or


[03/23/07 - 06:45 PM]
Quick Take for Thursday, March 22, 2007 (Based on Fast Affiliate Ratings)
ABC spins the numbers for Thursday, March 23.

[via press release from TFC]

Quick Take for Thursday, March 22, 2007 (Based on Fast Affiliate Ratings)

ABC Delivers a Dominant Thursday Night Victory, Leading the Evening by 4.4 Million Viewers and by 44% Among Adults 18-49

ABC's "Ugly Betty" Ranks No. 1 in the 8 O'clock Hour Among Total Viewers and Across Each of the Key Women Demographics

Thursday's No. 1 TV Program, ABC's "Grey's Anatomy" Outdraws its Nearest Time Period Competition by 10.0 Million Viewers and by 107% in Adults 18-49

For the Second Week in a Row, ABC's "October Road" Wins Thursday's 10 O'clock Hour, Beating NBC's "Raines" by 3.7 Million Viewers and by 96% in Adults 18-49

Thursday Night (8:00-11:00 p.m.)

With another strong turnout for "October Road," ABC posted a definitive Thursday night win, beating second-place CBS during prime by 4.4 million viewers (14.9 million vs. 10.5 million) and by 44% in Adults 18-49 (5.6/16 vs. 3.9/11). With NCAA basketball tournament coverage on during prime, CBS' averages are based on Nielsen's preliminary time period "fast affiliate ratings."

"Ugly Betty" (8:00-9:00 p.m.)

Beating competition in the time period including Fox's "Are You Smarter than a 5th Grader?" and CBS' NCAA basketball tournament coverage, ABC's freshman "Ugly Betty" ranked No. 1 in the 8 o'clock hour among Total Viewers (10.5 million) and across each of the key women demographics: W18-34 (4.8/15), W18-49 (5.0/14) and W25-54 (5.9/16). "Betty was up week to week with Women 18-34 (4.8/15 vs. 4.7/14).

� From its first half-hour to its second half-hour, "Ugly Betty" grew its audience by 1.4 million viewers (9.8 million to 11.2 million) and by 21% in Adults 18-49 (2.9/9 to 3.5/10).

"Grey's Anatomy" (9:00-10:00 p.m.)

The No. 1 TV program on Thursday among viewers and young adults, ABC's "Grey's Anatomy" overshadowed its competition at 9:00 p.m. "Grey's" outperformed second-place CBS in the hour, with its coverage of the NCAA basketball tournament, by 10.0 million viewers (21.9 million vs. 11.9 million) and by 107% in Adults 18-49 (8.7/22 vs. 4.2/11).

"October Road" (10:00-11:00 p.m.)

For the second week in a row, ABC's "October Road" won Thursday's 10 o'clock hour. Versus its drama competition in the time period, "October Road" outdelivered NBC's "Raines" by 3.7 million viewers (12.3 million vs. 8.6 million) and by 96% in Adults 18-49 (4.9/14 vs. 2.5/7).

� On average in its two airings, "October Road" is improving its time period by 42% in Total Viewers (13.1 million vs. 9.2 million) and by 56% in Adults 18-49 (5.3/15 vs. 3.4/9), over ABC's average this season with regular programming in the hour.

Source: Nielsen Media Research, NTI (Fast Affiliate Ratings, Live+SD), 3/22/07.





  [march 2007]  
S
M
T
W
T
F
S
    


· ARE YOU SMARTER THAN A FIFTH GRADER? (FOX)
· GREY'S ANATOMY (ABC)
· OCTOBER ROAD (ABC)
· RAINES (NBC)
· UGLY BETTY (ABC)









most recent ratings | view all posts
[08/02/15 - 08:50 AM]
Saturday's Broadcast Ratings: "Celebrity Family Feud" Repeats Power Demo Victory for ABC
The Alphabet leads the night among adults 18-49.

[08/02/15 - 08:36 AM]
"Aquarius" Grows by 50% Week to Week in Adult 18-49 for Its Top Rating to Date Among Three Saturday Telecasts
NBC spins the numbers for Saturday, August 1.

[08/01/15 - 11:25 AM]
Disney's "Descendants" Waves Magic Ratings Wand for Disney Channel with 6.6 Million Total Viewers
Disney Channel spins the numbers for Friday, July 31.

[08/01/15 - 08:54 AM]
Friday's "Dateline" Hits Three-Week Highs in 18-49 and Total Viewers
NBC spins the numbers for Friday, July 31.

[08/01/15 - 08:45 AM]
Friday's Broadcast Ratings: "Dateline" Powers NBC to Demo Victory
The Peacock leads the night among adults 18-49 for the fifth consecutive week.

[07/31/15 - 09:31 AM]
E!'s "I Am Cait" Ranks as Cable's Biggest Unscripted Launch of the Year and E!'s Most-Watched Series Debut in Over a Decade
E! further spins the numbers for Sunday, July 26.

[07/31/15 - 08:40 AM]
"Dateline Mystery" Matches NBC's Best Rating in the Thursday 9-11 P.M. Slot Since May
NBC spins the numbers for Thursday, July 30.

[07/31/15 - 08:39 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Keep CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[07/31/15 - 07:00 AM]
Original Reporting Fuels Television Year-to-Date Audience Growth and Solid Key News Demo Performances for All CBS News Broadcasts
CBS spins the numbers for the week of July 20-26.

[07/30/15 - 06:57 PM]
Disney's "Descendants" Garners Over One Million Views on the WATCH Disney Channel App Ahead of Its Television Premiere Tomorrow
Disney Channel spins its digital numbers to date.

[07/30/15 - 02:10 PM]
WNBA All-Star Game Delivers Strong Viewership over 2014
ESPN spins the numbers for Saturday, July 25.

[07/30/15 - 12:37 PM]
TV One Posts Strongest July in Network History Reporting 10th Consecutive Month of Year-Over-Year Gains in Primetime
TV One spins the numbers for the month to date.

[07/30/15 - 11:58 AM]
July 2015 Is GSN's Most Watched Month Ever in Primetime; Original Programming Reaches Viewership Milestone
GSN spins the numbers for the month to date.

[07/30/15 - 10:41 AM]
"The Tonight Show" Dominates ABC, CBS Timeslot Competition for Week of July 20-24
NBC spins the late-night numbers for the week of July 20-24.

[07/30/15 - 08:48 AM]
NBC Wins Wednesday Among the Big 4 in Every Key Measure
NBC spins the numbers for Wednesday, July 29.