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[04/24/08 - 11:40 AM]
'Law & Order,' Featuring the Farewell Appearance of Jesse L. Martin, Locks Up Its Best Numbers Since Its Season Premiere
NBC spins the numbers for Wednesday, April 23.

[via press release from NBC]

'LAW & ORDER,' FEATURING THE FAREWELL APPEARANCE OF JESSE L. MARTIN, LOCKS UP ITS BEST NUMBERS SINCE ITS SEASON PREMIERE

'LAW & ORDER,' FEATURING THE FAREWELL APPEARANCE OF JESSE L. MARTIN, LOCKS UP ITS BEST NUMBERS SINCE ITS SEASON PREMIERE

'LAW & ORDER' IS A DOMINANT #1 IN ADULTS 18-49, TOTAL VIEWERS AND ALL OTHER KEY MEASURES, BEATING THE ABC-CBS COMPETITION COMBINED IN 18-49

'DEAL OR NO DEAL' HITS A 10-WEEK HIGH FOR NBC IN BOTH 18-49 AND TOTAL VIEWERS IN ITS TWO-HOUR TIME PERIOD

'LAW & ORDER' AND 'DEAL' PROPEL NBC TO #2 FOR THE NIGHT IN 18-49 AND TOTAL VIEWERS, BEHIND ONLY 'IDOL'-BOOSTED FOX

BURBANK, Calif. � April 24, 2008 � Last night, "Law & Order," featuring the farewell appearance of Jesse L. Martin as Detective Ed Green, locked up its highest 18-49 rating and biggest total viewership since its season premiere in January, according to "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research (pending updates).

"Law & Order" paced NBC to a #2 finish for the night in both adults 18-49 and total viewers, behind only "American Idol"-boosted Fox.

Last night from 10-11 p.m. ET, "Law & Order" (3.7 rating, 10 share in adults 18-49, 12.6 million viewers overall) dominated its time period, winning every key category and matching or topping the combined ABC-CBS competition in adults 18-49, adults 18-34 and other key measures. In adults 18-49, "Law & Order" scored a 76 percent margin of victory over CBS's encore telecast of "CSI: NY" in second place (3.7 vs. a 2.1 for the "CSI: NY" rebroadcast) and a 147 percent margin over ABC's first-run "Men in Trees" (3.7 vs. 1.5).

"Law & Order" scored its highest 18-49 rating and largest total viewer tally since its 18th season premiere on January 2 (3.8/9 in 18-49, 13.5 million viewers).

From 8-10 p.m. ET, "Deal or No Deal" (2.3/6, 9.9 million viewers overall) delivered NBC's highest 18-49 rating and total viewer result in this time period in 10 weeks (since February 13). Pending updates, "Deal" ranked #2 in the two-hour slot in 18-49, total viewers and other key measures, behind only Fox's "Idol"-boosted lineup.

NBC ranked #2 for the night in adults 18-49, total viewers and other key measures. Preliminary 18-49 averages for Wednesday night are: Fox, 5.5/15; NBC, 2.8/7; CBS, 2.2/6; ABC, 2.0/5; CW, 1.6/4. In overall total viewers, April 23 preliminary results are: Fox, 14.7 million; NBC, 10.8 million; CBS, 7.8 million; ABC, 5.5 million; CW, 3.3 million

Note that all national ratings are "live plus same day" unless otherwise indicated.

[EDITOR'S NOTE: What follows is the afternoon update with the final national Nielsen ratings.]

UPDATE: 'LAW & ORDER,' FEATURING THE FAREWELL APPEARANCE OF JESSE L. MARTIN, LOCKS UP ITS BEST NUMBERS SINCE ITS SEASON PREMIERE

UPDATE: 'LAW & ORDER,' FEATURING THE FAREWELL APPEARANCE OF JESSE L. MARTIN, LOCKS UP ITS BEST NUMBERS SINCE ITS SEASON PREMIERE

'LAW & ORDER' IS A DOMINANT #1 IN ADULTS 18-49, TOTAL VIEWERS AND ALL OTHER KEY MEASURES, BEATING THE ABC-CBS COMPETITION COMBINED IN 18-49

'DEAL OR NO DEAL' HITS A 10-WEEK HIGH FOR NBC IN BOTH 18-49 AND TOTAL VIEWERS IN ITS TWO-HOUR TIME PERIOD

'LAW & ORDER' AND 'DEAL' PROPEL NBC TO #2 FOR THE NIGHT IN 18-49 AND TOTAL VIEWERS, BEHIND ONLY 'IDOL'-BOOSTED FOX

BURBANK, Calif. � April 24, 2008 � Last night, "Law & Order," featuring the farewell appearance of Jesse L. Martin as Detective Ed Green, locked up its highest 18-49 rating and biggest total viewership since its season premiere in January, according to updated "live plus same day" viewing figures from Nielsen Media Research.

"Law & Order" paced NBC to a #2 finish for the night in both adults 18-49 and total viewers, behind only "American Idol"-boosted Fox.

Last night from 10-11 p.m. ET, "Law & Order" (3.7 rating, 10 share in adults 18-49, 12.7 million viewers overall) dominated its time period, winning every key category and matching or topping the combined ABC-CBS competition in adults 18-49, adults 18-34 and other key measures. In adults 18-49, "Law & Order" scored a 76 percent margin of victory over CBS's encore telecast of "CSI: NY" in second place (3.7 vs. a 2.1 for the "CSI: NY" rebroadcast) and a 147 percent margin over ABC's first-run "Men in Trees" (3.7 vs. 1.5).

"Law & Order" scored its highest 18-49 rating and largest total viewer tally since its 18th season premiere on January 2 (3.8/9 in 18-49, 13.5 million viewers).

From 8-10 p.m. ET, "Deal or No Deal" (2.4/6, 10.0 million viewers overall) delivered NBC's highest 18-49 rating and total viewer result in this time period in 10 weeks (since February 13). "Deal" ranked #2 in the two-hour slot in 18-49, total viewers and other key measures, behind only Fox's "Idol"-boosted lineup.

NBC ranked #2 for the night in adults 18-49, total viewers and other key measures. Updated 18-49 averages for Wednesday night are: Fox, 5.6/15; NBC, 2.8/7; CBS, 2.2/6; ABC, 2.0/5; CW, 1.6/4. In overall total viewers, April 23 updated results are: Fox, 14.9 million; NBC, 10.9 million; CBS, 7.8 million; ABC, 5.5 million; CW, 3.3 million

Note that all national ratings are "live plus same day" unless otherwise indicated.





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· AMERICAN IDOL (FOX)
· CSI: NEW YORK (CBS)
· DEAL OR NO DEAL (NBC)
· LAW & ORDER (NBC)
· MEN IN TREES (ABC)









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