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[07/14/08 - 04:54 PM]
The Real World: Hollywood Season Finale Surges Impressive +63% Among P12-34 Over Last Season and Takes #1 Spot in Its Time Period
MTV spins the numbers for "The Real World's" season to date.

[via press release from MTV]

"THE REAL WORLD: HOLLYWOOD" SEASON FINALE SURGES IMPRESSIVE +63% AMONG P12-34 OVER LAST SEASON AND TAKES #1 SPOT IN ITS TIME PERIOD

"The Real World" Area on MTV.com Grows +43% Compared to Previous Season

Fans Log On in Record Numbers for Uncensored Bonus Footage at RealWorldDailies.com

"The Real World: Hollywood" on MTV...

The July 9 airing of "The Real World: Hollywood" delivered a 2.4 P12-34 rating, a +63% increase from last season's finale of "The Real World: Sydney."

The finale ranked #1 in its time period (Wednesday 10-11pm) among P12-34 across all of television, besting both broadcast and cable.

The 20th season averaged a 2.3 P12-34 rating, a +19% gain from the previous season.

For the season, W18-24 was the strongest demo, garnering a 4.7 rating which is a +11% increase from last season.

"The Real World: Hollywood" dominated as the #1 show across television in its time period (Wednesday 10-11pm) for the season.

The complete season of "The Real World: Hollywood" reached 81.8 million total viewers (P2+) with more than 39.0 million viewers from our P12-34 core.

On MTV.com...

"The Real World: Hollywood" online site, http://realworld.mtv.com, has been the best performing season in recent years with more than 4 million visits to the show pages and more than 10 million page views.

During the season, average weekly uniques to the show's online area have been +80% higher than the "The Real World: Sydney's" weekly average.

Season finale day traffic for the show area was up +43% versus the finale day for the previous season.

"The Real World: Hollywood" area generated over 30 million video streams.

On RealWorldDailies.com and IAmOnMTV.com...

RealWorldDailies.com and cast pages on IAmOnMTV.com surpassed an astounding 15 million combined page views with more than 1.3 million visits since the site launched in April.

The +700 original clips on RealWorldDailies.com received 3.7 million, which combined with MTV.com bonus video content, generated nearly 6 million streams.





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· REAL WORLD, THE (MTV)





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