or


[09/06/07 - 04:50 PM]
Hallmark Channel Works Over Time to Deliver Record Ratings During Labor Day Weekend
The Hallmark Channel spins the numbers for the week of August 27-September 3.

[via press release from The Hallmark Channel]

HALLMARK CHANNEL WORKS OVER TIME TO DELIVER RECORD RATINGS DURING LABOR DAY WEEKEND

Network Ranks in Top 5 in Prime Time for the Week and Delivers Highest-Ever-Rated Labor Day Weekend

Hallmark Channel flexed its ratings muscles during the final week and weekend of summer 2007. In addition to maintaining its unwavering position as a top 10 rated cable network in Prime Time, the network also proved that it continues to be a powerhouse programmer around the holidays.

Hallmark Channel strategically scheduled a mystery movie marathon during Labor Day weekend which boosted it to rank #5 in Prime Time (1.2 HH rating) for the week of 8/27-9/2-07 and #6 in Prime Time for Labor Day weekend (9/1-9/3/07).

Most notably, the family-friendly programmer achieved its highest-ever-rated Labor Day weekend, with sharp increases of +50% and +48% in Prime Time and Total Day respectively, over the 2006 holiday weekend. On each day, the network landed in the top 5 in Prime Time: on Monday, September 3 the network ranked fifth for the day with a 1.7 HH rating; on Sunday, September 2 the network ranked fourth for the day with a 1.6 HH rating; on Saturday, September 1, the channel ranked fifth for the day with a 1.4 HH rating. In addition, Monday, September 3 became the network's third most-watched day ever delivering over 1 million homes and Sunday, September 2 became the network's fifth most-watched day ever delivering 1 million homes.

Hallmark Channel's mystery movie Labor Day weekend festival featured episodes of such classic mystery series as "Perry Mason," "Diagnosis Murder" and "Matlock," along with installments of the network's own original mystery movies "McBride" and "Murder 101." The festival concluded on Monday with a day-long marathon of "Murder, She Wrote" hosted by legendary actress Angela Lansbury who starred as Jessica Fletcher throughout the series' run.

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming to a national audience of 85 million subscribers. The top tier program service is distributed through more than 5,300 cable systems and communities as well as direct-to-home satellite services across the country. Hallmark Channel consistently ranks among the top 10 ad-supported cable networks in Prime Time and Total Day household ratings and is the nation's leading network in providing quality family programming. Crown Media also operates a second 24-hour linear channel, Hallmark Movie Channel.

Source: Nielsen Media Research, 8/27-9/3/07 and 9/2-9/4/06





  [september 2007]  
S
M
T
W
T
F
S
      


· DIAGNOSIS MURDER (CBS)
· MCBRIDE (HALLMARK)
· MURDER 101 (HALLMARK)





most recent ratings | view all posts
[03/26/19 - 08:09 AM]
Monday's Broadcast Ratings: NBC's "The Voice" Tops Competition in Viewers, Demos
The Peacock's mainstay holds off ABC's "American Idol" in both categories.

[03/25/19 - 01:35 PM]
Freeform's "Pretty Little Liars: The Perfectionists" Is Cable's Strongest Drama Debut Since September 2018 with Women 18-34
Freeform further spins the numbers for Wednesday, March 20.

[03/25/19 - 08:07 AM]
Sunday's Broadcast Ratings: NCAA Overrun Bumps CBS to Top Honors
The Eye once again is the most-watched network in total viewers and adults 18-49.

[03/24/19 - 08:31 AM]
Saturday's Broadcast Ratings: CBS, College Basketball Once Again Top Charts
The Eye wins the evening in total viewers as well as adults 18-49.

[03/23/19 - 08:31 AM]
Friday's Broadcast Ratings: NCAA Men's Basketball Tournament Keeps CBS on Top
The Eye wins the night in both total viewers and adults 18-49.

[03/22/19 - 08:16 AM]
Thursday's Broadcast Ratings: NCAA Men's Basketball Tournament Opens on Top for CBS
The Eye takes home top honors among adults 18-49 last night.

[03/21/19 - 08:17 AM]
Wednesday's Broadcast Ratings: "Survivor" Tops Race in Viewers, Demos
CBS's two-episode telecast helps the network win the night in both categories.

[03/20/19 - 08:14 AM]
Tuesday's Broadcast Ratings: "This Is Us" Puts NBC Back on Top in Demos
The Peacock wins the night among adults 18-49 while an all-repeat CBS is the most-watched network.

[03/19/19 - 08:09 AM]
Monday's Broadcast Ratings: NBC, "The Voice" Hold Off New Competition
The Peacock bests ABC's "American Idol" and FOX's "9-1-1" in total viewers and adults 18-49.

[03/18/19 - 08:17 AM]
Sunday's Broadcast Ratings: "American Idol" Powers ABC to Demo Victory
The Alphabet claims top adults 18-49 honors while CBS is the most-watched broadcaster.

[03/17/19 - 08:41 AM]
Saturday's Broadcast Ratings: ABC, NBC Share Demo Honors
"NBA Saturday Primetime on ABC" helps the Alphabet split the adults 18-49 crown.

[03/16/19 - 08:31 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Honors with ABC
The Eye's mainstay "Blue Bloods" is the night's most-watched program.

[03/15/19 - 08:16 AM]
Thursday's Broadcast Ratings: ABC, FOX Share Demo Crown; CBS Tops Viewers
FOX gets a boost among adults 18-49 with its coverage of the "iHeartRadio Music Awards."

[03/14/19 - 08:54 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos with "Empire" Return
The network takes home the adults 18-49 crown while CBS is the most-watched network.

[03/13/19 - 09:57 AM]
TLC's Breakout Hit "Dr. Pimple Popper" Wraps Most Recent Season with the Finale Garnering a Series Ratings High
New episodes return this coming summer.