or


[03/16/09 - 12:49 PM]
ABC Is No. 1 on Sunday for the 5th Week in a Row in Adults 18-49
ABC spins the numbers for Sunday, March 15.

[via press release from ABC]

Quick Take for Sunday, March 15, 2009 (Fast Affiliate Live + Same Day Ratings)

Dominating the Night and Claiming the Evening's Top 2 TV Shows, ABC is No. 1 on Sunday for the 5th Week in a Row in Adults 18-49

ABC is Up Over the Prior Week and Over the Same Week Last Year

ABC's "AFV" Leads the 7pm Hour in Adults 18-34 for the 2nd Week in a Row

"Home Edition" Moves ABC Up to No. 1 in the 8 O'clock Hour in Adults 18-49

Sunday's No. 1 TV Program, "Housewives" Towers Over the 9 O'clock Hour in Viewers and Young Adults and Produces the Series' Biggest Audience in 3 Months

Winning its Slot in Adults 18-49 for the 3rd Consecutive Week in Adults 18-49, "Brothers & Sisters" Logs its Top Results for a 10pm Telecast Since Early December

Sunday Night (7:00-11:00 p.m.)

Qualifying as Sunday's No. 1 network in Adults 18-49 for the 5th week a row, ABC (3.5/9) beat its network competition on the night by wide margins, defeating No. 2 CBS by 30% (2.7/7), No. 3 Fox by 59% (2.2/6) and No. 4 NBC by 94% (1.8/5) with its high-profile and well-promoted series debut of "Kings."

� All 4 of ABC's Sunday series were up over the previous Sunday among young adults. The Net also posted solid increases over the same Sunday last year (3/16/08), growing by 1.5 million viewers (10.5 million vs. 9.0 million) and 9% in Adults 18-49 (3.5/9 vs. 3.2/9).

� "Desperate Housewives" stood as Sunday's No. 1 TV show in both Total Viewers and Adults 18-49. "Housewives" logged its 16th time in 17 original telecasts this season to stand as the evening's top entertainment series with viewers and young adults. In fact with "Desperate Housewives" and "Brothers & Sisters," respectively, ABC claimed Sunday's Top 2 highest-rated programs in the key Adult 18-49 sales demographic.

"America's Funniest Home Videos" (7:00-8:00 p.m.)

ABC's "America's Funniest Home Videos" earned second place during the 7 o'clock hour in Total Viewers (7.5 million) and Adults 18-49 (2.1/7), while taking the No. 1 position in the hour for the 2nd week in a row among Adults 18-34 (1.5/6).

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

Building on its lead-in at 8:00 p.m., ABC's "Extreme Makeover: Home Edition" ranked No. 1 in its hour among Adults 18-49 (3.0/8-tie). Surging 22% from start to finish with young adults, the ABC unscripted series outpaced CBS' "Amazing Race XIV" by 6% in the 8:30pm half hour (3.3/9 vs. 3.1/8). "Home Edition" took top honors in its slot with Women 18-49 (3.7/10) for its 4th consecutive airing.

"Desperate Housewives" (9:00-10:00 p.m.)

Sunday's No. 1 TV program, ABC's "Desperate Housewives" dominated the 9 o'clock hour, topping its closest competition by 1.5 million viewers (14.4 million vs. 12.9 million � CBS' "Cold Case") and by 56% in Adults 18-49 (5.0/12 vs. 3.2/8 � Fox's "Family Guy"/"American Dad"). "Housewives" nearly tripled the second hour of NBC's highly-promoted 2-hour series debut of "Kings (5.6 million & 1.7/5).

� "Housewives" produced its biggest audience since the beginning of December and its top young adult number since early January � since 12/7/08 and 1/11/09, respectively.

"Brothers & Sisters" (10:00-11:00 p.m.)

