or


[03/13/07 - 02:50 PM]
Primetime Ratings Report for the Week of March 5, 2007
ABC spins the numbers for the week of March 5-11.

[via press release from ABC]

Primetime Ratings Report For the week of March 5, 2007

ABC�s �Lost� and �Extreme Makeover: Home Edition� Rank Among the Week�s Top 10 Television Shows in Adults 18-49

ABC�s �Wife Swap� Delivers its Strongest Repeat Numbers in Nearly 1 Year

Taking Second Place to Fox�s Original �House� in Adults 18-49, Tuesday at 9pm, ABC News� �Primetime: The Outsiders� Hits the Series� Second-Best Adult 18-34 Number

Hitting a Season High, �According to Jim� Generates ABC�s Best Viewer and Young Adult Numbers Wednesday at 9pm Since November

�In Case of Emergency� Marks Best-Since-Debut Results in Viewers and Young Adults

�Lost� Surges from its Lead-in to Win Wednesday at 10pm in Viewers and Young Adults, the Night�s No. 1 Scripted TV Show in Adults 18-49 for the 5th Straight Week

Against Original Competition in its New Friday Slot, ABC�s Replay �Wife Swap� Grows Week to Week, Ranking No. 1 for the Second Straight Week in Women 18-34

For the Second Week in a Row, ABC News� �20/20� Wins its Hour in Adults 18-34

With Half of its Lineup in Repeat Against All-Original Competition on CBS, NBC And Fox, ABC Takes Second on Sunday Among Adults 18-34 and with Key Women

Opposite Fox�s NASCAR Overrun Sunday at 7pm, �America�s Funniest Home Videos� Beats its Nearest Non-Sports Competition by 15% in Adults 18-49

ABC�s �Extreme Makeover: Home Edition� Ranks as Sunday�s No. 1 TV Program in Adults 18-49, Leading its Slot by 4.2 Million Viewers and by 32% with Young Adults

WEEK No. 25:

During the first full week of March (w/o 3/5/07), a week when most of its lineup was in repeat, ABC took second place to Fox among Women 18-34 (2.6/7), while finishing ahead of CBS in Adults 18-34 (1.9/6). During the week, 61% of ABC�s primetime schedule consisted of repeat programming, compared to 50% for CBS, 36% for NBC and 17% for Fox.

Weekly Rankings: ABC�s �Lost� (No. 7) and �Extreme Makeover: Home Edition� (No. 10) each finished among the Top 10 TV programs for the week in Adults 18-49. Broad appealing �Home Edition� placed among the top-rated shows with Teens 12-17 (No. 8) and Kids 2-11 (No. 5).

Monday

�Wife Swap� (8:00-9:00 p.m.)

�Wife Swap� registered season-highs for a repeat telecast in Total Viewers (8.0 million) and Adults 18-49 (3.2/8). In fact, the unscripted program hit is best numbers for a repeat in both Nielsen measures in nearly 1 year � since 3/20/06.

� The replay �Wife Swap� ranked No. 2 its hour across each of the key women demos: Women 18-34 (4.0/11), Women 18-49 (4.3/10) and Women 25-54 (4.5/10).

�Supernanny� (9:00-10:00 p.m.)

ABC�s �Supernanny� took second place in its hour in both Women 18-34 (5.2/10) and 18-49 (5.2/11), pacing ahead of CBS� comedies (�Two and a Half Men�/�Rules of Engagement�) and Fox�s �24.�

Tuesday

�Primetime: The Outsiders� (9:00-10:00 p.m.)

ABC News� �Primetime: The Outsiders� attracted 6.8 million viewers and a 2.6 rating, 6 share among Adults 18-49, finishing second in the hour in the key young adult demographic.

� �Primetime: The Outsiders� posted the series second-strongest rating ever among Adults 18-34 (1.9/5).

Wednesday

ABC�s took second place to �Idol�-driven Fox on Wednesday evening among Adults 18-49 (3.5/9), besting CBS by 9% (3.2/8) and NBC by 46% (2.4/6).

� ABC delivered its second-strongest Wednesday in 4 months among Total Viewers (8.3 million) and Adults 18-49 (3.5/9) � since 11/15/06.

�According to Jim� (9:00-9:30 p.m.)

