AS "TOP MODEL" BUILDS WEEK TO WEEK, THE CW TAKES SECOND CONSECUTIVE WEDNESDAY AS THE #1 NETWORK WITH YOUNG WOMEN
Another Three-Peat: The CW Ranks As #1 Network with Young Women
on Monday, Tuesday and Wednesday for Two Weeks in A Row
TOP MODEL Improves Over Week Ago Premiere in All Key Categories
TOP MODEL Ranks First in Time Period with Young Women
90210 Encore Performs Solidly with Young Women
September 11, 2008 (Burbank, CA) - The CW's reality hit AMERICA'S NEXT TOP MODEL gained steam last night, improving over last week's two-hour premiere by 20% in adults 18-34 (2.4/8), 17% in women 18-34 (3.5/11), 18% in adults 18-49 (2.0/6), 8% in women 18-49 (2.8/8) and 11% in total viewers (3.9mil), according to Live Plus Same Day Nielsen ratings for Wednesday, Sept. 10, 2008
The CW was the #1 Network among women 18-34 (2.7/8), females 12-34 (2.5/8), and female teens (2.1/8) for the second Wednesday in a row. This also marks the second consecutive week where The CW has been the #1 network with young women on Monday, Tuesday and Wednesday nights. The CW was second for the night among adults 18-34 (1.9/6) and persons 12-34 (1.7/6).
TOP MODEL was first in the hour among young women, including women 18-34 (3.5/11), females 12-34 (3.3/11) and female teens (2.8/11).
At 9pm, an encore of Tuesday's 90210 performed solidly, ranking second in the hour with women 18-34 (2.0/6-tie) and females 12-34 (1.8/5).
Several of The CW's major market stations also scored another win on Wednesday night in key demos. Among women 18-34, The CW was the number one network in New York, Los Angeles, Chicago, Atlanta, Washington DC, Houston, Detroit, Phoenix and Cleveland. Among adults 18-34, The CW was first in New York, Chicago, Philadelphia, Atlanta and Houston.