[10/29/08 - 03:11 PM]
Greek Is ABC Family's No. 2 Original Series Run in the Network's History in Key 18-34, Women 18-49 and 12-34 Demographics
ABC Family spins the numbers for Tuesday, October 28.

[via press release from ABC Family]

Ratings for Tuesday, October 28, 2008 � Final National Ratings

Hitting Record Levels During the First Half of its Second Season, "Greek" is ABC Family's No. 2 Original Series Run in the Network's History in Key 18-34, Women 18-49 and 12-34 Demographics

"Greek's" Sophomore Mid-Season Finale Stands as Cable's No. 1 Scripted Program at 9 O'Clock in Women 18-34 and Females 12-34

Since Class Opened in July 07, "Greek" Has Progressively Grown its Audience Each Season, with Season 2A the Series' Most-Watched on Record in Core 18-34, 18-49 and 12-34 Measures

Tuesday's Mid-Season Closer of "Greek" Ranks as the Series' Most-Watched Finale Ever in Women 18-34 and Women 18-49

Versus its Entire Freshman Campaign, "Greek" Delivers Impressive Double-Digit Percent Increases in Key Adult, Women and 12-34 Demos

"Greek" (Tuesdays, 8/26/08 - 10/28/08, 9:00-10:00 p.m.)

Original series "Greek" wrapped its season 2A as the series' most-watched installment ever, and as ABC Family's No. 2 original series run of all time in Adults 18-34 (621,000), Women 18-34 (453,000), Women 18-49 (575,000), Viewers 12-34 (965,000) and Females 12-34 (731,000), posting impressive gains over its entire freshman campaign in all key categories. Moreover, Tuesday's mid-season closer ranked as the series' most-watched finale ever in Women 18-34 (404,000) and W18-49 (487,000).

� During its season 2A, "Greek" stood as cable's No. 1 scripted program at 9 o'clock in Women 18-34 (404,000) and Females 12-34 (640,000), and among the Top 5 in Adults 18-34 (No. 3 � 621,000), Women 18-49 (No. 5 � 575,000) and Viewers 12-34 (No. 3 � 965,000).

� Since class opened in July 07, "Greek" has progressively grown its key audience each installment, with season 2A qualifying as the series' most-watched on record in several core demos, specifically with Adults 18-34 (2A: 621,000; 1B: 470,000; 1B: 458,000), Women 18-34 (2A: 453,000; 1B: 325,000; 1A: 281,000), Adults 18-49 (2A: 784,000; 1B: 625,000; 1A: 606,000) and Viewers 12-34 (2A: 965,000; 1B: 814,000; 1A: 811,000).

� "Greek's" 2A season posted hefty increases over its entire freshman season 1A/1B average, jumping by 34% in Adults 18-34 (621,000 vs. 464,000), by 50% in Women 18-34 (453,000 vs. 303,000), by 27% in Adults 18-49 (784,000 vs. 616,000), by 45% in Women 18-49 (575,000 vs. 396,000) and by 27% in Females 12-34 (731,000 vs. 574,000).

Source: Nielsen Media Research (National Ratings, Live + Same Day, 10/28/08; Most Current, 2A (8/26/08-10/28/08); 1B (4/7/08-6/9/08); 1A (7/9/07-9/10/07).

  [october 2008]  


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