or


[02/18/08 - 05:13 PM]
'Knight Rider' Scores the Top 18-49 Rating for Any Movie on Any Network in Nearly Three Years
NBC spins the numbers for Sunday, February 17.

[via press release from NBC]

'KNIGHT RIDER' SCORES THE TOP 18-49 RATING FOR ANY MOVIE ON ANY NETWORK IN NEARLY THREE YEARS

'KNIGHT RIDER' SCORES THE TOP 18-49 RATING FOR ANY MOVIE ON ANY NETWORK IN NEARLY THREE YEARS

IN TOTAL VIEWERS, 'KNIGHT RIDER' ATTRACTS NBC'S BIGGEST NON-SPORTS VIEWERSHIP IN ITS TIME PERIOD SINCE THE EMMY AWARDS IN AUGUST 2006

'KNIGHT RIDER' RACES TO A FIRST-PLACE FINISH IN ADULTS 18-49, TOTAL VIEWERS AND OTHER KEY MEASURES

'AMERICAN GLADIATORS' MATCHES NBC'S HIGHEST NON-SPORTS 18-49 RATING IN ITS TIME PERIOD IN MORE THAN A YEAR, SURGING 90 PERCENT IN 18-49 FROM ITS FIRST HALF-HOUR TO ITS FOURTH

NBC RANKS #1 ON SUNDAY IN ADULTS 18-49 AND OTHER KEY MEASURES, MARKING THE NETWORK'S FIRST SUNDAY WIN IN 18-49 WITHOUT A BOOST FROM SPORTS SINCE AUGUST 2006

BURBANK, Calif. � February 18, 2008 � Paced by the made-for-television movie event "Knight Rider," which scored the highest 18-49 rating for any movie on any network in nearly three years, NBC won Sunday night in adults 18-49 and other key demographic measures, according to "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research.

Last night from 9-11 p.m. ET, the made-for-television movie "Knight Rider" (5.0 rating, 12 share in adults 18-49, 12.7 million viewers overall) delivered the highest 18-49 rating for any made-for-television movie, multiple-part movie or theatrical film on any network since March 6, 2005 ("Their Eyes Were Watching God" on ABC). In total viewers, "Knight Rider" attracted NBC's biggest overall viewership in this time period, excluding sports, since the Emmy Awards on August 27, 2006.

"Knight Rider" raced to a first-place finish in its highly competitive time period in adults 18-49, adults 18-34, adults 25-54, total viewers and other measures, including all key adult-male demographics.

"Knight Rider" accelerated steadily over its two hours and in its final 10-11 p.m. hour beat the ABC-CBS competition of "Brothers & Sisters" and "Dexter" combined among adults 18-34 and all key adult male demos. In the final lap, the 10:30-11 p.m. lead-in to local news, "Knight Rider" clocked a winning margin of 74 percent in adults 25-54 (with a 5.9 rating to a 3.4 for ABC's second-place "Brothers & Sisters") and an 86 percent margin in adults 18-49 (5.2 vs. a 2.8 for "Brothers & Sisters").

From 7-9 p.m. ET, "American Gladiators" (3.0/8 in 18-49, 7.3 million viewers overall) matched NBC's highest 18-49 rating in the time period excluding sports in more than a year (since January 7, 2007). From its first half-hour to its fourth, "American Gladiators" nearly doubled its 18-49 rating, surging by 90 percent (to a 3.8/9 from a 2.0/6) and increased in overall viewership by 74 percent, or 3.9 million persons (to 9.1 million from 5.2 million). Versus the unscripted programming that NBC ran in this time period on the same night last year, "Gladiators" was up 36 percent in 18-49 rating (3.0 vs. 2.2).

NBC ranked #1 on Sunday night in adults 18-49, 18-34 and 25-54 and in all key adult-male demographics, pending updates. This marks NBC's first Sunday win in 18-49 without a significant boost from sports programming since the Emmy Awards telecast on August 27, 2006.

Preliminary 18-49 averages for Sunday night are: NBC, 4.0/10; ABC, 3.7/9; Fox, 3.2/8; CBS, 2.1/5; CW, 0.3/1. In overall total viewers, February 17 preliminary results are: ABC, 11.1 million; NBC, 10.0 million; CBS, 9.2 million; Fox, 7.3 million; CW, 838,000.

Note that all national ratings are "live plus same day" unless otherwise indicated.





  [february 2008]  
S
M
T
W
T
F
S
     


· AMERICAN GLADIATORS (NBC)
· BROTHERS & SISTERS (ABC)
· DEXTER (SHOWTIME)
· KNIGHT RIDER (NBC)
· OPRAH WINFREY PRESENTS: THEIR EYES WERE WATCHING GOD (ABC)









most recent ratings | view all posts
[05/29/15 - 12:24 PM]
"The Tonight Show," "Late Night" Win May Sweep in 18-49 and Other Key Demos
NBC spins the late-night numbers for the May sweeps period.

[05/29/15 - 08:38 AM]
"500 Questions" Finale Is Up to Earn 2-Year Highs for ABC in Its Thursday Slot
ABC spins the numbers for Thursday, May 28.

[05/29/15 - 08:34 AM]
Thursday's Broadcast Ratings: FOX Tops Tight Demo Race
"Bones" and "Wayward Pines" help lead the network among adults 18-49.

[05/29/15 - 08:22 AM]
NBC Comes in #2 for the Night in the 18-49 Demo Against the Big 4 Networks
NBC spins the numbers for Thursday, May 28.

[05/29/15 - 07:57 AM]
ABC Grows by Double Digits to Its Best Late-Night Performance in 4 Weeks
ABC spins the late-night numbers for the week of May 18-22.

[05/28/15 - 03:07 PM]
NBA Western Conference Finals Game 5 Delivers Largest NBA Audience on ESPN Since 2012
ESPN further spins the numbers for Wednesday, May 27.

[05/28/15 - 10:19 AM]
The Return of WE tv's "Braxton Family Values" Delivers 1.8 Million Total Viewers and a Series High Among Adults and Women 25-54
WE tv further spins the numbers for Thursday, May 21.

[05/28/15 - 08:34 AM]
"iHeartRadio Country Festival 2015" Is #1 Outright in Men 18-34 for Its Final Half-Hour
NBC spins the numbers for Wednesday, May 27.

[05/28/15 - 08:28 AM]
Wednesday's Broadcast Ratings: FOX, "MasterChef" Top Tight Demo Race
The network's summer mainstay is up 25% from last week among adults 18-49.

[05/28/15 - 08:26 AM]
ABC's "500 Questions" Outdraws Fox's "MasterChef" for the 2nd Week in a Row
ABC spins the numbers for Wednesday, May 27.

[05/28/15 - 08:12 AM]
Western Conference Finals Game 5 is Highest-Rated NBA Game on ESPN Since 2012
ESPN spins the numbers for Wednesday, May 27.

[05/27/15 - 01:52 PM]
Turner Networks Sweep the Live + 7 Charts for the Week of May 4
Turner further spins the numbers for the week of May 4-10.

[05/27/15 - 08:58 AM]
"Talent" and "I Can Do That" Are #1-2 Shows of the Night on the Big 4 Networks in Every Key Demo
NBC spins the numbers for Tuesday, May 26.

[05/27/15 - 08:34 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Returns on Top for NBC
The Peacock leads the night in both total viewers and adults 18-49.

[05/27/15 - 08:33 AM]
ABC's "500 Questions" Earns Its 2nd-Best Adult 18-49 Rating
ABC spins the numbers for Tuesday, May 26.