or


[01/05/09 - 11:52 AM]
In a Year of Record-Setting Achievements, ABC Family Reaches New Heights in Prime in 2008, 4q 2008 and December 2008 in Viewers and Key Targets
ABC Family spins the numbers for the year to date.

[via press release from ABC Family]

Ratings Highlights for 2008, 4Q 2008 and December 2008 (Final National Ratings)

In a Year of Record-Setting Achievements, ABC Family Reaches New Heights in Prime in 2008, 4Q 2008 and December 2008 in Viewers and Key Targets

During 2008, ABC Family Delivers its No. 1 Original Series Ever with Critically Acclaimed "The Secret Life of the American Teenager" in Total Viewers and All Core Demos

"The Secret Life of the American Teenager" is TV/Cable's No. 1 Scripted Series of the Year in Target 18-34 and 12-34 Demos

ABCFamily.Com Sees Best Year Ever in 2008

Boasting Double-Digit Year-to-Year Percent Increases in Prime in Viewers and Key Targets, ABC Family is One of the Biggest Gainers Among Fully-Distributed Cable Networks

ABC Family is Cable's No. 3 Network in Prime in Viewers, Marking the Net's Best December Showing in its History

For the Second Straight December, The Walt Disney Company Owns 3 of the Month's Top 4 Most-Watched Cable Nets in Prime in Total Viewers with ESPN, ABC Family and Disney Channel

ABC Family � 2008 (12/31/07-12/28/08)

Bolstered by a "25 Days of Christmas"-driven record-setting December 08, and yearlong success with original series, specifically "The Secret Life of the American Teenager," 2008 qualified as ABC Family's most-watched year on record in Prime in Total Viewers (1.31 million), Adults 18-34 (316,000), Adults 18-49 (588,000) and Viewers 12-34 (518,000). Moreover, ABC Family echoed this impressive feat in Women 18-34 (208,000), Women 18-49 (376,000) and Females 12-34 (354,000).

� ABC Family's No. 1 original series of all time, critically-acclaimed "The Secret Life of the American Teenager," stood as TV's No. 1 scripted series in Viewers 12-34 (2.5 million) and Females 12-34 (2.1 million), and cable's No. 1 scripted series in Adults 18-34 (1.2 million) and Women 18-34 (918,000).

� Closing out the year on a high note, 4Q08 became ABC Family's most-watched quarter ever in Prime in Total Viewers (1.6 million), Adults 18-34 (357,000), Women 18-34 (234,000), Adults 18-49 (705,000) and Women 18-49 (447,000). Impressively, in the key 18-34 and 12-34 demos, 4Q08 marked the net's second straight record setting quarter, topping 3Q08's previous all-time high deliveries.

� For 2008, ABC Family was home to the biggest cable event of the year with its 11th annual "25 Days of Christmas" campaign in Total Viewers (2.51 million), which wrapped as the campaign's second-best-ever in Adults 18-34 (473,000), Adults 18-49 (1.08 million) and Viewers 12-34 (748,000).

� With ABCFamily.com setting records for Average Monthly Unique Visitors (1.3 million), Total Minutes (191 million) and Total Page Views (183 million), 2008 was the network's best year ever online. These record-setting achievements resulted in massive increases in Average Monthly Unique Visitors (+109%), Total Minutes (+479%) and Total Page Views (+186%).

� Year-to-year in Prime, ABC Family was a growth leader among fully-distributed cable networks, delivering double-digit percent increases across key targets, up by 12% in Total Viewers (1.31 million vs. 1.17 million), by 14% in Adults 18-34 (316,000 vs. 276,000), by 11% in Adults 18-49 (588,000 vs. 531,000) and by +15% in Viewers 12-34 (518,000 vs. 451,000).

� In Total Day, 2008 also stood as ABC Family's most-watched year on record in Total Viewers (716,000), and across all key demos including Adults 18-34 (189,000), Adults 18-49 (328,000) and Viewers 12-34 (319,000).

ABC Family � December 2008 (12/1/08-12/28/08)

Boasting near-record deliveries for "25 Days of Christmas 2008," December 08 qualified as the network's most-watched month ever in Prime in Total Viewers (2.26 million), Adults 18-34 (457,000), Adults 18-49 (999,000) and Viewers 12-34 (713,000). Competitively, in Total Viewers, ABC Family ranked No. 3, marking its best December competitive showing on record.

� For the second straight December, The Walt Disney Company owned 3 of the month's Top 4 most-watched networks in Prime in Total Viewers with No. 1 ESPN (3.3 million), No. 3 ABC Family (2.3 million) and No. 4 Disney Channel (2.2 million).

� In Prime, ABC Family earned Top 5 ranks in Prime versus all cable in key targets: No. 2 in Women 18-49 (603,000) and Females 12-34 (443,000), No. 3 in Women 18-34 (283,000), and No. 4 in Adults 18-34 (457,000), Adults 18-49 (999,000) and Viewers 12-34 (713,000).

