or


[03/31/09 - 01:39 PM]
1q09 Is ABC Family's Most-Watched Quarter on Record in Prime in Key 18-34 and 12-34 Demos
ABC Family spins the numbers for the first quarter of 2009.

[via press release from ABC Family]

Ratings Highlights for 1Q 2009 (Final National Ratings)

Driven by Cable's No. 1 Original Series "The Secret Life of the American Teenager" and the No. 1 Cable Movie, "Another Cinderella Story," 1Q09 is ABC Family's Most-Watched Quarter on Record in Prime in Key 18-34 and 12-34 Demos

In Total Viewers and Key 18-49s, 1Q09 Stands as ABC Family's Best 1Q Ever in Prime, and Finishes as the Net's Third-Most-Watched Quarter Overall

ABC Family is 1Q09's No. 1 Cable Network in Prime in Females 12-34, and Scores Top 5 Ranks in Women 18-34, Women 18-49 and Viewers 12-34

ABC Family's Hit Original Series "The Secret Life of the American Teenager" is 1Q09's No. 1 Cable Series in Viewers 12-34 and Females 12-34, and the No. 1 Scripted Cable Series in Women 18-34

Impressively, "Secret Life" Accounts for 1Q09's Top 10 Scripted Cable Telecasts in Females 12-34.

"Secret Life" Stands as the No. 1 Series of the 2008/09 Season among Females Teens 12-17, Topping Both Editions of Fox Juggernaut, "American Idol"

The Movie Premiere Event of "Another Cinderella Story" is the No. 1 Cable Movie of 1Q09 in Total Viewers, Viewers 12-34 and Core Women

Posting Double-Digit Year-to-Year Percent Increases in Prime, ABC Family Posts its 10th Straight Quarter of Gains in Adults 18-34, Target Women and Key 12-34s

In Total Day, 1Q09 is ABC Family's Most-Watched Quarter of All Time in Adults 18-34 and Women 18-34, and the Net's Most-Watched 1Q Ever in Total Viewers, Adults 18-49 and Viewers 12-34

In Total Day, ABC Family's Streak of Registering Year-to-Year Increases Stands at 22 Straight Quarters in Adults 18-34, at 23 Quarters in Key Women, with Gains in 21 of the Previous 23 Quarters in Adults 18-49

ABC Family � 1Q 2009

Powered by cable's No. 1 scripted series, "The Secret Life of the American Teenager," and the No. 1 cable movie with "Another Cinderella Story," 1Q09 finished as ABC Family's most-watched quarter in the Net's history in Prime in Adults 18-34 (369,000), Women 18-34 (245,000), Viewers 12-34 (629,000) and Females 12-34 (439,000). In addition, 1Q09 wrapped as the net's best 1Q ever in Total Viewers (1.4 million), Adults 18-49 (657,000) and Women 18-49 (418,000).

� Setting new records in key demos, ABC Family was cable's No. 1 network in 1Q09 in Females 12-34, and delivered Top 5 ranks in Women 18-34 (#4), Women 18-49 (#5) and Viewers 12-34 (#5).

� Impressively, "Secret Life" accounted for 1Q09's Top 10 scripted cable telecasts in Females 12-34.

� ABC Family's breakout hit original series, "The Secret Life of the American Teenager," ranked as 1Q09's No. 1 cable series in Viewers 12-34 (2.6 million) and Females 12-34 (2.2 million), and the No. 1 scripted cable series in Women 18-34 (951,000).

� "Secret Life" is television's No. 1 series of the 2008/09 season in Female Teens (1.26 million), topping Fox's juggernauts, "American Idol � Tuesday" (1.13 million) and "American Idol � Wednesday" (1.05 million).

� The Movie Premiere Event ABC Family's "Another Cinderella Story" (1/18/09) positioned as 1Q09's No. 1 cable movie in Total Viewers (5.7 million), Women 18-34 (806,000), Women 18-49 (1.4 million), Viewers 12-34 (2.4 million) and Females 12-34 (2.0 million).

� In Total Day, 1Q qualified as ABC Family's most-watched quarter of all time in Adults 18-34 (212,000) and Women 18-34 (151,000), and finished second among all quarters in Women 18-49 (240,000), Viewers 12-34 (341,000) and Females 12-34 (250,000).

o 1Q wrapped as the net's most-watched 1Q on record in Total Viewers (715,000) and Adults 18-49 (350,000).

� In Total Day, ABC Family posted its 22nd straight quarter of year-to-year increases in Adults 18-34, with the streak at 23 quarters in Women 18-34 and Women 18-49 (dating back to 4Q03 and 3Q03, respectively). In Adults 18-49, the net posted its 8th straight quarter of year-to-year growth, with gains generated in 21 of the past 23 quarters overall (dates back to 3Q03).

