or


[10/03/08 - 01:16 PM]
ABC Takes Second on Thursday in Viewers and Ranks No. 1 in Key Women
ABC spins the numbers for Thursday, October 2.

[via press release from ABC]

Quick Take for Thursday, October 2, 2008 (Fast Affiliate Live + Same Day Ratings)

With "Ugly Betty" and ABC News' Vice Presidential Debate Analysis, ABC Takes Second on Thursday in Viewers and Ranks No. 1 in Key Women

From 8-9pm, "Ugly Betty" Holds Second to "Survivor" in Viewers and for the 2nd Week in a Row and Takes First Place in its Time Period Among Young Women

During the Final Half-Hour of the Evening, ABC News' "Vote 2008: Vice Presidential Analysis" Outdraws Post-Debate Analysis on NBC and CBS

Thursday Night (8:00-11:00 p.m.) With "Ugly Betty" and ABC News' post-Vice Presidential Debate analysis, ABC took second place on an atypical Thursday in Total Viewers (10.2 million) and ranked No. 1 with key women: W18-34 (3.6/9) and W18-49 (4.3/10). "Grey's Anatomy" was preempted for the Debate.

Please Note: All ratings are approximate in the time-period based Fast Affiliate Ratings, due to the live-nature of the VP Debate with a 6:00 p.m. start in the Pacific and a 9:00 p.m. start in the East, and are subject to change with the release of the National Ratings this afternoon. Additionally, numbers for the actual Vice Presidential Debate from 9:00-10:30 p.m. ET (approx). were "sustained" and are scheduled to be reported separately by Nielsen later today.

"Ugly Betty" (8:00-9:00 p.m.)

From 8:00-9:00 p.m. ABC's "Ugly Betty" held second to "Survivor: Gabon" in Total Viewers (8.6 million). For the 2nd week in a row, "Betty" ranked No. 1 in its time period with Women 18-34 (3.4/10).

"Vote 2008: Vice Presidential Analysis THU" (10:30-11:00 p.m.)

Based on Nielsen's preliminary "Fast Affiliate" time period averages from 10:30-11:00 p.m. ET (numbers subject to adjustment in the National Ratings later today), ABC News was once again the top draw with post-debate coverage. ABC's "Vote 2008: Vice Presidential Analysis THU" (9.2 million), outdrew post-debate analysis on both NBC (8.8 million) and CBS (7.9 million).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 28% currently, from 20% at the same point in 2007. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Program Ratings), 10/2/08.





  [october 2008]  
S
M
T
W
T
F
S
   


· GREY'S ANATOMY (ABC)
· SURVIVOR (CBS)
· UGLY BETTY (ABC)





most recent ratings | view all posts
[10/17/19 - 08:13 AM]
Wednesday's Broadcast Ratings: "Chicago" Crossover Puts NBC on Top
The Peacock wins the night in total viewers, shares the adults 18-49 crown with FOX.

[10/16/19 - 01:32 PM]
Critically-Acclaimed Limited Series "Unbelievable" Watched by 32 Million Member Households
Netflix details the show's viewership from its first 28 days.

[10/16/19 - 01:31 PM]
"Stranger Things" Season 3 Was the Most Watched Season to Date
The streaming service reveals 64 million member households watched in its first four weeks.

[10/16/19 - 08:11 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Stay on Top in Demos
The Peacock's lineup wins the night among adults 18-49 while CBS remains the most-watched network.

[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.

[10/06/19 - 09:44 AM]
Saturday's Broadcast Ratings: College Football Continues Reign for ABC
The Alphabet takes home top honors in total viewers and adults 18-49.

[10/05/19 - 08:36 AM]
Friday's Broadcast Ratings: FOX Gets Boost from "WWE SmackDown"
The network's premiere installment leads the night among adults 18-49.