or


[06/10/08 - 02:16 PM]
Lifetime Television's 'Army Wives' Rolls Over Both Broadcast and Basic Cable on Sunday Night
Lifetime further spins the numbers for Sunday, June 8.

[via press release from Lifetime]

Lifetime Television's 'Army Wives' Rolls Over Both Broadcast and Basic Cable on Sunday Night

Trounces all Broadcast Networks Among W18-49 During 10PM Time Period "Army Wives" Grabs Top Spot for Prime on Basic Cable Among Households, P2+, P18-34, P18-49, P25-54, W18-34, W18-49, W25-54 and W18+

myLifetime.com Traffic Surges 155 Percent on Monday, June 9

NEW YORK, June 10 -- Lifetime Television's watercooler series "Army Wives" smashed through the competition on both broadcast and basic cable on Sunday night. The drama trounced all the broadcast networks in W18-49 ratings during the 10PM (ET/PT) time period.

The more than 70 Nielsen-metered basic cable networks fared no better. The "Army Wives" juggernaut was the #1 rated program for all of prime, including its 10PM time slot, among households, P2+, P18-34, P18-49, P25-54, W18-34, W18-49, W25-54 and W18+.

These numbers powered Lifetime to its highest-rated Sunday prime since September 2007 among W18-34 and W18-49, and propelled the network to #1 for the entire week in prime W18-34.

All four Sunday telecasts reached more than 8.8 million P2+.

Page view traffic on Monday, June 9, to Lifetime Digital properties, including myLifetime.com and the "Army Wives" show site, shattered the five-year mark set on Sunday. Traffic surged 155 percent year-to-year for the day.

Other highlights of the second season premiere of "Army Wives" include:

-- Highest-rated and most-watched original drama telecast in Lifetime's 24-year history

-- #1 cable drama of 2008 to date among W18-49 and W25-54

-- 4.5 million total viewers

-- 3.7 household rating

-- 3.3 million W18+

-- 805,420 W18-34 (2.9 rating)

-- 1,963,338 W18-49 (3.5)

-- 1,966,324 W25-54 (3.6)

Filmed on location in Charleston, S.C., "Army Wives" stars Kim Delaney, Sally Pressman, Brigid Brannagh, Brian McNamara, Sterling K. Brown, Wendy Davis, Drew Fuller and Catherine Bell. Mark Gordon and The Mark Gordon Company's president of production, Deborah Spera, serve as executive producers. Nick Thiel and series creator Katherine Fugate also serve as executive producers. The series is based on the book Under the Sabers: The Unwritten Code of Army Wives by Tanya Biank, who serves as a consultant. "Army Wives" is produced by ABC Studios.

Lifetime is the leader in women's television and a top-rated basic cable network. A diverse, multi-media company, Lifetime is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Lifetime Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Digital (including myLifetime.com) are part of Lifetime Entertainment Services, a 50/50 joint venture of Hearst Corporation and The Walt Disney Company.





  [june 2008]  
S
M
T
W
T
F
S


· ARMY WIVES (LIFETIME)





most recent ratings | view all posts
[07/29/14 - 08:54 AM]
"Running Wild with Bear Grylls" Is the #2 New Reality Show Premiere This Summer on the Big 4
NBC spins the numbers for Monday, July 28.

[07/29/14 - 08:32 AM]
Monday's Broadcast Ratings: "The Bachelorette" Goes Out on Top
The show's full night finale puts ABC in front among both total viewers and adults 18-49.

[07/29/14 - 08:30 AM]
ABC Wins Monday as "The Bachelorette" Closes with Its Biggest Audience This Season
ABC spins the numbers for Monday, July 28.

[07/28/14 - 11:39 AM]
CBS Summer Dramas Score Big Live+7-Day Playback Lift for the Week of July 7
CBS further spins the numbers for the week of July 7-13.

[07/28/14 - 08:50 AM]
Encore "Chicago P.D." Ranks #1 in Its Time Period in 18-49 Among ABC, CBS and NBC
NBC spins the numbers for Sunday, July 27.

[07/28/14 - 08:29 AM]
Sunday's Broadcast Ratings: CBS Tops Viewers, Demos for Second Straight Week
"60 Minutes" and "Big Brother 16" are the most-watched programs in said categories.

[07/28/14 - 08:28 AM]
ABC Earns 2nd on Sunday in Viewers with "Rising Star" Improving Its Slot Year to Year
ABC spins the numbers for Sunday, July 27.

[07/25/14 - 08:40 AM]
Thursday's Broadcast Ratings: "Big Brother" Continues Win Streak for CBS
The Eye has taken home top adults 18-49 honors for five straight weeks.

[07/25/14 - 08:23 AM]
"Last Comic Standing" Wins Its Timeslot in 18-49 and Most Key Demos
NBC spins the numbers for Thursday, July 24.

[07/25/14 - 08:16 AM]
ABC's "Black Box" Finale Is Up and "NY Med" Tops Its Slot for the 5th Straight Week
ABC spins the numbers for Thursday, July 24.

[07/24/14 - 01:20 PM]
Series Premiere of FX's Newest Original Comedy Series "Married" Pulls in 1.5 Million Total Viewers and 1.1 Million Adults 18-49
FX spins the numbers for Thursday, July 17.

[07/24/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Got Talent" Puts NBC Back on Top
The Peacock's summer franchise expands originals to Wednesdays with a victory in both total viewers and adults 18-49.

[07/24/14 - 07:47 AM]
CMT's Highest-Rated Series "Party Down South" Earns Its Highest-Rated Episode Ever, Up Double Digits
CMT spins the numbers for Thursday, July 17.

[07/23/14 - 09:10 AM]
"Daryl's Restoration Over-Hall" Series Premiere Rocks DIY Network's Ratings
DIY Network spins the numbers for Saturday, July 19.

[07/23/14 - 08:28 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Dominates the Competition
NBC wins the night among adults 18-49, more than doubling second place ABC.