or


[03/27/07 - 01:33 PM]
Quick Take for Monday, March 26, 2007 (Based on Fast Affiliate Ratings)
ABC spins the numbers for Monday, March 26.

[via press release from ABC]

Quick Take for Monday, March 26, 2007 (Based on Fast Affiliate Ratings)

For the Second Week in a Row, ABC Dominates Monday Night, Posting Substantial Increases Over the Same Night Last Year

Monday�s No. 1 TV Show in Viewers, Adults, Teens and Kids, ABC�s �Dancing with the Stars� Leads its Time Period by 8.8 Million Viewers and by 45% in Adults 18-49

�DWTS� Retains Nearly All of its Week-Ago Season Premiere Audience, While Marking Solid Increases Over the Series� Comparable Telecast Last September

Season finale of �What About Brian� Wins the 10 O�clock Hour in Adults 18-34 And Beats NBC�s �The Black Donnellys� Among Total Viewers and Adults 18-49

Monday Night (8:00-11:00 p.m.)

With the second week of �Dancing with the Stars� and the season finale of �What About Brian,� ABC ranked as the No. 1 TV network on Monday for the second week in a row among viewers and young adults. ABC beat second-place Fox during prime by 6.1 million viewers (16.0 million vs. 9.9 million) and by 23% in Adults 18-49 (4.9/13 vs. 4.0/10).

� ABC was up from the same Monday last year by 6.7 million viewers and by 29% in Adults 18-49 (9.3 million & 3.8/9 on 3/27/06).

� For the second straight week, ABC�s broad appealing �Dancing with the Stars� qualified as Monday�s No. 1 TV show in Total Viewers, across the adult demos (AD18-34/AD18-49/AD25-54), among Teens 12-17 and Kids 2-11.

�Dancing with the Stars� (8:00-10:00 p.m.)

On its second telecast, ABC�s �Dancing with the Stars� delivered another dominant victory in its time period. �Dancing with the Stars� towered over its closest competitors by 8.8 million viewers (20.2 million vs. 11.4 million - NBC) and by 45% in Adults 18-49 (5.8/15 vs. 4.0/10 - Fox). Ranking No. 1 in each half-hour and building steadily throughout its broadcast, �DWTS� grew by 3.4 million viewers (17.7 million to 21.1 million) and by 31% in Adults 18-49 (4.8/14 to 6.3/15) from start to finish.

� �Dancing with the Stars� retained nearly all of its week-ago premiere audience in Total Viewers (93% - 20.2 million vs. 21.8 million) and Adults 18-49 (91% - 5.8/15 vs. 6.4/16). ABC�s hit unscripted series held on to 97% of its premiere number with Women 18-34 (6.3/16 vs. 6.5/17).

� Compared to the series� second performance show last September, �DWTS� was up by 2.0 million viewers and by 12% in Adults 18-49 (18.2 million & 5.2/14 on 9/19/06).

�What About Brian� (10:00-11:00 p.m.)

On its season finale, �What About Brian� ranked No. 1 in its time period in Adults 18-34 (2.9/8) and Women 18-34 (4.1/11). Also during the 10 o�clock hour, ABC�s �What About Brian� beat NBC�s �The Black Donnellys� in both Total Viewers (7.6 million vs. 5.7 million) and Adults 18-49 (3.0/8 vs. 2.3/6).

Source: Nielsen Media Research (Fast Affiliate Ratings, Live+SD), 3/26/07.





  [march 2007]  
S
M
T
W
T
F
S
    


· BLACK DONNELLYS, THE (NBC)
· DANCING WITH THE STARS (ABC)
· WHAT ABOUT BRIAN (ABC)











most recent ratings | view all posts
[08/29/14 - 09:03 AM]
Thursday's Broadcast Ratings: Another Week, Another "Big Brother" Victory
CBS leads the night once again among adults 18-49 and total viewers.

[08/29/14 - 07:35 AM]
BBC America's "Intruders" Pulls 1.223 Million Viewers
BBC America further spins the numbers for Saturday, August 23.

[08/28/14 - 08:36 AM]
"America's Got Talent" Wins Its Time Slot Among the Big 4 in Every Key Measure and Is the #1 Show of the Night in Total Viewers
NBC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:29 AM]
ABC's "Motive" Finale Is Up 13% to Tie a 10-Week High and Grows Over Its Year-Ago Finale
ABC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: "Big Brother" Puts CBS on Top in Demos
Plus: "America's Got Talent" helps NBC lead the night among total viewers.

[08/27/14 - 02:34 PM]
Finale of "Pretty Little Liars" Is the Summer's #2 Most-Tweeted Drama/Comedy Telecast, Behind Only Its Summer Premiere
ABC Family spins the numbers for Tuesday, August 26.

[08/27/14 - 08:51 AM]
"America's Got Talent" Wins Its Two-Hour Time Period Among the Big 4 by a Margin of 91% and by 65% in Total Viewers
NBC spins the numbers for Tuesday, August 26.

[08/27/14 - 08:35 AM]
Tuesday's Broadcast Ratings: Another Week, Another "Got Talent" Win for NBC
The show's latest installment leads the night in both total viewers and adults 18-49.

[08/27/14 - 08:32 AM]
Night 2 "Bachelor in Paradise" 2-Night Event Holds Steady from Night 1 In Total Viewers and Adults 18-49
ABC spins the numbers for Tuesday, August 26.

[08/26/14 - 02:07 PM]
"Fast N' Loud" Roars to #1 Spot in Cable & #2 Spot in All of TV Monday Night
Discovery spins the numbers for Monday, August 25.

[08/26/14 - 11:24 AM]
Disney Channel Sweeps Total Day in Total Viewers and Major Youth Demos
Disney Channel spins the numbers for the week of August 18-24.

[08/26/14 - 10:54 AM]
NBC's "Emmy" Telecast Delivers the Event's Second-Biggest Overall Audience In Eight Years
NBC further spins the numbers for Monday, August 25.

[08/26/14 - 08:37 AM]
Monday's Broadcast Ratings: Emmys Put NBC on Top
Early results see nearly 14 million viewers tune into the 66th annual event.

[08/26/14 - 08:35 AM]
"Bachelor in Paradise" Holds Steady Week to Week Opposite "Emmys" on NBC, While Posting Gains in Women 18-34
ABC spins the numbers for Monday, August 25.

[08/26/14 - 07:49 AM]
"The 66th Primetime Emmy(R) Awards" Posts NBC's Highest-Rated Monday in Metered-Market Households, Excluding Olympics, In Seven Years
NBC spins the numbers for Monday, August 25.