addition, ABC won the evening among Women 18-34 (5.3/13) for the second time in three weeks, while finishing second among Women 18-49 (5.5/13).

"Wife Swap" (8:00-9:00 p.m.)

"Wife Swap" hit season-highs in Total Viewers (9.0 million - tied), Adults 18-34 (3.8/11) and Adults 18-49 (3.9/10). In fact, the unscripted program turned in its highest Adults 18-34 and Adults 18-49 ratings in over 1 year - since 1/9/06 and 2/20/06, respectively.

* "Wife Swap" ranked No. 2 its hour in Adults 18-49, tied with Fox's "Prison Break," while winning the hour in its core Women 18-34 demo (5.4/14).

"Supernanny" (9:00-10:00 p.m.)

Opposite stiff competition on CBS, Fox and NBC, ABC's "Supernanny" scored season-best numbers in Total Viewers (10.1 million) and Adults 18-34 (4.0/10), with the season's second-highest rating in Adults 18-49 (4.1/10).

* "Supernanny" finished second in the hour among Adults 18-34 (4.0/10) and Women 18-34 (5.7/14), behind only NBC's "Heroes," while leading the time slot among Kids 2-11 (2.3/10).

"Building a Dream: The Oprah Winfrey Leadership Academy" (10:00-11:00 p.m.) In the final hour of prime, "Building a Dream: The Oprah Winfrey Leadership Academy" garnered the Net's highest Total Viewer (8.9 million) and Adults 18-49 (3.5/9) numbers in the hour in 2 months - since 12/25/06. The Oprah Winfrey special took second in the hour in both Nielsen measures, drawing a larger audience than NBC's series debut of "The Black Donnellys" (8.9 million vs. 8.4 million). The show led the hour among Women 18-34 beating CBS' "C.S.I.: Miami by 9% (4.7/12 vs. 4.3/12).

Source: Nielsen Media Research (Fast Affiliate Ratings, Live+SD), 2/26/07.

  [february 2007]  


most recent ratings | view all posts
[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.

[10/06/19 - 09:44 AM]
Saturday's Broadcast Ratings: College Football Continues Reign for ABC
The Alphabet takes home top honors in total viewers and adults 18-49.

[10/05/19 - 08:36 AM]
Friday's Broadcast Ratings: FOX Gets Boost from "WWE SmackDown"
The network's premiere installment leads the night among adults 18-49.

[10/04/19 - 08:59 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Keeps FOX on Top
The network's NFL franchise dominates the evening in total viewers and adults 18-49.

[10/03/19 - 08:12 AM]
Wednesday's Broadcast Ratings: FOX, "Masked Singer" Hold Onto Demo Honors
The network's reality hit nevertheless is down 24% from last week's opener.

[10/02/19 - 08:10 AM]
Tuesday's Broadcast Ratings: NBC Tops Demos; CBS Leads Total Viewers
The Eye's "FBI" is the only series to post week-to-week gains among adults 18-49.

[10/01/19 - 01:58 PM]
Viacom's Entertainment Brands Comedy Central, Paramount Network and TV Land All Close Fiscal Year with Overall Growth and Hit Scripted Series
All three brands also featured top-rated and critically acclaimed original programming throughout the fiscal year (October 2018 - September 2019).