ABC�s �According to Jim� jumped from its lead-in to deliver season-high numbers for the show and the Network�s biggest audience (7.6 million) and top Adult 18-49 rating (3.2/8) in the time period since November with regular programming � since 11/15/06. In its half-hour, ABC�s �Jim� beat NBC�s day and time period premiere of �Crossing Jordan� by 39% in Adults 18-49 (3.2/8 vs. 2.3/6).

�In Case of Emergency� (9:30-10:00 p.m.)

ABC�s �In Case of Emergency� posted its best-since-debut numbers among Total Viewers (6.1 million) and Adults 18-49 (2.6/7) � it debuted on 1/3/07. The show also matched a series-high rating with Adults 18-34 (1.9/6).

�Lost� (10:00-11:00 p.m.)

Surging from its lead-in by 6.4 million viewers and by 115% in Adults 18-49, �Lost� won the 10 o�clock hour in Total Viewers (12.5 million) in Adults 18-49 (5.6/15).

� On all 5 weeks since moving into its new Wednesday 10 o�clock time period, ABC�s �Lost� has ranked as the evening�s No. 1 scripted TV program in the key Adult 18-49 sales demographic.

� �Lost� continues to greatly improve the time period for ABC, growing the hour by 5.7 million viewers and 124% in Adults 18-49 from the same night last year (6.8 million & 2.5/7 on 3/8/06).

Friday

�Wife Swap� (9:01-10:00 p.m.)

For the second straight week in its new time period, ABC�s repeat airing of �Wife Swap� ranked No. 1 with its core audience of Women 18-34 (2.2/7 � tie) against original competition on CBS (�Close to Home�) and NBC (�Las Vegas�). The ABC replay airing of �Wife Swap� increased its overall audience in the hour week to week by 5% (4.6 million vs. 4.4 million).

�20/20� (10:00-11:00 p.m.)

ABC News� �20/20� won its time period for the second week in a row among Adults 18-34 (1.7/6).

Sunday

With the final 2-hours of its lineup in repeat (�Desperate Housewives� & �Brothers & Sisters�) against all-original competition on CBS, NBC and Fox, ABC took second place on Sunday night among Adults 18-34 (2.2/7) and across the women demos: W18-34 (2.8/9), W18-49 (3.9/10) and W25-54 (4.5/11). ABC ranked as Sunday�s No. 1 broadcaster with Kids 2-11 (1.8/8).

� ABC�s �Extreme Makeover: Home Edition� stood as Sunday�s No. 1 TV program in Adults 18-49. �Home Edition� (14.0 million & 4.9/13) also set itself apart as the No. 1 unscripted series on Sunday, running well ahead of CBS� �The Amazing Race All-Stars� (9.8 million & 3.3/9), as well as NBC�s �Grease� (6.5 million & 1.8/5), �Deal or No Deal� (12.9 million & 3.8/9) and �The Apprentice� (7.5 million & 2.9/8).

�America�s Funniest Home Videos� (7:00-8:00 p.m.)

Going against Fox�s NASCAR overrun during the 7 o�clock hour, ABC�s �America�s Funniest Home Videos� beat its nearest non-sports competition by 15% among Adults 18-49 (2.3/7 vs. 2.0/6 - CBS).

� Working against the impact of the time adjustment one hour forward to daylight savings time, �AFHV� saw its audience build from start to finish by 2.2 million viewers (6.9 million to 9.1 million) and by 47% in Adults 18-49 (1.9/6 to 2.8/8). With the change to daylight savings time, overall TV usage in the hour declined -7% from the prior Sunday (Hut levels = 55.4% vs. 59.1%).

�Extreme Makeover: Home Edition� (8:00-9:00 p.m.)

Sunday�s No. 1 TV show in Adults 18-49 and the top unscripted series on the night, ABC�s �Extreme Makeover: Home Edition� dominated the 8 o�clock hour. �Home Edition� beat its closest competition in the hour by 4.2 million viewers (14.0 million vs. 9.8 million � CBS� �Amazing Race All-Stars�) and by 32% in Adults 18-49 (4.9/13 vs. 3.7/10 � Fox�s �The Simpsons�/�The Winner�). ABC�s broad skewing unscripted series ranked a dominant No. 1 in its time period with Teens 12-17 (3.5/12) and Kids 2-11 (3.6/13).

