or


[02/18/08 - 05:13 PM]
'Knight Rider' Scores the Top 18-49 Rating for Any Movie on Any Network in Nearly Three Years
NBC spins the numbers for Sunday, February 17.

[via press release from NBC]

'KNIGHT RIDER' SCORES THE TOP 18-49 RATING FOR ANY MOVIE ON ANY NETWORK IN NEARLY THREE YEARS

'KNIGHT RIDER' SCORES THE TOP 18-49 RATING FOR ANY MOVIE ON ANY NETWORK IN NEARLY THREE YEARS

IN TOTAL VIEWERS, 'KNIGHT RIDER' ATTRACTS NBC'S BIGGEST NON-SPORTS VIEWERSHIP IN ITS TIME PERIOD SINCE THE EMMY AWARDS IN AUGUST 2006

'KNIGHT RIDER' RACES TO A FIRST-PLACE FINISH IN ADULTS 18-49, TOTAL VIEWERS AND OTHER KEY MEASURES

'AMERICAN GLADIATORS' MATCHES NBC'S HIGHEST NON-SPORTS 18-49 RATING IN ITS TIME PERIOD IN MORE THAN A YEAR, SURGING 90 PERCENT IN 18-49 FROM ITS FIRST HALF-HOUR TO ITS FOURTH

NBC RANKS #1 ON SUNDAY IN ADULTS 18-49 AND OTHER KEY MEASURES, MARKING THE NETWORK'S FIRST SUNDAY WIN IN 18-49 WITHOUT A BOOST FROM SPORTS SINCE AUGUST 2006

BURBANK, Calif. � February 18, 2008 � Paced by the made-for-television movie event "Knight Rider," which scored the highest 18-49 rating for any movie on any network in nearly three years, NBC won Sunday night in adults 18-49 and other key demographic measures, according to "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research.

Last night from 9-11 p.m. ET, the made-for-television movie "Knight Rider" (5.0 rating, 12 share in adults 18-49, 12.7 million viewers overall) delivered the highest 18-49 rating for any made-for-television movie, multiple-part movie or theatrical film on any network since March 6, 2005 ("Their Eyes Were Watching God" on ABC). In total viewers, "Knight Rider" attracted NBC's biggest overall viewership in this time period, excluding sports, since the Emmy Awards on August 27, 2006.

"Knight Rider" raced to a first-place finish in its highly competitive time period in adults 18-49, adults 18-34, adults 25-54, total viewers and other measures, including all key adult-male demographics.

"Knight Rider" accelerated steadily over its two hours and in its final 10-11 p.m. hour beat the ABC-CBS competition of "Brothers & Sisters" and "Dexter" combined among adults 18-34 and all key adult male demos. In the final lap, the 10:30-11 p.m. lead-in to local news, "Knight Rider" clocked a winning margin of 74 percent in adults 25-54 (with a 5.9 rating to a 3.4 for ABC's second-place "Brothers & Sisters") and an 86 percent margin in adults 18-49 (5.2 vs. a 2.8 for "Brothers & Sisters").

From 7-9 p.m. ET, "American Gladiators" (3.0/8 in 18-49, 7.3 million viewers overall) matched NBC's highest 18-49 rating in the time period excluding sports in more than a year (since January 7, 2007). From its first half-hour to its fourth, "American Gladiators" nearly doubled its 18-49 rating, surging by 90 percent (to a 3.8/9 from a 2.0/6) and increased in overall viewership by 74 percent, or 3.9 million persons (to 9.1 million from 5.2 million). Versus the unscripted programming that NBC ran in this time period on the same night last year, "Gladiators" was up 36 percent in 18-49 rating (3.0 vs. 2.2).

NBC ranked #1 on Sunday night in adults 18-49, 18-34 and 25-54 and in all key adult-male demographics, pending updates. This marks NBC's first Sunday win in 18-49 without a significant boost from sports programming since the Emmy Awards telecast on August 27, 2006.

Preliminary 18-49 averages for Sunday night are: NBC, 4.0/10; ABC, 3.7/9; Fox, 3.2/8; CBS, 2.1/5; CW, 0.3/1. In overall total viewers, February 17 preliminary results are: ABC, 11.1 million; NBC, 10.0 million; CBS, 9.2 million; Fox, 7.3 million; CW, 838,000.

Note that all national ratings are "live plus same day" unless otherwise indicated.





  [february 2008]  
S
M
T
W
T
F
S
     


· AMERICAN GLADIATORS (NBC)
· BROTHERS & SISTERS (ABC)
· DEXTER (SHOWTIME)
· KNIGHT RIDER (NBC)
· OPRAH WINFREY PRESENTS: THEIR EYES WERE WATCHING GOD (ABC)











most recent ratings | view all posts
[10/24/14 - 09:13 AM]
ABC's "Jimmy Kimmel Live" Beats NBC's "Fallon" by Its Largest Margin Yet in Homes
ABC spins the late-night numbers for Thursday, October 23.

[10/24/14 - 08:55 AM]
"The Biggest Loser" Retains 92% of Its Week-Ago Rating, Despite a Significantly Stronger NFL Game on CBS This Week
NBC spins the numbers for Thursday, October 23.

[10/24/14 - 08:33 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Wraps CBS Run on Top
The Thursday football franchise heads to NFL Network only beginning next week.

[10/24/14 - 08:19 AM]
ABC More Than Doubles Its Nearest Non-Sports Competition on Thursday
ABC spins the numbers for Thursday, October 23.

[10/24/14 - 07:09 AM]
"Thursday Night Football" on CBS and NFL Network More Than Triples Ratings from a Year Ago
CBS spins the numbers for Thursday, October 23.

[10/23/14 - 01:40 PM]
World Series Game 2 Powers FOX to Second-Straight Prime Time Victory
FOX Sports spins the numbers for Wednesday, October 22.

[10/23/14 - 12:11 PM]
Football Helps ESPN Win the Night 11 Times among all Viewers
ESPN spins the numbers for the season to date.

[10/23/14 - 10:41 AM]
"The Tonight Show" Defeats ABC, CBS Late-Night Competition in 18-49, Total Viewers for Week of Oct. 13-17
NBC spins the numbers for the week of October 13-17.

[10/23/14 - 08:46 AM]
NBC's Wednesday Dramas Finish Within a Tenth of a Rating Point of Last Week's 18-49 Result Despite World Series Competition
NBC spins the numbers for Wednesday, October 22.

[10/23/14 - 08:32 AM]
Wednesday's Broadcast Ratings: World Series Keeps FOX on Top in Viewers, Demos
Plus: The CW's "Arrow" and ABC's "Nashville" are the only series up week-to-week among adults 18-49.

[10/23/14 - 08:14 AM]
ABC Is Wednesday's No. 1 Non-Sports Net with the Night's Top 2 Series Telecasts
ABC spins the numbers for Wednesday, October 22.

[10/22/14 - 01:40 PM]
World Series Game 1 Drives FOX to Prime Time Ratings Win
FOX Sports spins the numbers for Tuesday, October 21.

[10/22/14 - 11:14 AM]
ABC Grows Year to Year in Total Viewers and Holds Steady in Adults 18-49
ABC spins the numbers for the weeks of September 22-October 19.

[10/22/14 - 10:58 AM]
"NCIS: New Orleans" Delivers Its Highest Adults 18-49 Rating Since Its Series Premiere
CBS spins the numbers for Tuesday, October 21.

[10/22/14 - 08:55 AM]
NBC Ranks as the #1 Non-Sports Network Among the Big 4
NBC spins the numbers for Tuesday, October 21.