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[11/20/07 - 11:57 AM]
CBS Wins the Week in Viewers with Six of the Top 10 Programs
CBS spins the numbers for the week of November 12-18.

[via press release from CBS]

CBS WINS THE WEEK IN VIEWERS WITH SIX OF THE TOP 10 PROGRAMS

Strong Week for CBS's New and Returning Series

"The Big Bang Theory" and "Moonlight" Deliver Season High Adult 18-49 Ratings

"Cold Case" and "Numb3rs" Deliver Their Largest Audiences of the Season While "Shark" Hits Season Highs in Viewers and Key Demographics

"Criminal Minds" Tops "Private Practice" To Win its Time Period in Adults 18-49 for the First Time This Season

"NCIS," "Survivor: China," "Without a Trace" and "48 Hours Mystery" Sweep Their Time Periods in Viewers and Key Demos

"The Amazing Race" Notches to Significant Week-to-Week Gains

CBS Leads November Sweep in Viewers and Adults 25-54; Solid Second in Adults 18-49

CBS placed first in viewers and adults 25-54 with six of the week's top 10 programs Network's led by strong performances for most of the Network's new and returning programs which delivered season high ratings, according to Nielsen live plus same day ratings for the week ending Nov. 18, week eight of the 2007-2008 television season.

Among CBS's freshman series, THE BIG BANG THEORY and MOONLIGHT both hit season high ratings among adults 18-49. Returning series that achieved benchmarks were COLD CASE and NUMB3RS which delivered their largest audiences of the season, SHARK, which hit season highs in both viewers and key demographics; CRIMINAL MINDS, which placed first in its time period in adults 18-49 (topping "Private Practice") for the first time this season and NCIS, SURVIVOR: CHINA, WITHOUT A TRACE and 48 HOURS MYSTERY, which all won their respective time periods in all key measures.

For the week in viewers, CBS (11.95m) topped ABC (10.37m), FOX (8.54m) and NBC (8.24m). Season-to-date, CBS is first in viewers (12.24m), ahead of ABC (11.58m), FOX (9.41m) and NBC (8.74m).

For the week in key demographics, CBS was first in adults 25-54 (4.3/11) and tied for second in adults 18-49 (3.3/09, with ABC and -0.1 behind FOX). For the season, CBS and ABC are tied for first in adults 25-54 (4.5/11, each) while CBS and FOX are tied for second in adults 18-49 (3.5/09, each).

For the week in households, CBS (7.7/12) was +13% ahead of ABC (6.8/11), +45% ahead of FOX (5.3/08) and +48% ahead of NBC (5.2/08). Season-to-date, CBS remains first (7.8/13), +3% ahead of ABC (7.6/12), +34% ahead of FOX (5.8/09) and +42% ahead of NBC (5.5/09).

Through 18 days of the November 2007 sweep, CBS is first in households (7.7/13), viewers (12.12m), adults 25-54 (4.4/11) and second in adults 18-49 (3.4/09, -0.2 behind ABC). Note: This time last year, CBS had two late running Sunday football games in their average and FOX had one. This November, CBS has one late running football game in the average and FOX has two.

CBS's Weekly Highlights:

-- On Monday, CBS was second in households (7.9/12), viewers (12.38m), adults 25-54 (5.3/12, -0.2 behind ABC) and adults 18-49 (4.3/10, -0.1 behind ABC). This is CBS's best viewers delivery on Monday this season and matches the best households, adults 18-49 and adults 25-54 deliveries this season.

? THE BIG BANG THEORY was second in households (5.8/08), viewers (9.32m), adults 25-54 (4.5/10) and adults 18-49 (3.8/09). This is THE BIG BANG THEORY's best deliveries in adults 25-54 and adults 18-49 to date. Compared to last week, THE BIG BANG THEORY was up +2% in adults 25-54 (from 4.4/10) and +3% in adults 18-49 (from 3.7/09).

? TWO AND A HALF MEN was second in households (8.7/12), viewers (14.12m) and adults 25-54 (6.3/13). This is TWO AND A HALF MEN's best deliveries this season in viewers, adults 18-49 (5.0/11) and adults 25-54. Compared to last week, TWO AND A HALF MEN was up +2% each in households (from 8.5/12), adults 25-54 (from 6.2/13) and adults 18-49 (from 4.9/11) and added +320,000 viewers (from 13.80m, +2%).