Source: Nielsen Media Research, NTI (Live+SD or Most Current), week of 3/5/07, or as dated.





  [march 2007]  
S
M
T
W
T
F
S
    


· 20/20 (ABC)
· 24 (FOX)
· ACCORDING TO JIM (ABC)
· AMAZING RACE, THE (CBS)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· APPRENTICE, THE (NBC)
· BROTHERS & SISTERS (ABC)
· CLOSE TO HOME (CBS)
· CROSSING JORDAN (NBC)
· DEAL OR NO DEAL (NBC)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· GREASE: YOU'RE THE ONE THAT I WANT (NBC)
· HOUSE (FOX)
· IN CASE OF EMERGENCY (ABC)
· LAS VEGAS (NBC)
· LOST (ABC)
· PRIMETIME (ABC)
· RULES OF ENGAGEMENT (CBS)
· SIMPSONS, THE (FOX)
· SUPERNANNY (ABC)
· TWO AND A HALF MEN (CBS)
· WIFE SWAP (ABC)
· WINNER, THE (FOX)





most recent ratings | view all posts
[03/26/17 - 08:41 AM]
Saturday's Broadcast Ratings: NBC Tops Demos on Low Key Night
The latest installment of "SNL Vintage" leads the night among adults 18-49.

[03/25/17 - 08:29 AM]
Friday's Broadcast Ratings: NCAA Coverage Puts CBS on Top
The Eye easily wins the evening in total viewers and adults 18-49.

[03/24/17 - 01:20 PM]
"Into the Badlands" Is 2017's #1 Returning Cable Series
AMC further spins the numbers for Sunday, March 19.

[03/24/17 - 08:41 AM]
Thursday's Broadcast Ratings: CBS Pulls in Front with NCAA Coverage
The Eye wins the night among total viewers and adults 18-49.

[03/23/17 - 09:25 AM]
Wednesday's Broadcast Ratings: "Empire" Returns on Top for FOX
The network leads the night among adults 18-49.

[03/22/17 - 09:19 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Stay on Top
ABC, CBS, FOX and The CW split the silver among adults 18-49.

[03/21/17 - 08:23 AM]
Monday's Broadcast Ratings: "The Voice" Holds Off "DWTS" Return in 18-49
ABC's reality franchise however wins the night among total viewers.

[03/20/17 - 04:01 PM]
OWN Drama Series Deliver Strong Ratings with Season Finale of "The Haves and the Have Nots" and Season Two Premiere of "Greenleaf"
OWN further spins the numbers for Tuesday, March 14 and Wednesday, March 15.

[03/20/17 - 01:59 PM]
Travel Channel's Hit Series "Expedition Unknown" Scores Highest-Rated Episode Ever
Travel Channel further spins the numbers for Wednesday, March 15.

[03/20/17 - 12:50 PM]
2017 NCAA Tournament Is Most-Watched in 24 Years Across Television Through First Sunday, Plus Record-Setting Digital Consumption
CBS and Turner spin the numbers for their NCAA coverage to date.

[03/20/17 - 12:49 PM]
2017 People's Choice Award Winner for "Favorite Cable TV Comedy," Freeform's "Baby Daddy," Hits 9-Month Highs for Its Season 6 Premiere
Freeform further spins the numbers for Monday, March 13.

[03/20/17 - 08:35 AM]
Sunday's Broadcast Ratings: NCAA Men's Basketball Gives CBS Another Boost
The Eye once again leads the night in total viewers and adults 18-49.

[03/19/17 - 08:43 AM]
Saturday's Broadcast Ratings: CBS, NCAA Hold Off ABC, NBA
The Eye wins the night in both total viewers and adults 18-49.

[03/18/17 - 08:35 AM]
Friday's Broadcast Ratings: CBS Tops Demos with NCAA Coverage
The Eye wins the night among adults 18-49 while ABC is the most-watched network.

[03/17/17 - 09:15 AM]
Thursday's Broadcast Ratings: ABC Dramas Hold Off NCAA Coverage on CBS
The Alphabet wins the night in both total viewers and adults 18-49.