Source: Nielsen Media Research (National Ratings, 2008: 12/31/07-12/28/08; December 2008: 12/1/08-12/28/08; 4Q08: 9/29/08-12/28/08; 25 Days of Christmas 08: 12/1/08-12/25/08). Most Current: Live + Same Day blended with Live + 7 when available. Online Source: comScore Media Metrix, January � November time frame used for all years.





  [january 2009]  
S
M
T
W
T
F
S
    


· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)





most recent ratings | view all posts
[10/21/25 - 12:01 PM]
Netflix Top 10 Week of October 13: "The Woman in Cabin 10" Sails Smoothly to No. 1 in This Week's Top 10
In the final stretch to Halloween, those lured in by the story of the OG horror villain put "Monster: The Ed Gein Story" at No. 1 on the English TV list with 9.5 million views.

[10/17/25 - 01:16 PM]
"Live with Kelly and Mark" Hits Season Highs with Best Audience Performance Since July
"Live" has now ranked as the No. 1 talk show in syndication for 139 consecutive weeks across all key measures.

[10/17/25 - 10:38 AM]
"Dancing with the Stars" Continues Historic Hot Streak - Rising for Fourth Straight Week Since Premiere with 6 Million Total Viewers
Plus: "High Potential" dominated the 10 p.m. hour with 4.15 million Total Viewers and a 0.33 rating among Adults 18-49.

[10/16/25 - 06:01 AM]
ESPN's Monumental 2025 WNBA Season Sets New Viewership Records
Across all networks, the 2025 WNBA Postseason was the most-viewed since 1999.

[10/15/25 - 04:02 PM]
"20/20" Is Friday's No. 1 Program on Broadcast TV
"20/20" increased its lead week to week over "Dateline" in Total Viewers to post its largest of the season.

[10/15/25 - 04:01 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49, Leading NBC in All Key Demos for the 3rd Straight Week
"Nightline" saw double-digit gains in the year-ago week in Adults 25-54 and Adults 18-49.

[10/14/25 - 03:06 PM]
ESPN Records the Most-Watched WNBA Postseason Ever Across Its Networks
Across 24 games, the '25 WNBA postseason averaged 1.2 million viewers, up 5% from last year.

[10/14/25 - 03:03 PM]
"College GameDay Built by The Home Depot" Delivers Most-Watched West Coast Episode Ever; ESPN College Football on ABC Scores Top Three Programs Across All Networks and Content for Saturday, Oct. 11
The Texas Longhorns' upset victory over the Oklahoma Sooners averaged 8.7 million viewers.

[10/14/25 - 02:50 PM]
ALCS Game 1 on FOX and FOX Deportes Draws 5.3 Million Viewers
The Mariners victory over the Blue Jays averaged 5,310,000 viewers across FOX, FOX Deportes and FOX Sports streaming services.

[10/14/25 - 02:39 PM]
FOX Sports Delivers Most-Watched LDS on FOX/FS1 Since Launch of Postseason Baseball on FS1 in 2014
On Friday, 8,723,000 viewers tuned in for the Mariners' historic 15-inning ALDS Game 5 victory.

[10/14/25 - 02:15 PM]
"Sunday Night Football" Registers Record Fourth Blockbuster Audience of 25+ Million Viewers This Season, As Lions-Chiefs Averages 27.3 Million Viewers on NBC & Peacock
Lions-Chiefs averaged 27.3 million viewers across NBC and Peacock, based on official Nielsen Big Data + Panel and digital data from Adobe Analytics, marking the second-most watched October audience in the history of NBC "SNF."

[10/14/25 - 01:45 PM]
ABC Wednesday Comedies Return Strong for New Seasons
"Shifting Gears" earned the biggest audience since the show's Valentine's Day episode; while "Abbott Elementary" jumped over the show's season four premiere among Total Viewers as well as the season four average.

[10/14/25 - 12:01 PM]
Netflix Top 10 Week of October 6: "The Woman in Cabin 10" Rocks the Boat as No. 1 Debut in This Week's Top 10
In the spirit of the season of chills, "Monster: The Ed Gein Story" claimed the No. 1 spot on the English TV list, rising to the top in its second week with 20.7 million views.

[10/10/25 - 03:07 PM]
3,287,000 Viewers Tuned in on Average Through Game 4 of the ALDS Across FOX, FS1 and FS2
Through Game 4, coverage of the ALDS across FOX, FS1 and FS2 is up +11% from 2024 and +31% over 2023.

[10/10/25 - 09:04 AM]
"Dancing with the Stars" Scores Historic Growth in Week Four
"Dancing with the Stars" rose for the third straight week following its season premiere, for the first time in the show's history, in both Total Viewers and Adults 18-49.