or


[03/07/08 - 01:55 PM]
Quick Take for Thursday, March 6, 2008 (Fast Affiliate Live + Same Day Ratings)
ABC spins the numbers for Thursday, March 6.

[via press release from ABC]

Quick Take for Thursday, March 6, 2008 (Fast Affiliate Live + Same Day Ratings)

Opposite Fox with its Special Thursday "Idol," ABC is Up From the Prior Week and Earns Second Across All Key Adults

Winning Thursday's 9pm Hour for the 6th Straight Week in Adults 18-49, "Lost" Dominates Fox's "Idol"-Fueled "New Amsterdam" in Viewers and Young Adults

ABC's "Lost" Grows Week to Week Across All Key Women Demographics

ABC's Freshman "Eli Stone" is No. 1 in the 10pm Hour in Adults 18-49 and Key Men

Thursday Night (8:00-11:00 p.m.)

Opposite Fox with a special Thursday edition of "Idol," ABC's earned second place on the night across all key adult demos: AD18-34 (2.8/8), AD18-49 (3.3/8) and AD25-54 (3.9/8). The Net was up week to week in both viewers and young adults.

"Lost" (9:00-10:00 p.m.)

Jumping from its lead-in by 7.4 million viewers and by 200% in Adults 18-49 (replay of the previous week's episode = 5.5 million & 1.8/5), ABC's "Lost" dominated Thursday's 9 o'clock hour and once again qualified as TV's No. 1 scripted show of the night in viewers and all key adults. During the hour, "Lost" defeated an "American Idol"-boosted "New Amsterdam," beating the competing Fox drama by an impressive 2.3 million viewers (12.9 million vs. 10.6 million) and by 50% in Adults 18-49 (5.4/13 vs. 3.6/9). In fact "Lost" won its time period for the sixth straight week in the key Adult 18-49 sales demographic.

� Retaining all of its Viewer and Adult 18-49 audience week to week, "Lost" increased its delivery from the prior week across each of the key women demographics: W18-34 (5.4/14 vs. 5.2/13), W18-49 (5.9/13 vs. 5.7/13) and W25-54 (6.8/14 vs. 6.6/14).

"Eli Stone" (10:00-11:00 p.m.)

ABC's freshman "Eli Stone" ranked No. 1 during in the 10 o'clock hour in Adults 18-49 (2.6/7) and in the key men demos: M18-34 (1.7/5), M18-49 (2.1/6) and M25-54 (2.7/7). In addition, the ABC freshman series continued to outdraw its freshman drama competition in the hour, topping NBC's "Lipstick Jungle" by 1.6 million viewers (7.5 million vs. 5.9 million).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has nearly doubled from 13% at the same point in 2006, up to 23% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 3/6/08.





  [march 2008]  
S
M
T
W
T
F
S
      


· AMERICAN IDOL (FOX)
· ELI STONE (ABC)
· LIPSTICK JUNGLE (NBC)
· LOST (ABC)
· NEW AMSTERDAM (FOX)











most recent ratings | view all posts
[03/26/15 - 11:06 AM]
"Nightline" Is #1 for the Week in Total Viewers and Adults 25-54 for Second Straight Week
ABC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 11:01 AM]
"The Tonight Show" Outdelivers ABC, CBS Competition in All Key Ratings Measures for Week of March 16-20
NBC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 08:55 AM]
"Chicago P.D." Wins the 10 P.M. ET Hour Among the ABC-CBS-NBC Dramas
NBC spins the numbers for Wednesday, March 25.

[03/26/15 - 08:31 AM]
"Modern Family" Dominates at 9pm and Ranks as Wednesday's No. 1 TV Show
ABC spins the numbers for Wednesday, March 25.

[03/26/15 - 08:29 AM]
Wednesday's Broadcast Ratings: CBS Tops Night in Viewers, Demos
FOX, absent "Empire," falls to a second place tie with ABC among adults 18-49.

[03/25/15 - 03:32 PM]
OWN Delivers Most-Watched Night in Network History
OWN spins the numbers for Tuesday, March 24.

[03/25/15 - 02:12 PM]
ABC Family's "Pretty Little Liars" Spring Finale Soars to Over 1 Year Highs in Target Demos and Is Cable TV's #1 Most-Tweeted Telecast Year to Date
ABC Family spins the numbers for Tuesday, March 24.

[03/25/15 - 08:58 AM]
2015 NCAA Division I Wrestling Championships Finals Sees Significant Growth in Viewership and Digital Consumption
ESPN spins the numbers for Saturday, March 21.

[03/25/15 - 08:50 AM]
"The Voice" Is the #1 Show of the Night on the Big 4 in Adults 18-49 and Virtually All Other Key Demos
NBC spins the numbers for Tuesday, March 24.

[03/25/15 - 08:38 AM]
Tuesday's Broadcast Ratings: CBS Stakes Claim to Demo Crown with Originals
"NCIS: New Orleans" posts big gains from its previous original among adults 18-49.

[03/25/15 - 08:34 AM]
ABC's "Fresh Off the Boat" Nearly Ties NBC's "The Voice"-Driven "Undateable" in Adults 18-49
ABC spins the numbers for Tuesday, March 24.

[03/24/15 - 12:45 PM]
Turner Scores Three of Basic Cable's Top 6 Networks in Primetime Delivery of Adults 18-49, With TBS, Adult Swim and TNT in the Mix
Turner further spins the numbers for the week of March 2-8.

[03/24/15 - 10:24 AM]
ABC's "Jimmy Kimmel Live" Is Monday's No. 1 Late-Night Talker in Households
ABC spins the late-night numbers for Monday, March 23.

[03/24/15 - 10:16 AM]
USA Network Hit Series "Suits" Reaches Season High in Key Demos
USA further spins the numbers for Wednesday, March 4.

[03/24/15 - 09:48 AM]
"Live" Nearly Ties "Dr. Phil" as the Week's No. 1 Syndicated Talker in Households
Disney/ABC Domestic Television spins the numbers for the week of March 9-13.