or


[01/08/08 - 03:24 PM]
'American Gladiators' Flexes Its Muscles in Its Regular Slot Debut Monday Night
NBC spins the numbers for Monday, January 7.

[via press release from NBC]

UPDATE: 'AMERICAN GLADIATORS' FLEXES ITS MUSCLES IN ITS REGULAR SLOT DEBUT MONDAY NIGHT

'GLADIATORS' IS THE #1 NON-SPORTS TELECAST OF THE NIGHT IN ADULTS 18-49, SCORING NBC'S TOP DEMO RATING IN THE TIME PERIOD IN 10 MONTHS

THE FOURTH-SEASON PREMIERE OF 'MEDIUM' CONJURES UP A 43 PERCENT IMPROVEMENT ON NBC'S 18-49 SEASON AVERAGE IN THE MONDAY 10 P.M. HOUR

BURBANK, Calif. � January 8, 2008 � "American Gladiators" continued to flex its ratings muscle on Monday night, debuting in its regular time period as the night's #1 non-sports telecast in primetime's key demographic of adults 18-49, according to updated "live plus same day" viewing figures from Nielsen Media Research.

Last night from 8-9 p.m. ET, the regular time period debut of "American Gladiators" (4.8 rating, 12 share in adults 18-49, 10.9 million viewers overall) nailed NBC's highest 18-49 rating in this time period in 10 months (since March 5, 2007). In total viewers, "Gladiators" attracted NBC's biggest audience in the slot with regularly scheduled programming since June 18, 2007.

"American Gladiators" was the dominant non-sports program in the hour in adults 18-34, 18-49 and 25-54 and all key adult-male demos, topping all competition in the hour in these key demos with the exception of Fox's strong Bowl Championship Series final game. "American Gladiators" also topped the debut of ABC's "Dance Wars" in nearly all key demographics, including women 18-34 and women 18-49, in the hour.

Despite extraordinary competition, especially for young male viewers from Fox's BCS football, "American Gladiators" surged by a full rating point, or 23 percent, in adults 18-49 from half-hour to half-hour (to a 5.3/12 from a 4.3/11) and increased its total viewership by 1.8 million persons or 18 percent (to 11.8 million from 10.0 million). In its final half-hour from 8:30-9 p.m., "American Gladiators" topped the debut of "Dance Wars" in total viewers, adults, men and women 18-34, adults, men and women 18-49 and adults and men 25-54.

At 9 p.m. ET, "Deal or No Deal" (3.6/8 in 18-49, 10.7 million viewers overall) was the #1 non-sports program in the hour in adults 18-49 and other key demographics.

At 10 p.m. ET, the fourth-season premiere of "Medium" (3.3/8 in 18-49, 9.6 million viewers overall) was the time period's #1 non-sports program in adults 18-49, total viewers and other key measures, topping CBS's "CSI: Miami" encore and ABC's first-run "October Road."

"Medium" summoned NBC's best 18-49 rating in this time period in three months (since October 1, 2007) and highest total viewership for regular programming in the slot in more than six months (since June 18, 2007). By both measures, this marks the best performance for "Medium" since Wednesday, Jan. 31, 2007.

"Medium" posted a 43 percent increase in adults 18-49 versus NBC's season-to-date average for this time period (3.3 vs. 2.3, "live plus same day" season average all programs)

Updated 18-49 averages for Monday night are: Fox, 7.9/20; NBC, 3.9/9; CBS, 2.7/7; ABC, 2.6/6; CW, 0.7/2. In overall total viewers, January 7 updated results are: Fox, 22.6 million; NBC, 10.4 million; ABC, 9.0 million; CBS, 8.2 million; CW, 1.7 million.

Note that all national ratings are "live plus same day" unless otherwise indicated.





  [january 2008]  
S
M
T
W
T
F
S
  


· AMERICAN GLADIATORS (NBC)
· CSI: MIAMI (CBS)
· DANCE WAR: BRUNO VS. CARRIE ANN (ABC)
· DEAL OR NO DEAL (NBC)
· MEDIUM (CBS)
· OCTOBER ROAD (ABC)





most recent ratings | view all posts
[03/29/17 - 08:33 AM]
Tuesday's Broadcast Ratings: NBC Hangs Onto Top Spot in Demos
CBS however takes home the top spot among total viewers.

[03/28/17 - 01:22 PM]
24-Hour Disney Junior Channel Celebrates 4 Years at #1 Turbocharged by "Mickey and the Roadster Racers"
Disney Channel spins the numbers for the quarter to date.

[03/28/17 - 11:44 AM]
Nickelodeon Wins 1Q 17 with All Kids' Demos, Marks Yearly Growth and Captures All Top Ten Shows for Kids 2-11 and Kids 6-11
Nickelodeon spins the numbers for the quarter to date.

[03/28/17 - 08:43 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
The Peacock wins the evening among total viewers as well as adults 18-49.

[03/27/17 - 01:02 PM]
"RuPaul's Drag Race" Sashays Over to VH1 with Most Watched Episode in Franchise History
VH1 spins the numbers for Friday, March 24.

[03/27/17 - 12:51 PM]
2017 NCAA Tournament Scores Increases in Television Viewership Through Elite 8, Along with All-Time Records Across Digital and Social Platforms
CBS and Turner spin the numbers for their NCAA coverage to date.

[03/27/17 - 12:50 PM]
"Big Little Lies" Achieves Series High as It Approaches Finale This Sunday, April 2
HBO further spins the numbers for the series to date.

[03/27/17 - 08:24 AM]
Sunday's Broadcast Ratings: CBS Gets a Boost from NCAA Overrun
The Eye wins the night among total viewers and adults 18-49.

[03/26/17 - 08:41 AM]
Saturday's Broadcast Ratings: NBC Tops Demos on Low Key Night
The latest installment of "SNL Vintage" leads the night among adults 18-49.

[03/25/17 - 08:29 AM]
Friday's Broadcast Ratings: NCAA Coverage Puts CBS on Top
The Eye easily wins the evening in total viewers and adults 18-49.

[03/24/17 - 01:20 PM]
"Into the Badlands" Is 2017's #1 Returning Cable Series
AMC further spins the numbers for Sunday, March 19.

[03/24/17 - 08:41 AM]
Thursday's Broadcast Ratings: CBS Pulls in Front with NCAA Coverage
The Eye wins the night among total viewers and adults 18-49.

[03/23/17 - 09:25 AM]
Wednesday's Broadcast Ratings: "Empire" Returns on Top for FOX
The network leads the night among adults 18-49.

[03/22/17 - 09:19 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Stay on Top
ABC, CBS, FOX and The CW split the silver among adults 18-49.

[03/21/17 - 08:23 AM]
Monday's Broadcast Ratings: "The Voice" Holds Off "DWTS" Return in 18-49
ABC's reality franchise however wins the night among total viewers.