or


[11/28/07 - 03:31 PM]
TV Land Sweeps Through November
TV Land spins the numbers for the month of November.

[via press release from TV Land]

TV LAND SWEEPS THROUGH NOVEMBER

NETWORK BOASTS DOUBLE-DIGIT GAINS IN RATING, DELIVERY AND TOTAL VIEWERS IN PRIME AND TOTAL DAY

MOST-WATCHED MONTH AMONG ADULTS 25-54 THIS YEAR

Los Angeles, CA, November 28, 2007 � TV Land scored huge gains among its target demo of Adults 25-54 as well as its core audience of Adults 40-54 for the month of November, according to Nielsen Media Research (10/29/07-11/25/07). The success of the network's regularly scheduled Friday Night Movie Block, a M*A*S*H Mail Call Marathon, the original special Entertainment Weekly and TV Land Present: The 50 Greatest TV Icons and the network's "Overstuffed Thanksgiving Weekend" led the network to score double-digit gains in rating and delivery among A25-54 and total viewers over last year. November was also the most-watched month among A25-54 for the year.

TV Land's November prime time line-up scored a 0.4/406,000, up +33% in rating and +24% in delivery among A25-54. Among total viewers in prime, TV Land delivered nearly 944,000 total viewers, up +15% over last year. In total programming day, TV Land averaged a 0.3/295,000 among A25-54 for the month, representing a +50% gain in rating and a +19% climb in delivery versus November 2006. It was also the most-watched month among A25-54 in total day this year. Additionally, the network attracted an average of 633,000 total persons 2+ for the total programming day, an increase of +13% over November 2006. Among its core audience, Adults 40-54, TV Land averaged a 0.6/317,000 in prime time, up +50% in rating and +39% in delivery versus last year. In total programming day, the network posted a 0.4/227,000, up +33% in rating and +26% in delivery.

Highlights for the month include:

TV Land's regularly scheduled Friday Night Movie Block was a smash with viewers in November. Young Frankenstein (11/2/07) was a success as the presentation � part of the network's on-air, online and off-air celebration of the Broadway opening of the Mel Brooks musical of the same name � posted a 0.5/504,000 among A25-54, up+25% in rating and +23% in delivery over last year. TV Land averaged 891,000 total viewers, an increase of +21% over YAGO. Among its core audience, Adults 40-54, TV Land again scored double-digit gains in rating and delivery, averaging a 0.7/368,000, representing a rise of +26% in rating and +32% in delivery. Additionally, the film Saturday Night Fever (11/23), scored double-digit gains in rating and delivery among A25-54 with a 0.4/414,000, up +33% in rating and +30% in delivery over last year.

� The 50 Greatest TV Icons was a huge hit with viewers for its premiere on Friday, November 16, scoring double-digit gains in rating and delivery among its target A25-54 audience and triple-digit ratings and delivery gains among its core audience A40-54. The two-hour special � an editorial/on-air collaboration with Entertainment Weekly posted a 0.5/500,000 among A25-54, up +67% in rating and +67% in delivery over last year. Among its core audience, Adults 40-54, TV Land scored triple-digit gains in rating and delivery, averaging a 0.8/432,000, up +100% in rating and +100% in delivery. The special scored triple digit gains among total viewers over last year, averaging nearly 1.1 million total viewers, a rise of +112% over YAGO.

TV Land's M*A*S*H Mail Call Marathon � which featured episodes about members of the 4077th sending and receiving letters from loved ones - averaged big gains across several key categories during the programming event. The marathon aired on Saturday, November 10th and Sunday, November 11, and scored a 0.5/524,000 among A25-54, representing a +67% lift in ratings and +95% increase in delivery over the same period last year. TV Land averaged over 1 million total viewers, an increase of +79% over YAGO. Among its core audience, Adults 40-54, TV Land secured substantial gains in rating and delivery, averaging a 0.7/404,000, representing a rise of +75% in rating and +108% in delivery.

The network's "Overstuffed Thanksgiving Weekend," a marathon of the network's best movies, series and original specials including Sanford and Son, The Andy Griffith Show, Extreme Makeover: Home Edition, Beaches and Most Memorable TV Moments and more posted a 0.4/398,000, up +33% in rating and +43% in delivery among A25-54 over November 2006. TV Land averaged 864,000 total viewers for the marathon, an increase of 31% over last year. Among A40-54, the network posted a 0.6/319,000, up +50% in rating and +51 % in delivery over last year.

TVLand.com had its best month ever in November bolstered by the premiere of The 50 Greatest Icons. The site set a record for its most visited week ever (11/12) for that premiere week with special TV Icons content for fans including a video library of extended celebrity interviews from the special, a TV trivia game, and a photo gallery of the icons. Additionally, the site's video section also witnessed its most visited month ever, with a +7 % increase over the previous record-holder in October 2007.

