or


[03/25/08 - 11:59 AM]
Quick Take for Monday, March 24, 2008 (Fast Affiliate Live + Same Day Ratings)
ABC spins the numbers for Monday, March 24.

[via press release from ABC]

Quick Take for Monday, March 24, 2008 (Fast Affiliate Live + Same Day Ratings)

ABC Marks its Second Week in a Row as Monday's Most-Watched TV Net

Growing its Audience Week to Week, ABC Posts its Top Monday Since November

Despite Facing Competition from CBS' Fully Original Lineup on the Night, "Dancing With the Stars" is Monday's Most-Watched TV Show for the Second Straight Week

"DWTS" is No. 1 in Each of its Half-Hours, Defeating its Nearest Competition In the Time Period by 9.5 Million Viewers and by 19% Among Adults 18-49

Opposite the Return of CBS' "CSI: Miami" During the 10 o'clock Hour, "The Bachelor: London Calling" Earns Second in Adults 18-34 and Women 18-34

Monday Night (8:00-11:00 p.m.)

For the second week in a row, ABC qualified as Monday's most-watched TV network, outdrawing second-place CBS on the night by 3.7 million viewers (16.2 million vs. 12.5 million). The Network also delivered the No. 1 position on the evening for the second straight week in Adults 18-34 (3.1/9) and across each of the key women demos: W18-34 (4.4/12), W18-49 (6.0/15) and W25-54 (7.6/17).

� Growing week-to-week, ABC generated its largest Monday night audience in more than 4 months � since 11/19/07.

"Dancing with the Stars" (8:00-10:00 p.m.)

Opposite mostly original competition on the other nets, including CBS' original comedy block featuring Britney Spears on "How I Met Your Mother," ABC's "Dancing with the Stars" ranked No. 1 in each of its half-hours from 8:00-10:00 p.m. among Total Viewers and Adults 18-49. On average in its time period, "Dancing with the Stars" outdrew its nearest competition (CBS) by 9.5 million viewers (20.3 million vs. 10.8 million) and by 19% in Adults 18-49 (5.0/13 vs. 4.2/11). "DWTS" stood as Monday's most-watched television show for the second consecutive week.

"The Bachelor: London Calling" (10:00-11:00 p.m.)

Opposite the return of CBS' original "C.S.I.: Miami" to the 10 o'clock hour, ABC's "The Bachelor: London Calling" took second place in Adults 18-34 (2.2/6) and among its core audience of Women 18-34 (3.3/8), beating NBC's "Medium."

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has jumped from over 13% at the same point in 2006, up to more than 23% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 3/24/08.





  [march 2008]  
S
M
T
W
T
F
S
      


· BACHELOR, THE (ABC)
· CSI: MIAMI (CBS)
· DANCING WITH THE STARS (ABC)
· HOW I MET YOUR MOTHER (CBS)
· MEDIUM (CBS)





most recent ratings | view all posts
[11/11/19 - 08:17 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Dominates for NBC
The Peacock's NFL franchise easily wins the night in all categories.

[11/10/19 - 09:14 AM]
Saturday's Broadcast Ratings: FOX Gets Boost from College Football
The network's primetime coverage leads the evening in both total viewers and adults 18-49.

[11/09/19 - 08:26 AM]
Friday's Broadcast Ratings: FOX, "SmackDown" Remain on Top in Demos
The network continues its reign among adults 18-49.

[11/08/19 - 08:12 AM]
Thursday's Broadcast Ratings: No Stopping "Thursday Night Football"
FOX once again takes home top honors in total viewers and adults 18-49.

[11/08/19 - 06:47 AM]
FOX Sports Delivers Powerful Digital October with Most Video Views and Consumption Minutes in Its History
FOX Sports further spins the numbers for the month of October.

[11/07/19 - 08:12 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Continues Its Demo Reign
FOX's reality entry once again leads the night among adults 18-49.

[11/06/19 - 08:12 AM]
Tuesday's Broadcast Ratings: ABC Tops Demos with "The Little Mermaid Live"
Said telecast dominates the evening among adults 18-49.

[11/05/19 - 08:25 AM]
Monday's Broadcast Ratings: FOX, NBC Share Demo Crown
Said duo and ABC all finish in a tight race among adults 18-49.

[11/04/19 - 08:10 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues Its Reign
NBC once again takes home top honors in total viewers and adults 18-49.

[11/03/19 - 10:17 AM]
Saturday's Broadcast Ratings: ABC, College Football Lead Demo Race
The Alphabet tops the charts among adults 18-49 while CBS is the most-watched network overall.

[11/02/19 - 08:31 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Returns on Top in Demos
FOX's weekly telecast claims the adults 18-49 crown while CBS is the most-watched network.

[11/01/19 - 08:14 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Top Halloween
The network's NFL coverage cruises to victory in total viewers and adults 18-49.

[10/31/19 - 08:12 AM]
Wednesday's Broadcast Ratings: More Than 21 Million Tune in for World Series Finale
FOX's coverage of Game 7 eclipses the evening in all categories.

[10/30/19 - 08:12 AM]
Tuesday's Broadcast Ratings: FOX Rises to Top with World Series
Coverage of Game 6 eclipses the evening in both total viewers and adults 18-49.

[10/29/19 - 08:34 AM]
Monday's Broadcast Ratings: FOX, NBC Once Again Share Demo Crown
"9-1-1" and "The Voice" are the top draws among adults 18-49 last night.