or


[05/23/08 - 09:40 AM]
Generation O Delivers Oxygen Its Most Successful Month in Primetime in May
Oxygen spins the numbers for the month of May.
[via press release from Oxygen]

GENERATION O DELIVERS OXYGEN ITS MOST SUCCESSFUL MONTH IN PRIMETIME IN MAY

GENERATION O DELIVERS OXYGEN ITS MOST SUCCESSFUL MONTH IN PRIMETIME IN MAY

"Live Out Loud" Network Celebrates Best Month Ever � Again

NEW YORK � May 23, 2008 � May 2008 is pacing to be Oxygen's most successful month ever in primetime. With 170,000 W18-49 (up 60% year-to-year) and 93,000 W18-34 (up 69%), the network will achieve new monthly highs in primetime among its target audience, Generation O.

The network has posted a 0.4 HH coverage rating in prime (a 33% gain). Contributing to this month's success was The Bad Girls Club, the season finale made Oxygen the number one cable network for it's timeslot among W18-34.

"The Bad Girls Club" season finale this month made Oxygen the highest rated and most watched cable network among W18-34 for the 10P half hour on May 13. Scoring a 2.4 W18-34 coverage rating, and pulling in 518,000 W18-34, Tuesday is the first time the network has pulled in over half a million women 18-34 for a single telecast. The episode also did well among all key demos, drawing in 769,000 P18-49, 640,000 W18-49, and 969,000 total viewers.

Through Thursday May 22nd, Oxygen.com had already achieved its best May ever, with page views reaching 5.14 million, up 423% versus May 2007, monthly uniques reaching 391,000, an increase of 52% compared to May 2007, and video streams reaching 1.89 million, a growth of 277% over the May 2007 average.

Source: Nielsen Media Research, Most Current Data: Live + 7 through 5/4/08, blended with Live + Same Day through 5/21/08 ; individual telecast performance points based on Live + Same Day data for date and time of airing.

Source: May 2008 page views and uniques through 5/22/08 from Omniture, page views and uniques May 2007 from Insight XE. The FeedRoom, video through 5/21/08.

About Oxygen:

Oxygen is a program service of NBC Universal Cable Entertainment and is currently available in over 73 million homes. The network was launched in 2000 to fill a void in the television landscape -- creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including "The Janice Dickinson Modeling Agency," "The Bad Girls Club" and "Tori & Dean: Home Sweet Hollywood."





  [may 2008]  
S
M
T
W
T
F
S
    


· BAD GIRLS CLUB, THE (OXYGEN)




most recent ratings | view all posts
[07/03/25 - 02:33 PM]
ABC News Same-Day Primetime Special "Verdict: The Diddy Trial" Is No. 1 in Adults 18-49 and Adults 25-54
Versus the competition in the time period, "Verdict: The Diddy Trial" outperformed NBC by +40% in Adults 18-49 (212,000 vs. 151,000) and +22% in Adults 25-54.
[07/02/25 - 06:44 PM]
Tyler Perry's "Divorced Sistas" Quickly Rises to Become BET+'s Most Watched Original Series in Platform History
Just halfway through the eight-episode season, existing subscribers and new fans of the show have boosted the drama series to the most-watched series premiere on BET+ in just three weeks.
[07/02/25 - 02:38 PM]
Hallmark Channel Earns #1 Most-Watched Network on Weekends Throughout June with "Passport to Love" Programming Event
"Passport to Love" helped elevate Hallmark Channel to be the #1 most-watched network on weekends throughout the month of June.

[07/01/25 - 12:01 PM]
Top 10 Week of June 23: "Squid Game" Season 3 Takes Over with Record-Breaking Global Debut at No. 1
"The Waterfront" was a Top 10 hit once more as the No. 1 series on the English TV list (11.6 million views).

[07/01/25 - 10:26 AM]
ESPN Formula 1 Viewership Notes After Austrian Grand Prix
ESPN's live telecast on Sunday, June 29, averaged 1.1 million viewers, a two percent gain over last year's race and the largest audience ever for the event on U.S. television.
[07/01/25 - 09:16 AM]
ESPN's "Sunday Night Baseball" Featuring the Minnesota Twins vs. Detroit Tigers Averaged 2 Million Viewers - Up 66% from Last Year's Comparable Game
The audience peaked with 2,304,000 viewers in the 9:15 p.m. ET quarter hour.
[06/27/25 - 02:29 PM]
"Live with Kelly and Mark" Gears Up for Summer Rising Week to Week in All Key Measures
Wednesday, June 11, was the most-viewed day of the week among Total Viewers (2.164 million).
[06/27/25 - 10:31 AM]
"Jimmy Kimmel Live" Tops Late-Night in Adults 18-49 for Third Week in a Row
Winning three of five nights in Kimmel's final week before summer guest hosts, Thursday, June 19, was the show's strongest night among Adults 18-49 (0.35 rating).
[06/25/25 - 11:55 AM]
Prime Video Finishes Groundbreaking First Season of Exclusive NASCAR Coverage
According to Nielsen, NASCAR on Prime posted a season average of 2.16 million viewers (AMA P2+) across five events, and attracted droves of younger viewers to its live coverage.

[06/25/25 - 07:58 AM]
ABC News Primetime Special "Karen Read: The Verdict - A Special Edition of 20/20" Ranks #1 Across All of Broadcast and Cable in Adults 18-49
Plus: "Karen Read: The Verdict" placed No. 1 based on views among all titles on Hulu on Thursday (6/19), Friday (6/20) and Saturday (6/21).
[06/24/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week, and Claims Top Spot in Total Viewers for the 5th Straight Week
On Monday (6/16/25), "Nightline" scored its most-watched telecast (1.112 million) in 5 months.
[06/24/25 - 12:01 PM]
Netflix Top 10 Week of June 16: "Tyler Perry's Straw" Leads Top 10 for Third Week, "The Waterfront" Swims to No. 1
Plus: "Ginny & Georgia" Season 3 racked up another 8.1 million views and felt peachy keen at No. 2, while Season 2 landed at No. 8 and Season 1 at No. 10, with an additional 2.7 million views each.
[06/24/25 - 08:42 AM]
Third Most-Watched WNBA Game Ever on ESPN: Indiana Fever vs Las Vegas Aces Averaged 1.7 Million Viewers, Up 52% from Last Year's ESPN Average
Said coverage peaked at 2.2 million viewers.
[06/23/25 - 12:09 PM]
Indiana Pacers vs. Oklahoma City Thunder Game 7 on ABC and ESPN+ Is Most-Watched NBA Finals Game in Six Years
The seven-game series averaged 10,266,000 viewers and delivered the seven most-watched broadcasts on all of television since the first week of May.

[06/18/25 - 09:01 AM]
Murder Mystery May Drives Acorn TV to the Most Successful Month In Its History
Total hours watched surpassed 20 million for the first time in Acorn TV history, with unique engaged subscribers also achieving an all-time high, up double digits from the streamer's average over the past 12 months.