or


[06/10/08 - 02:16 PM]
Lifetime Television's 'Army Wives' Rolls Over Both Broadcast and Basic Cable on Sunday Night
Lifetime further spins the numbers for Sunday, June 8.

[via press release from Lifetime]

Lifetime Television's 'Army Wives' Rolls Over Both Broadcast and Basic Cable on Sunday Night

Trounces all Broadcast Networks Among W18-49 During 10PM Time Period "Army Wives" Grabs Top Spot for Prime on Basic Cable Among Households, P2+, P18-34, P18-49, P25-54, W18-34, W18-49, W25-54 and W18+

myLifetime.com Traffic Surges 155 Percent on Monday, June 9

NEW YORK, June 10 -- Lifetime Television's watercooler series "Army Wives" smashed through the competition on both broadcast and basic cable on Sunday night. The drama trounced all the broadcast networks in W18-49 ratings during the 10PM (ET/PT) time period.

The more than 70 Nielsen-metered basic cable networks fared no better. The "Army Wives" juggernaut was the #1 rated program for all of prime, including its 10PM time slot, among households, P2+, P18-34, P18-49, P25-54, W18-34, W18-49, W25-54 and W18+.

These numbers powered Lifetime to its highest-rated Sunday prime since September 2007 among W18-34 and W18-49, and propelled the network to #1 for the entire week in prime W18-34.

All four Sunday telecasts reached more than 8.8 million P2+.

Page view traffic on Monday, June 9, to Lifetime Digital properties, including myLifetime.com and the "Army Wives" show site, shattered the five-year mark set on Sunday. Traffic surged 155 percent year-to-year for the day.

Other highlights of the second season premiere of "Army Wives" include:

-- Highest-rated and most-watched original drama telecast in Lifetime's 24-year history

-- #1 cable drama of 2008 to date among W18-49 and W25-54

-- 4.5 million total viewers

-- 3.7 household rating

-- 3.3 million W18+

-- 805,420 W18-34 (2.9 rating)

-- 1,963,338 W18-49 (3.5)

-- 1,966,324 W25-54 (3.6)

Filmed on location in Charleston, S.C., "Army Wives" stars Kim Delaney, Sally Pressman, Brigid Brannagh, Brian McNamara, Sterling K. Brown, Wendy Davis, Drew Fuller and Catherine Bell. Mark Gordon and The Mark Gordon Company's president of production, Deborah Spera, serve as executive producers. Nick Thiel and series creator Katherine Fugate also serve as executive producers. The series is based on the book Under the Sabers: The Unwritten Code of Army Wives by Tanya Biank, who serves as a consultant. "Army Wives" is produced by ABC Studios.

Lifetime is the leader in women's television and a top-rated basic cable network. A diverse, multi-media company, Lifetime is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Lifetime Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Digital (including myLifetime.com) are part of Lifetime Entertainment Services, a 50/50 joint venture of Hearst Corporation and The Walt Disney Company.





  [june 2008]  
S
M
T
W
T
F
S


· ARMY WIVES (LIFETIME)









most recent ratings | view all posts
[04/25/15 - 08:42 AM]
"Grimm" Is Steady Week to Week in Adults 18-49, Grows in Men and Women 18-49, Adults, Men and Women 25-54 and Total Viewers
NBC spins the numbers for Friday, April 24.

[04/25/15 - 08:40 AM]
"20/20: Bruce Jenner - The Interview" Draws 16.9 Million on Friday - Biggest "20/20" in 15 Years
ABC spins the numbers for Friday, April 24.

[04/25/15 - 08:33 AM]
Friday's Broadcast Ratings: "Bruce Jenner - The Interview" Posts Big Numbers for ABC
Nearly 17 million viewers on average tune into the two-hour special.

[04/24/15 - 12:32 PM]
Discovery Channel Grabs #1 in Both Persons 25-54 and Persons 18-49 on Cable for the Week
Discovery spins the numbers for the week of April 13-19.

[04/24/15 - 11:17 AM]
"Garbage Time with Katie Nolan" Attracts Largest Audience Ever with Total Viewership Over 1.6 Million
FOX Sports further spins the numbers for Sunday, April 19.

[04/24/15 - 10:31 AM]
Live + 3 Day Ratings: ABC's "Once Upon a Time" Emerges at Sunday's Top Broadcast Series
ABC further spins the numbers for Sunday, April 19.

[04/24/15 - 08:48 AM]
"The Blacklist" Builds on Last Night's 18-49 Lead-In by 180% with Its First Original Telecast Since April 2
NBC spins the numbers for Thursday, April 23.

[04/24/15 - 08:34 AM]
Thursday's Broadcast Ratings: ABC, CBS Share in Top Demo Honors
The Alphabet gets a big boost from "Grey's Anatomy," which is up by a third from a week ago among adults 18-49.

[04/24/15 - 08:26 AM]
ABC Is No. 1 on the Opening Night of the May Sweep for the First Time in 6 Years
ABC spins the numbers for Thursday, April 23.

[04/23/15 - 11:01 AM]
Encores of "The Tonight Show" Outperform ABC, CBS Timeslot Competition in 18-49 and Other Key Demos for Week of April 13-17
NBC spins the late-night numbers for the week of April 13-17.

[04/23/15 - 09:49 AM]
ABC Grows by Double Digits to Its Best Performance in Late-Night in 5 Weeks
ABC spins the late-night numbers for the week of April 13-17.

[04/23/15 - 08:45 AM]
"The Mysteries of Laura" Grows 11% in 18-49 vs. Its Prior Original Three Weeks Ago
NBC spins the numbers for Wednesday, April 22.

[04/23/15 - 08:39 AM]
ABC Finishes No. 1 on Wednesday Night Among Adults 18-49
ABC spins the numbers for Wednesday, April 22.

[04/23/15 - 08:25 AM]
Wednesday's Broadcast Ratings: ABC, CBS Share Adults 18-49 Crown
The Alphabet's "Modern Family" is the top draw among said demo last night.

[04/22/15 - 01:49 PM]
VH1's Smash Hit "Love & Hip Hop: Atlanta" Season 4 Debuts to 6.2 Million Total Viewers on Monday
VH1 spins the numbers for Monday, April 20.