or


[06/10/08 - 02:16 PM]
Lifetime Television's 'Army Wives' Rolls Over Both Broadcast and Basic Cable on Sunday Night
Lifetime further spins the numbers for Sunday, June 8.

[via press release from Lifetime]

Lifetime Television's 'Army Wives' Rolls Over Both Broadcast and Basic Cable on Sunday Night

Trounces all Broadcast Networks Among W18-49 During 10PM Time Period "Army Wives" Grabs Top Spot for Prime on Basic Cable Among Households, P2+, P18-34, P18-49, P25-54, W18-34, W18-49, W25-54 and W18+

myLifetime.com Traffic Surges 155 Percent on Monday, June 9

NEW YORK, June 10 -- Lifetime Television's watercooler series "Army Wives" smashed through the competition on both broadcast and basic cable on Sunday night. The drama trounced all the broadcast networks in W18-49 ratings during the 10PM (ET/PT) time period.

The more than 70 Nielsen-metered basic cable networks fared no better. The "Army Wives" juggernaut was the #1 rated program for all of prime, including its 10PM time slot, among households, P2+, P18-34, P18-49, P25-54, W18-34, W18-49, W25-54 and W18+.

These numbers powered Lifetime to its highest-rated Sunday prime since September 2007 among W18-34 and W18-49, and propelled the network to #1 for the entire week in prime W18-34.

All four Sunday telecasts reached more than 8.8 million P2+.

Page view traffic on Monday, June 9, to Lifetime Digital properties, including myLifetime.com and the "Army Wives" show site, shattered the five-year mark set on Sunday. Traffic surged 155 percent year-to-year for the day.

Other highlights of the second season premiere of "Army Wives" include:

-- Highest-rated and most-watched original drama telecast in Lifetime's 24-year history

-- #1 cable drama of 2008 to date among W18-49 and W25-54

-- 4.5 million total viewers

-- 3.7 household rating

-- 3.3 million W18+

-- 805,420 W18-34 (2.9 rating)

-- 1,963,338 W18-49 (3.5)

-- 1,966,324 W25-54 (3.6)

Filmed on location in Charleston, S.C., "Army Wives" stars Kim Delaney, Sally Pressman, Brigid Brannagh, Brian McNamara, Sterling K. Brown, Wendy Davis, Drew Fuller and Catherine Bell. Mark Gordon and The Mark Gordon Company's president of production, Deborah Spera, serve as executive producers. Nick Thiel and series creator Katherine Fugate also serve as executive producers. The series is based on the book Under the Sabers: The Unwritten Code of Army Wives by Tanya Biank, who serves as a consultant. "Army Wives" is produced by ABC Studios.

Lifetime is the leader in women's television and a top-rated basic cable network. A diverse, multi-media company, Lifetime is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Lifetime Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Digital (including myLifetime.com) are part of Lifetime Entertainment Services, a 50/50 joint venture of Hearst Corporation and The Walt Disney Company.





  [june 2008]  
S
M
T
W
T
F
S


· ARMY WIVES (LIFETIME)





most recent ratings | view all posts
[06/26/16 - 09:01 AM]
Saturday's Broadcast Ratings: ABC Tops Viewers, Splits Demo Crown with NBC
The Alphabet's "In an Instant" and the Peacock's "U.S. Olympic Trials" coverage lead the night among adults 18-49.

[06/26/16 - 08:47 AM]
NBC Ties for the Saturday Primetime Win as Men's Gymnastics Scores a 7-Week Slot High
NBC spins the numbers for Saturday, June 25.

[06/25/16 - 08:55 AM]
Friday's Broadcast Ratings: ABC Wins Low Key Demo Race
ABC, NBC and CBS all finish within a few ticks among adults 18-49.

[06/25/16 - 08:27 AM]
Women's Gymnastics Championship Grows 80% Vs. Year-Ago Saturday Telecast
NBC spins the numbers for Friday, June 24.

[06/24/16 - 12:03 PM]
Travel Channel's "Expedition Unknown" Posts Highest-Rated Episode of Second Season
Travel Channel spins the numbers for Wednesday, June 22.

[06/24/16 - 09:30 AM]
"Good Witch" Season Finale Delivers Hallmark Channel's Highest-Rated and Most-Watched Episode of the Season
The Hallmark Channel further spins the numbers for Sunday, June 19.

[06/24/16 - 09:01 AM]
Thursday's Broadcast Ratings: "Big Brother" Sparks CBS Victory
The Eye claims the top spot in both total viewers and adults 18-49.

[06/23/16 - 08:30 AM]
Wednesday's Broadcast Ratings: "Big Brother" Returns on Top for CBS
The Eye snags the top spot in both total viewers and adults 18-49.

[06/22/16 - 12:23 PM]
OWN's New Original Drama Series "Greenleaf" Premieres as #1 Series Debut in Network History with Over 3 Million Viewers
OWN spins the numbers for Tuesday, June 21.

[06/22/16 - 08:55 AM]
Tuesday's Broadcast Ratings: NBC Tops Charts with "America's Got Talent"
The Peacock easily wins the night in both total viewers and adults 18-49.

[06/21/16 - 10:16 AM]
28.3 Million Tune-In for 116th U.S. Open Championship Presented by FOX Sports
FOX Sports spins the numbers for Sunday, June 19.

[06/21/16 - 08:56 AM]
Monday's Broadcast Ratings: "American Ninja Warrior" Powers NBC to Victory
The Peacock wins the night in both total viewers and adults 18-49.

[06/21/16 - 07:43 AM]
GSN's "Skin Wars: Fresh Paint" Delivers Network's Highest Competitive Reality Series Premiere Ever Among Key Female Demos
GSN further spins the numbers for Wednesday, June 15.

[06/20/16 - 12:07 PM]
Freeform's "Baby Daddy" Grows for 2nd Straight Week to Near 1-Year Highs in Total Viewers and Key Demographics
Freeform further spins the numbers for Wednesday, June 15.

[06/20/16 - 11:23 AM]
ABC's 2016 NBA Finals Game 7 Draws 30.8 Million - Biggest Game Since 1998
ABC spins the numbers for Sunday, June 19.