or


[09/06/07 - 04:50 PM]
Hallmark Channel Works Over Time to Deliver Record Ratings During Labor Day Weekend
The Hallmark Channel spins the numbers for the week of August 27-September 3.

[via press release from The Hallmark Channel]

HALLMARK CHANNEL WORKS OVER TIME TO DELIVER RECORD RATINGS DURING LABOR DAY WEEKEND

Network Ranks in Top 5 in Prime Time for the Week and Delivers Highest-Ever-Rated Labor Day Weekend

Hallmark Channel flexed its ratings muscles during the final week and weekend of summer 2007. In addition to maintaining its unwavering position as a top 10 rated cable network in Prime Time, the network also proved that it continues to be a powerhouse programmer around the holidays.

Hallmark Channel strategically scheduled a mystery movie marathon during Labor Day weekend which boosted it to rank #5 in Prime Time (1.2 HH rating) for the week of 8/27-9/2-07 and #6 in Prime Time for Labor Day weekend (9/1-9/3/07).

Most notably, the family-friendly programmer achieved its highest-ever-rated Labor Day weekend, with sharp increases of +50% and +48% in Prime Time and Total Day respectively, over the 2006 holiday weekend. On each day, the network landed in the top 5 in Prime Time: on Monday, September 3 the network ranked fifth for the day with a 1.7 HH rating; on Sunday, September 2 the network ranked fourth for the day with a 1.6 HH rating; on Saturday, September 1, the channel ranked fifth for the day with a 1.4 HH rating. In addition, Monday, September 3 became the network's third most-watched day ever delivering over 1 million homes and Sunday, September 2 became the network's fifth most-watched day ever delivering 1 million homes.

Hallmark Channel's mystery movie Labor Day weekend festival featured episodes of such classic mystery series as "Perry Mason," "Diagnosis Murder" and "Matlock," along with installments of the network's own original mystery movies "McBride" and "Murder 101." The festival concluded on Monday with a day-long marathon of "Murder, She Wrote" hosted by legendary actress Angela Lansbury who starred as Jessica Fletcher throughout the series' run.

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming to a national audience of 85 million subscribers. The top tier program service is distributed through more than 5,300 cable systems and communities as well as direct-to-home satellite services across the country. Hallmark Channel consistently ranks among the top 10 ad-supported cable networks in Prime Time and Total Day household ratings and is the nation's leading network in providing quality family programming. Crown Media also operates a second 24-hour linear channel, Hallmark Movie Channel.

Source: Nielsen Media Research, 8/27-9/3/07 and 9/2-9/4/06





  [september 2007]  
S
M
T
W
T
F
S
      


· DIAGNOSIS MURDER (CBS)
· MCBRIDE (HALLMARK)
· MURDER 101 (HALLMARK)





most recent ratings | view all posts
[12/03/16 - 08:45 AM]
Friday's Broadcast Ratings: College Football Sparks Demo Victory for FOX
The network leads the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/03/16 - 08:38 AM]
ABC Earns Its Most Watched Friday This Season with "20/20" Spiking Over 50% to Season Highs
ABC spins the numbers for Friday, December 2.

[12/03/16 - 08:37 AM]
New Season Highs for "Dateline"; "Caught on Camera" Captures Its Top Total-Viewer Result Since February
NBC spins the numbers for Friday, December 2.

[12/02/16 - 03:09 PM]
Science Channel Delivers Double-Digit Primetime and Total Day Increases Across Key Demos Including Adults 25-54 and Total Viewership in November
Science Channel further spins the numbers for the month of November.

[12/02/16 - 11:38 AM]
"DC's Legends of Tomorrow" Hits Series Highs in The CW's #DCWeek Finale
The CW spins the numbers for Thursday, December 1.

[12/02/16 - 09:16 AM]
Thursday's Broadcast Ratings: NBC Tops Charts with "Thursday Night Football"
The Peacock eclipses the competition among total viewers and adults 18-49.

[12/02/16 - 06:53 AM]
HGTV's "Fixer Upper" Season Four Scores Its Highest-Rated Premiere Ever
HGTV spins the numbers for Tuesday, November 29.

[12/01/16 - 12:19 PM]
"Arrow" Shoots to Season Highs as #DCWeek Continues
The CW spins the numbers for Wednesday, November 30.

[12/01/16 - 09:09 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, NBC Big with Total Viewers
The Peacock's "Dolly Parton's Christmas of Many Colors: Circle of Love" is the most-watched program last night.

[11/30/16 - 02:11 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, November 28.

[11/30/16 - 01:30 PM]
FXX Surges on Strength of Historic "The Simpsons 600 Marathon"
FXX spins the numbers for the recent stunt.

[11/30/16 - 01:05 PM]
A&E's "Leah Remini: Scientology and the Aftermath" Becomes the Network's #1 Original Series Debut in More Than 2 Years
A&E spins the numbers for Tuesday, November 29.

[11/30/16 - 12:12 PM]
"The Flash" Races to Its Most Watched Episode in Two Years as #DCWeek Speeds Up
The CW spins the numbers for Tuesday, November 29.

[11/30/16 - 11:46 AM]
Hallmark Channel's "Countdown to Christmas" Celebration Serves Up Ratings and Delivery Success
The Hallmark Channel spins the numbers for the week of November 21-27.

[11/30/16 - 10:31 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Continue Their Reign
The Peacock wins the night in total viewers as well as adults 18-49.