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[04/30/08 - 10:05 AM]
Best April Ever for Sci Fi Among Younger and Female Viewers
Sci Fi spins the numbers for the month of April.
[via press release from Sci Fi]

BEST APRIL EVER FOR SCI FI AMONG YOUNGER AND FEMALE VIEWERS

BEST APRIL EVER FOR SCI FI AMONG YOUNGER AND FEMALE VIEWERS

SCI FI Ranks #6 Among Adults 25 � 54

New York, NY � April 29, 2008 � SCI FI continues its ratings increases for 2008 with its best April ever in key female and young adult demographics. SCI FI was up year over year with increases of 3% among Adults 18-49 and 2% among Adults 18-34. In all 3 key female demographics, SCI FI made jumps of 9% among Women 18-34, 16% among Women 18-49, and 10% among Women 25-54 as compared to April 2007. SCI FI is the 6th ranked basic cable entertainment network among Adults 25 � 54.

Program highlights include:

� With the first two weeks of the most current data in for April, Battlestar Galactica was the #1 ranked ad supported cable program on Friday nights among Adults18-49 and Adults 25-54. Additionally, Ghost Hunters was the #1 ranked ad supported cable program on Wednesday nights in its time period among Adults 18-49 and Adults 25-54.

� The season four premiere of Battlestar Galactica on April 4, 2008 delivered 1.843 million Adults 18-49 and 1.959 MM Adults 25-54 in the Live +7 measure and marks the program's best performance in all key demographics since the season 2 premiere back in July 2005.

� The April 9, 2008 episode of Ghost Hunters delivered series high performances with 878,000 Adults 18-34, 1.965 million Adults18-49, 1.997 million Adults 25-54, and 2.952 million in total viewers in the Live +7 measure. This episode also marked the series highs in the key male (M18-49 & M25-54) and female (F18-34, F18-49, and F25-54) demographics.

� Season four of Ghost Hunters is averaging 752,000 Adults18-34, 1.683 million Adults 18-49, 1.687 million Adults 25-54, and 2.605 million in total viewers. Compared to the Fall 2007 season, it is up +12% among Adults 18-34, +19% in Adults 18-49, +24% in Adults 25-54, and +20% in total viewers. Versus the Summer 2007 average, the current season is up +18% among Adults 18-34, +26% in Adults 18-49, +36% in Adults 25-54, and +28% in total viewers.

� This season of Ghost Hunters produced three of the top five best ever original series performances among Female 18-49 and 25-54 for a SCI FI Original.

SCI FI Channel is a television network where "what if" is what's on. SCI FI fuels the imagination of viewers with original series and events, blockbuster movies and classic science fiction and fantasy programming, as well as a dynamic Web site (www.scifi.com) and magazine. Launched in 1992, and currently in 93 million homes, SCI FI Channel is a network of NBC Universal, one of the world's leading media and entertainment companies.





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· BATTLESTAR GALACTICA (SCI FI)
· GHOST HUNTERS (DISCOVERY)




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