� ABC Family beat MTV in Primetime for the third straight quarter in Total Viewers (+64%, 1.41 million vs. 859,000), Adults 18-49 (+19%, 657,000 vs. 551,000) and Teens 12-17 (+37%, 260,000 vs. 190,000).

Source: Nielsen Media Research (National Ratings, 1Q09: 12/29/08-3/31/09, Most Current: Live + SD, blended with Live + 7, when available).





  [march 2009]  
S
M
T
W
T
F
S


· AMERICAN IDOL (ABC)
· ANOTHER CINDERELLA STORY (ABC FAMILY)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)





most recent ratings | view all posts
[06/25/25 - 11:55 AM]
Prime Video Finishes Groundbreaking First Season of Exclusive NASCAR Coverage
According to Nielsen, NASCAR on Prime posted a season average of 2.16 million viewers (AMA P2+) across five events, and attracted droves of younger viewers to its live coverage.

[06/25/25 - 07:58 AM]
ABC News Primetime Special "Karen Read: The Verdict - A Special Edition of 20/20" Ranks #1 Across All of Broadcast and Cable in Adults 18-49
Plus: "Karen Read: The Verdict" placed No. 1 based on views among all titles on Hulu on Thursday (6/19), Friday (6/20) and Saturday (6/21).

[06/24/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week, and Claims Top Spot in Total Viewers for the 5th Straight Week
On Monday (6/16/25), "Nightline" scored its most-watched telecast (1.112 million) in 5 months.

[06/24/25 - 12:01 PM]
Netflix Top 10 Week of June 16: "Tyler Perry's Straw" Leads Top 10 for Third Week, "The Waterfront" Swims to No. 1
Plus: "Ginny & Georgia" Season 3 racked up another 8.1 million views and felt peachy keen at No. 2, while Season 2 landed at No. 8 and Season 1 at No. 10, with an additional 2.7 million views each.

[06/24/25 - 08:42 AM]
Third Most-Watched WNBA Game Ever on ESPN: Indiana Fever vs Las Vegas Aces Averaged 1.7 Million Viewers, Up 52% from Last Year's ESPN Average
Said coverage peaked at 2.2 million viewers.

[06/23/25 - 12:09 PM]
Indiana Pacers vs. Oklahoma City Thunder Game 7 on ABC and ESPN+ Is Most-Watched NBA Finals Game in Six Years
The seven-game series averaged 10,266,000 viewers and delivered the seven most-watched broadcasts on all of television since the first week of May.

[06/18/25 - 09:01 AM]
Murder Mystery May Drives Acorn TV to the Most Successful Month In Its History
Total hours watched surpassed 20 million for the first time in Acorn TV history, with unique engaged subscribers also achieving an all-time high, up double digits from the streamer's average over the past 12 months.

[06/17/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
On Wednesday, "Nightline" scored its most-watched telecast (1.049 million) in 5 months and strongest delivery in Adults 25-54 (404,000) in 1 year.

[06/17/25 - 12:01 PM]
Netflix Top 10 Week of June 9: "Tyler Perry's Straw" Has Biggest Week for a Film in 2025
"Ginny & Georgia's" third season maintained its No. 1 spot on the English TV List with 16.9 million views, as fans saw their favorite characters pushed "to the limit."

[06/17/25 - 07:27 AM]
ESPN Delivered Third Most-Watched WNBA Game Ever on ABC: New York Liberty Vs Indiana Fever Averaged 2.2 Million Viewers, Up 76% from Last Year's ABC Average
Said coverage peaked at 2.8 million viewers.

[06/10/25 - 04:46 PM]
Premiere Episode of NBC's New Unscripted Series "Destination X" Is Now Up to 4.2 Million Viewers Across All Platforms
To date, the series has reached more than 9 million viewers across all platforms.

[06/10/25 - 02:18 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for the 3rd Consecutive Week
On Thursday, "Nightline" scored its strongest telecast in Adults 25-54 (259,000) in nearly 3 months and best Adults 18-49 delivery (202,000) in 5 months.

[06/10/25 - 12:01 PM]
Netflix Top 10 Week of June 2: "Straw" Moves Viewers, "Ginny & Georgia" Has Peachy Season 3 Premiere in Top 10
Plus: UK crime thriller "Dept. Q" cracked the code and climbed to No. 2 in its second week (8.9 million views).

[06/10/25 - 11:58 AM]
ESPN Delivers Most-Watched NCAA Division I Women's College World Series on Record
The WCWS Finals, featuring Texas and Texas Tech, averaged 2.2 million viewers across linear as the Longhorns claimed their first national championship in the first three-game series since 2021.

[06/10/25 - 10:54 AM]
TNT Sports' Inaugural Roland-Garros Coverage in U.S. Delivers Record-Breaking Audience & Engagement
Sunday's Men's Singles Final between World #2 Carlos Alcaraz and World #1 Jannik Sinner peaked at 2.6 million viewers at 2:30 p.m. ET and averaged 1.8 million average viewers across TNT and truTV for the entire telecast.