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[09/24/07 - 10:24 AM]
NBC Sunday Night Football Delivers Best Overnight of Season, Dominates Competition
NBC spins the numbers for Sunday, September 23.

[via press release from NBC]

"NBC SUNDAY NIGHT FOOTBALL" DELIVERS BEST OVERNIGHT OF SEASON, DOMINATES COMPETITION

"NBC SUNDAY NIGHT FOOTBALL" DELIVERS BEST OVERNIGHT OF SEASON, DOMINATES COMPETITION

"NBC Sunday Night Football" No. 1 Show For 3rd Consecutive Week; Handily Beats Fox and CBS Sunday Night Season Premieres

SNF Up 28% Over Last Season's Broncos/Patriots Broadcast

NEW YORK � September 24, 2007 - The Dallas Cowboys 34-10 victory over the Chicago Bears on "NBC Sunday Night Football" earned a 13.7 overnight rating and 23 share (8:30-11:15 p.m., ET), the best metered market rating this season, the third best in the franchise's year-plus history and a 28% increase over last season's Broncos/Patriots game (10.7/16 on 9/24/06).

"NBC Sunday Night Football" is the No. 1 primetime program for the third consecutive week.

Last night's game easily defeated Sunday night season premieres on CBS (Cold Case 8.9/13 and Shark 8.4/13) and Fox (Simpsons 7.1/11, King of the Hill 5.4/8 and Family Guy 6.7/10).

Other ratings notes:

� From 8-11 p.m., NBC bested CBS by 76% while more than doubling the competition from Fox (106%) and ABC (153%).

� The rating peaked between 10:30 and 11 p.m., ET at a 15.3/25.

� NBC's "Football Night in America" earned a 5.6 overnight rating and a 10 share (7:30-8:15 p.m., ET), a 26% increase over last year's comparable Sunday Night (4.4/7).

Top Ten Metered Markets For Cowboys/Bears:
1. Dallas 37.2/56
2. Chicago 26.0/42
3. San Antonio 24.5/35
4. Austin 24.0/40
5. Indianapolis 20.4/31
6. Las Vegas 19.7/29
7. Albuquerque 19.3/30
8. Milwaukee 16.5/28
9. Denver 16.1/24
10. Houston 15.8/25

[EDITOR'S NOTE: What follows is the afternoon update with the final national Nielsen ratings.]

SUNDAY NIGHT FOOTBALL NO. 1 SHOW FOR 3RD STRAIGHT WEEK; 1ST TIME FOR NFL PREMIER PRIMETIME FRANCHISE

Top-Rated Broadcast Since "American Idol" Finale

Best Cowboys Rating in Dallas in a Decade

NEW YORK � September 25, 2007 - "NBC Sunday Night Football," which this week featured the Dallas Cowboys 34-10 victory over the Chicago Bears, was the No. 1 primetime program in all of television for the third consecutive week, the first time in Nielsen People Meter history (September 1987) that the NFL's premier primetime franchise ("NBC Sunday Night Football" 2006-present or ABC Monday Night Football 1970-2005) has been the top show for three straight weeks.

The SNF game was also the top-rated television broadcast since May's "American Idol" finale.

TOP-RATED BROADCAST SINCE MAY'S 'IDOL' FINALE

� With 19 million viewers, the SNF game is the top rated program on network television since the "American Idol" finale on May 23.

BEST NFL PRIMETIME RATING THIS SEASON

� The Cowboys-Bears game (8:30-11:15 p.m., ET) was the top rated NFL primetime broadcast this season earning an 11.8 national rating and 19 share up 18 percent from last year's Broncos/Patriots game (10.7/16, 9/26/06). The 19.0 million viewers marks an increase of 22 percent from last year's 15.6 million.

SNF DEFEATS PREMIERS ON CBS AND FOX

� Sunday Night Football was the top rated program on Sunday night among households, viewers and all key demographics, beating the CBS (Cold Case, Shark) and Fox (Simpsons, King of the Hill, Family Guy) season premiere programming.

BEST IN DALLAS IN A DECADE

� The Cowboys-Bears game was the highest-rated Cowboys regular-season broadcast in Dallas in nearly a decade (December 13, 1998) with a 37.2 local rating, according to the Dallas Morning News.





  [september 2007]  
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M
T
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· COLD CASE (CBS)
· FAMILY GUY (FOX)
· KING OF THE HILL (FOX)
· SHARK (CBS)
· SIMPSONS, THE (FOX)
· SUNDAY NIGHT FOOTBALL (NBC)





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