TV Land continues to build the ultimate entertainment brand on all platforms for consumers in their 40s and 50s. Armed with a slate of original programming, newly acquired classic and contemporary TV, hit movies and its redesigned website -- TVLand.com -- the network is uniquely positioned to superserve the first generation of Americans who grew up alongside television. The network's program mix features original programming, popular dramas, sitcoms and westerns in a fun-filled, pop culture environment featuring a roster of popular shows including All in the Family, M*A*S*H, The Andy Griffith Show and Just Shoot Me, which joins TV Land in January, 2008. In the coming months, the network will roll out a slate of new original series' such as High School Reunion, She's Got The Look, Family Foreman and The Big 4-0. TVLand.com, the network's Emmy Award-winning website, is devoted to all aspects of entertainment including TV, music and movies and features full-length episodes, a movie trailer database and over a dozen radio stations. TV Land is now seen in over 90 million U.S. homes.

About MTV Networks

MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 140 channels worldwide, owns and operates the following television programming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN/THE N, VH1 CLASSIC,MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 300 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.





  [november 2007]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[10/17/25 - 01:16 PM]
"Live with Kelly and Mark" Hits Season Highs with Best Audience Performance Since July
"Live" has now ranked as the No. 1 talk show in syndication for 139 consecutive weeks across all key measures.

[10/17/25 - 10:38 AM]
"Dancing with the Stars" Continues Historic Hot Streak - Rising for Fourth Straight Week Since Premiere with 6 Million Total Viewers
Plus: "High Potential" dominated the 10 p.m. hour with 4.15 million Total Viewers and a 0.33 rating among Adults 18-49.

[10/16/25 - 06:01 AM]
ESPN's Monumental 2025 WNBA Season Sets New Viewership Records
Across all networks, the 2025 WNBA Postseason was the most-viewed since 1999.

[10/15/25 - 04:02 PM]
"20/20" Is Friday's No. 1 Program on Broadcast TV
"20/20" increased its lead week to week over "Dateline" in Total Viewers to post its largest of the season.

[10/15/25 - 04:01 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49, Leading NBC in All Key Demos for the 3rd Straight Week
"Nightline" saw double-digit gains in the year-ago week in Adults 25-54 and Adults 18-49.

[10/14/25 - 03:06 PM]
ESPN Records the Most-Watched WNBA Postseason Ever Across Its Networks
Across 24 games, the '25 WNBA postseason averaged 1.2 million viewers, up 5% from last year.

[10/14/25 - 03:03 PM]
"College GameDay Built by The Home Depot" Delivers Most-Watched West Coast Episode Ever; ESPN College Football on ABC Scores Top Three Programs Across All Networks and Content for Saturday, Oct. 11
The Texas Longhorns' upset victory over the Oklahoma Sooners averaged 8.7 million viewers.

[10/14/25 - 02:50 PM]
ALCS Game 1 on FOX and FOX Deportes Draws 5.3 Million Viewers
The Mariners victory over the Blue Jays averaged 5,310,000 viewers across FOX, FOX Deportes and FOX Sports streaming services.

[10/14/25 - 02:39 PM]
FOX Sports Delivers Most-Watched LDS on FOX/FS1 Since Launch of Postseason Baseball on FS1 in 2014
On Friday, 8,723,000 viewers tuned in for the Mariners' historic 15-inning ALDS Game 5 victory.

[10/14/25 - 02:15 PM]
"Sunday Night Football" Registers Record Fourth Blockbuster Audience of 25+ Million Viewers This Season, As Lions-Chiefs Averages 27.3 Million Viewers on NBC & Peacock
Lions-Chiefs averaged 27.3 million viewers across NBC and Peacock, based on official Nielsen Big Data + Panel and digital data from Adobe Analytics, marking the second-most watched October audience in the history of NBC "SNF."

[10/14/25 - 01:45 PM]
ABC Wednesday Comedies Return Strong for New Seasons
"Shifting Gears" earned the biggest audience since the show's Valentine's Day episode; while "Abbott Elementary" jumped over the show's season four premiere among Total Viewers as well as the season four average.

[10/14/25 - 12:01 PM]
Netflix Top 10 Week of October 6: "The Woman in Cabin 10" Rocks the Boat as No. 1 Debut in This Week's Top 10
In the spirit of the season of chills, "Monster: The Ed Gein Story" claimed the No. 1 spot on the English TV list, rising to the top in its second week with 20.7 million views.

[10/10/25 - 03:07 PM]
3,287,000 Viewers Tuned in on Average Through Game 4 of the ALDS Across FOX, FS1 and FS2
Through Game 4, coverage of the ALDS across FOX, FS1 and FS2 is up +11% from 2024 and +31% over 2023.

[10/10/25 - 09:04 AM]
"Dancing with the Stars" Scores Historic Growth in Week Four
"Dancing with the Stars" rose for the third straight week following its season premiere, for the first time in the show's history, in both Total Viewers and Adults 18-49.

[10/09/25 - 05:01 PM]
3,177,000 Viewers Tuned in on Average Through Game 3 of the ALDS Across FOX, FS1 and FS2
Through Game 3, coverage of the ALDS across FOX, FS1 and FS2 is up +14% from 2024 and +28% over 2023.