or


[02/17/09 - 11:52 AM]
ABC's Monday Lineup Posts Its Best Numbers to Date in Viewers and Adults 18-49
ABC spins the numbers for Monday, February 16.

[via press release from ABC]

Quick Take for Monday, February 16, 2009 (Fast Affiliate Live + Same Day Ratings)

ABC's Monday Lineup Posts its Best Numbers to Date in Viewers and Adults 18-49 and Leads the Night in Adults 18-34 and All Key Women Demos

"The Bachelor" Hits Season Highs in Total Viewers and Adults 18-49, Building on the Prior Week's Telecast for the 6th Consecutive Week

Winning the 9 o'clock Hour in Viewers and Young Adults, "The Bachelor" Draws its Largest Non-Finale Audience Since 2003 and Best Adults 18-49 Rating Since 2004

Penultimate Episode of "True Beauty" Hits Best-Since-Premiere Numbers in Viewers and Adults 18-49, Winning at 10pm for the 2nd Time in its Last 3 Monday Telecasts

Monday Night (8:00-11:00 p.m.)

ABC registered its strongest numbers to date with its Monday lineup of "The Bachelor" and "True Beauty" in Total Viewers (10.7 million) and Adults 18-49 (4.0/10). ABC won the night among Adults 18-34 (3.7/10), as well as leading Monday across each of the key Women demographics: Women 18-34 (5.4/13), Women 18-49 (5.9/14) and Women 25-54 (6.1/13). ABC has ranked No. 1 on the night among Women 18-34 for 7 weeks in a row, while taking top spot among Women 18-49 for the 6th time in the last 7 weeks.

"The Bachelor" (8:00-10:00 p.m.)

Winning its 2-hour time slot in Adults 18-49 for the first time this season, ABC's "The Bachelor" registered season highs in both viewers (12.5 million) and young adults (4.4/10), building on the prior week's telecast for the 6th consecutive week. In fact "The Bachelor" has built on the prior week's performance for every telecast since its season premiere (1/5/09). In addition, "The Bachelor" attracted its largest non-finale audience in over 5 years and strongest Adults 18-49 rating in nearly 5 years � since 11/5/03 and 5/12/04, respectively.

� "The Bachelor" qualified as Monday's No. 1 TV program among across all key Women demos: Women 18-34 (6.1/15), Women 18-49 (6.6/15) and Women 25-54 (6.9/14). In fact, "The Bachelor" stood as Monday's top program among Women 18-34 in all 7 of its telecasts this season.

� Growing from its first hour to its second hour in Total Viewers by 1.6 million (11.7 million to 13.3 million) and by 23% in Adults 18-49 (4.0/10 to 4.9/11), "The Bachelor" won the 9 o'clock hour in both viewers and young adults.

"True Beauty" (10:00-11:00 p.m.)

The season's penultimate episode of "True Beauty" posted best-since-premiere numbers in Total Viewers (7.0 million) and Adults 18-49 (3.0/8-tie). "True Beauty" won Monday's 10pm hour in Adults 18-49 for the 2nd time in its last 3 telecasts, while leading the time slot among Women 18-34 (3.9/10) all 6 of its airings.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 30% currently, from 23% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 2/16/09.





  [february 2009]  
S
M
T
W
T
F
S


· BACHELOR, THE (ABC)
· TRUE BEAUTY (ABC)





most recent ratings | view all posts
[09/15/14 - 12:49 PM]
FX Rides "Sons of Anarchy" to Record Ratings
FX spins the numbers for Tuesday, September 9.

[09/15/14 - 09:36 AM]
Syfy's New Zombie Series "Z Nation" Bites Off 1.6 Million Viewers During September 12 Premiere
Syfy spins the numbers for Friday, September 12.

[09/15/14 - 08:47 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Keeps NBC on Top
The Peacock easily wins the night in both total viewers and adults 18-49.

[09/15/14 - 08:24 AM]
Against Big NFL Competition, "Miss America" Scores 4-Month Slot Highs for ABC
ABC spins the numbers for Sunday, September 14.

[09/15/14 - 08:18 AM]
NBC Sports Coverage of Last Night's Bears-49ers "Sunday Night Football" Telecast Is Up +3% Versus Week Two Last Year
NBC spins the numbers for Sunday, September 14.

[09/14/14 - 09:13 AM]
Saturday's Broadcast Ratings: ABC Wins the College Football Race
The Alphabet tops competing coverage on FOX and NBC.

[09/14/14 - 08:33 AM]
Coverage of Purdue-Notre Dame College Football from Indianapolis Scores NBC's Second-Highest-Rated Saturday Night in Adults 18-49 in Three Months
NBC spins the numbers for Saturday, September 13.

[09/13/14 - 09:02 AM]
"Dateline NBC" Is Currently Delivering Its Highest Friday Results in More Than Three Months
NBC spins the numbers for Friday, September 12.

[09/13/14 - 08:40 AM]
Friday's Broadcast Ratings: "Dateline" Puts NBC in the Top Spot
The Peacock's mainstay leads the night in both total viewers and adults 18-49.

[09/12/14 - 08:39 AM]
"The Biggest Loser" and "The Secret Lives of Pets" Are the Night's #1-#2 Non-Sports Telecasts on the Big 4 in 18-49 and Total Viewers
NBC spins the numbers for Thursday, September 11.

[09/12/14 - 08:30 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Opens Big for CBS
The Eye dominates the night in both total viewers and adults 18-49.

[09/12/14 - 07:19 AM]
"Thursday Night Football" on CBS and NFL Network More Than Doubles Opening Night Ratings from a Year Ago
CBS spins the numbers for Thursday, September 11.

[09/11/14 - 03:09 PM]
"Couples Therapy with Dr. Jenn" Hits Series High with Season 5 Premiere
VH1 spins the numbers for Wednesday, September 10.

[09/11/14 - 11:10 AM]
"Tonight Show," "Late Night" Dominate Late-Night Ratings Race for Week of Sept. 1-5
NBC spins the late-night numbers for the week of September 1-5.

[09/11/14 - 10:34 AM]
"Nightline" Builds Audience Week-to-Week in All Key Demos; Most Watched Week in Three Months
ABC spins the late-night numbers for the week of September 1-5.