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[06/16/08 - 01:03 PM]
The 62nd Annual Tony Awards Posts 5% Increase in Households and Holds Even in Viewers and Adults 25-54 Versus Last Year's Broadcast
CBS spins the numbers for Sunday, June 15.
[via press release from CBS]

THIS JUST IN...from CBS Entertainment

"THE 62ND ANNUAL TONY AWARDS" POSTS 5% INCREASE IN HOUSEHOLDS AND HOLDS EVEN IN VIEWERS AND ADULTS 25-54 VERSUS LAST YEAR'S BROADCAST

THE 62nd ANNUAL TONY AWARDS was up 5% in households and was even in viewers and adults 25-54 compared to last year's broadcast as it faced major sports competition from both The U.S. Open and Game 5 of the NBA Finals, according to preliminary Nielsen live plus same day ratings for Sunday, June 15.

THE 62nd ANNUAL TONY AWARDS posted a 4.4/08 in households with 6.19m viewers, 1.5/04 in adults 25-54 and 1.1/03 in adults 18-49. Compared to last year's awards ceremony (6/10/07), THE 62nd ANNUAL TONY AWARDS was up +5% in households (from 4.2/07) and even in viewers (6.22m) and adults 25-54 (1.5/04).

Updated ratings will be available on Tuesday.





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