Delivering best-ever lead-in retention (2nd week in a row) of an original "Desperate Housewives," ABC's "Brothers & Sisters" won its time period for the 3rd straight week among Adults 18-49. During the 10 o'clock hour, ABC's "Brothers & Sisters" (3.7/9) defeated NBC's "Celebrity Apprentice" by 37% (2.7/7) and CBS' "The Unit" by 37% (2.7/7).

� Exhibiting continued momentum after its 2-hour broadcast at the beginning of March (on 3/1/09), "Brothers & Sisters" was up week to week and generated its best 10 o'clock airing in the past 3 months among Total Viewers and Adults 18-49 � since 12/7/08.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 30% currently, from 23% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 3/15/09.





  [march 2009]  
S
M
T
W
T
F
S


· AMAZING RACE, THE (CBS)
· AMERICAN DAD (FOX)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· APPRENTICE, THE (NBC)
· BROTHERS & SISTERS (ABC)
· COLD CASE (CBS)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· FAMILY GUY (FOX)
· KINGS (NBC)
· UNIT, THE (CBS)





most recent ratings | view all posts
[09/15/14 - 12:49 PM]
FX Rides "Sons of Anarchy" to Record Ratings
FX spins the numbers for Tuesday, September 9.

[09/15/14 - 09:36 AM]
Syfy's New Zombie Series "Z Nation" Bites Off 1.6 Million Viewers During September 12 Premiere
Syfy spins the numbers for Friday, September 12.

[09/15/14 - 08:47 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Keeps NBC on Top
The Peacock easily wins the night in both total viewers and adults 18-49.

[09/15/14 - 08:24 AM]
Against Big NFL Competition, "Miss America" Scores 4-Month Slot Highs for ABC
ABC spins the numbers for Sunday, September 14.

[09/15/14 - 08:18 AM]
NBC Sports Coverage of Last Night's Bears-49ers "Sunday Night Football" Telecast Is Up +3% Versus Week Two Last Year
NBC spins the numbers for Sunday, September 14.

[09/14/14 - 09:13 AM]
Saturday's Broadcast Ratings: ABC Wins the College Football Race
The Alphabet tops competing coverage on FOX and NBC.

[09/14/14 - 08:33 AM]
Coverage of Purdue-Notre Dame College Football from Indianapolis Scores NBC's Second-Highest-Rated Saturday Night in Adults 18-49 in Three Months
NBC spins the numbers for Saturday, September 13.

[09/13/14 - 09:02 AM]
"Dateline NBC" Is Currently Delivering Its Highest Friday Results in More Than Three Months
NBC spins the numbers for Friday, September 12.

[09/13/14 - 08:40 AM]
Friday's Broadcast Ratings: "Dateline" Puts NBC in the Top Spot
The Peacock's mainstay leads the night in both total viewers and adults 18-49.

[09/12/14 - 08:39 AM]
"The Biggest Loser" and "The Secret Lives of Pets" Are the Night's #1-#2 Non-Sports Telecasts on the Big 4 in 18-49 and Total Viewers
NBC spins the numbers for Thursday, September 11.

[09/12/14 - 08:30 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Opens Big for CBS
The Eye dominates the night in both total viewers and adults 18-49.

[09/12/14 - 07:19 AM]
"Thursday Night Football" on CBS and NFL Network More Than Doubles Opening Night Ratings from a Year Ago
CBS spins the numbers for Thursday, September 11.

[09/11/14 - 03:09 PM]
"Couples Therapy with Dr. Jenn" Hits Series High with Season 5 Premiere
VH1 spins the numbers for Wednesday, September 10.

[09/11/14 - 11:10 AM]
"Tonight Show," "Late Night" Dominate Late-Night Ratings Race for Week of Sept. 1-5
NBC spins the late-night numbers for the week of September 1-5.

[09/11/14 - 10:34 AM]
"Nightline" Builds Audience Week-to-Week in All Key Demos; Most Watched Week in Three Months
ABC spins the late-night numbers for the week of September 1-5.