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[06/18/07 - 03:20 PM]
The Primetime Broadcast of Bob Barker's Final Episode of "The Price Is Right" Is Friday's Number One Program
CBS spins the numbers for Friday, June 15.
[via press release from CBS]

THE PRIMETIME BROADCAST OF BOB BARKER'S FINAL EPISODE OF "THE PRICE IS RIGHT" IS FRIDAY'S NUMBER ONE PROGRAM

"The 34th Annual Daytime Emmy Awards" Posts Across-the-Board Increases Over Last Year's Broadcast

The "Daytime Emmys" Scores Best Viewer Delivery Since 2004 and Best in Key Demographics Since 2005

The special primetime broadcast of Bob Barker's final episode as host of THE PRICE is RIGHT was Friday's Number One program and the 34th ANNUAL DAYTIME EMMY AWARDS scored its best viewer delivery in three years, according to final Nielsen Live Plus same-day ratings for June 15.

The primetime broadcast of Bob Barker's final episode of THE PRICE IS RIGHT (8:00-8:58 PM) won its time period in households (5.4/11), viewers (8.42m), adults 25-54 (2.6/10) and adults 18-49 (2.1/09).

THE 34th ANNUAL DAYTIME EMMY AWARDS (S) (8:58-11:00 PM) won its 9:00-11:00PM time slot in households (5.9/11), viewers (8.33m), adults 25-54 (2.5/08), adults 18-49 (2.0/07), women 25-54 (3.4/10), women 18-49 (2.7/09) and women 18-34 (1.9/07). Compared to last year's event (a three hour broadcast on ABC on April 28, 2006), the DAYTIME EMMY AWARDS was up +28% in households (from 4.6/08), +19% in both adults 25-54 (from 2.1/06) and women 18-34 (from 1.6/06), +18% in adults 18-49 (from 1.7/06), +10% in women 25-54 (from 3.1/09), +8% in women 18-49 (from 2.5/08) and added +2.23m viewers (from 6.10m, +37%).

This is the best delivery for the DAYTIME EMMY AWARDS in households and viewers since 2004 (on NBC on 5/21/04) and best delivery in adults 25-54, adults 18-49, women 25-54, women 18-49 and women 18-34 since 2005 (on CBS on 5/20/05).

For the night, CBS was first in households (5.8/11), viewers (8.36m), adults 25-54 (2.5/09) and adults 18-49 (2.0/08). CBS was first in every half-hour in households, viewers, adults 18-49 and adults 25-54.





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