? RULES OF ENGAGEMENT was second in households (7.2/11), viewers (11.46m), tied for second in adults 25-54 (5.3/11, with ABC). This is RULES OF ENGAGEMENT's best households, viewers, adults 18-49 (4.2/10) and adults 25-54 deliveries since the season two premiere. RULES OF ENGAGEMENT was up +6% in both households (from 6.8/10), +6% in adults 25-54 (from 5.0/11), +8% in adults 18-49 (from 4.0/09) and added +690,000 viewers (from 10.77m, +6%) compared to last week.

? CSI: MIAMI was first in households (10.1/17), viewers (15.46m), adults 25-54 (5.9/14) and adults 18-49 (4.7/12). This is CSI: MIAMI's best adults 25-54 and adults 18-49 deliveries since October 15, 2007 and best households and viewers performances since October 22, 2007. Compared to last week, CSI: MIAMI was up +6% in households (from 9.5/16), +13% in adults 25-54 (from 5.2/13), +9% in adults 18-49 (from 4.3/11) and added +1.39m viewers (from 14.07m, +10%).

? NCIS was first in households (11.1/17), viewers (17.39m), adults 25-54 (5.3/13) and adults 18-49 (3.7/10). This is the seventh consecutive time period win in households, viewers and adults 25-54 for NCIS, sixth win in seven weeks in adults 18-49.

-- Wednesday, CBS was first in households (7.8/13), viewers (12.09m), adults 25-54 (4.3/11) and adults 18-49 (3.5/09). This matches CBS's best adults 18-49 delivery on Wednesday this season.

? KID NATION was first in children 6-11 (2.3/08), children 2-11 (1.7/06), second in households (4.6/07) and viewers (7.42m). Compared to last week, KID NATION was up +5% in both households (from 4.4/07) and children 6-11 (from 2.2/08), +17% in adults 25-54 (2.7/07 from 2.3/06), +14% in adults 18-49 (2.4/07 from 2.1/06) and added +400,000 viewers (from 7.02m, +6%).

? CRIMINAL MINDS was first in households (10.1/16), viewers (15.73m), adults 25-54 (5.6/13) and adults 18-49 (4.3/11). This is CRIMINAL MINDS's first time period win in adults 18-49 this season. CRIMINAL MINDS has topped "Private Practice" and "The Bionic Woman" in households and viewers in every head-to-head match-up since 10/3/07 and in adults 25-54 since 10/17/07. This is CRIMINAL MINDS's best households and viewers delivery since 2/7/07, best adults 18-49 and adults 25-54 since 3/21/07.

? CSI: NY was first in households (8.8/15), viewers (13.13m), adults 25-54 (4.6/12) and adults 18-49 (3.8/10). Compared to last week, CSI: NY was up +5% in both households (from 8.4/14) and adults 25-54 (from 4.4/11), +6% in adults 18-49 (from 3.6/10) and added +210,000 viewers (from 12.92m, +2%).

-- CBS was first Thursday in households (10.6/16), viewers (16.86m), adults 25-54 (6.3/15) and adults 18-49 (5.1/13). CBS has won all three Thursdays in the November sweep so far in households, viewers and adults 25-54, the last two Thursdays in adults 18-49. CBS has won seven of eight Thursdays in households, viewers and adults 25-54, placed first on four of eight Thursdays this season in adults 18-49.

? SURVIVOR: CHINA was first in households (8.9/14), viewers (14.68m), adults 25-54 (5.9/14) and adults 18-49 (4.8/13). SURVIVOR: CHINA has won its time period in viewers, adults 18-49 and adults 25-54 for nine consecutive weeks.

? CSI: CRIME SCENE INVESTIGATION was first in households (13.3/20), viewers (21.37m), second in adults 25-54 (8.0/17) and adults 18-49 (6.5/15). CSI was up +2% in adults 18-49 (from 6.4/15) and was on par with last week's viewer performance (from 21.94m).

? WITHOUT A TRACE was first in households (9.5/16), viewers (14.41m), adults 25-54 (5.1/13) and adults 18-49 (4.1/11).

-- CBS was first Friday in households (6.0/10), viewers (9.33m), adults 25-54 (3.6/10), adults 18-49 (2.7/08) and adults 18-34 (1.8/06). CBS was first in every half-hour in both adults 25-54 and adults 18-49 for the fourth consecutive Friday. CBS has finished first every Friday this season in households, viewers and adults 25-54, first in adults 18-49 seven Fridays out of eight this season.

? GHOST WHISPERER was first in adults 25-54 (3.7/11), adults 18-49 (2.7/09), tied for first in adults 18-34 (1.8/07, with NBC), second in households (6.2/11) and viewers (9.56m).

? MOONLIGHT was first in adults 25-54 (3.3/09), adults 18-49 (2.7/08), adults 18-34 (1.9/06), second in households (5.1/09) and viewers (8.16m). This is MOONLIGHT's best delivery to date in both adults 18-49 and adults 18-34 and matches the best adults 25-54 performance. MOONLIGHT has placed first in adults 25-54 and adults 18-49 for five consecutive weeks and seven of the last eight weeks this season.

? NUMB3RS was first in households (6.7/12), viewers (10.26m), adults 25-54 (3.7/10), adults 18-49 (2.8/08) and adults 18-34 (1.6/06). NUMB3RS has been first in households, adults 18-49 and adults 25-54 every week this season and first in viewers for the last seven weeks. This was NUMB3RS best delivery this season in households and viewers, matches the best delivery in adults 18-49.

? 48 HOURS MYSTERY was first in households (5.0/09), viewers (7.29m), adults 25-54 (2.5/07) and adults 18-49 (2.0/06). This matches 48 HOURS MYSTERY's best delivery this season in adults 18-49 and is the second best delivery in adults 25-54.

? THE AMAZING RACE 12 was second in households (7.1/11) and viewers (11.86m). This the first time THE AMAZING RACE delivered more than 10 million viewers in three consecutive episodes since November 26 through December 10, 2006. Compared to last week, THE AMAZING RACE 12 was up +11% in households, (from 6.4/10), +20% in adults 25-54 (4.8/10 from 4.0/09), +19% in adults 18-49 (3.8/09 from 3.2/08) and added +1.38m viewers (from 10.48m, +13%).

? COLD CASE was second in both households (8.9/13) and viewers (14.12m). COLD CASE was up +10% each in households (from 8.1/12), adults 25-54 (4.6/10 from 4.2/09) and adults 18-49 (3.2/07 from 2.9/07) and added +1.34m (from 12.78m, +11%) compared to last week. This is COLD CASE's best delivery this season in viewers.

? SHARK won its time period in both households (8.2/14) and viewers (12.65m). SHARK was up +8% in both households (from 7.6/13) and adults 25-54 (4.0/09 from 3.7/09), +4% in adults 18-49 (2.7/07 from 2.6/07) and added +1.19m viewers (from 11.46m, +10%) compared to last week. This is SHARK's best delivery this season in households, viewers, adults 18-49 and adults 25-54.

CBS top programs of the week: #2 CSI: CRIME SCENE INVESTIGATION (an average of 21.37m), #5 NCIS (17.39m), #7 CRIMINAL MINDS (15.73m), #8 CSI: MIAMI (15.46m), #9 SURVIVOR: CHINA (14.68m), #10 60 MINUTES (14.63m), #12 WITHOUT A TRACE (14.41m), #13 (tie) COLD CASE (14.12m), #13 (tie) TWO AND A HALF MEN (14.12m), #16 CSI: NY (13.13m), #17 SHARK (12.65m), #19 THE AMAZING RACE 12 (11.86m), #23 RULES OF ENGAGEMENT (11.46m) and #27 THE UNIT (11.04m).

Prime averages are based on the following hours of rated broadcasts in Week #8:

CBS: 22 hours

NBC: 21 � hours

ABC: 22 hours

FOX 15 hours





  [november 2007]  
S
M
T
W
T
F
S
    


· 48 HOURS (CBS)
· 60 MINUTES (CBS)
· AMAZING RACE, THE (CBS)
· BIG BANG THEORY, THE (CBS)
· BIONIC WOMAN (NBC)
· COLD CASE (CBS)
· CRIMINAL MINDS (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· CSI: MIAMI (CBS)
· CSI: NEW YORK (CBS)
· GHOST WHISPERER (CBS)
· KID NATION (CBS)
· MOONLIGHT (CBS)
· NCIS (CBS)
· NCIS (CBS)
· NUMB3RS (CBS)
· PRIVATE PRACTICE (ABC)
· RULES OF ENGAGEMENT (CBS)
· SHARK (CBS)
· SHARK (CBS)
· SURVIVOR (CBS)
· TWO AND A HALF MEN (CBS)
· UNIT, THE (CBS)
· WITHOUT A TRACE (CBS)









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