or


[04/01/09 - 03:36 PM]
Pretty Wicked Night for Oxygen
Oxygen spins the numbers for Tuesday, March 31.
[via press release from Oxygen]

PRETTY WICKED NIGHT FOR OXYGEN

New Competition Series "Pretty Wicked" Becomes Network's Most Watched Series Premiere

New York - April 1, 2009 - Last night's series premiere of the new competition reality series "Pretty Wicked" became Oxygen's youngest and most watched series premiere among total viewers, A18-49 and the network's key demo of W18-34. With a median age of 24, the debut episode pulled in 262,000 W18-34, 333,000 W18-49, 466,000 A18-49 and 617,000 total viewers according to Nielsen Media Research. The show's success was driven in large part to "Bad Girls Club." Last night's reunion special became Oxygen's most watched telecast in network history with 437,000 W18-34, 639,000 W18-49, 950,000 A18-49 and 1.4 million total viewers.

"Bad Girls Club" season three became Oxygen's first series ever to average over one million viewers per episode, with 397,000 W18-34, 533,000 W18-49, 727,000 A18-49 and one million total viewers. "Bad Girls Club" also now holds the title as the network's most successful series among its target demo, W18-34. It also boasted the youngest season on Oxygen with a median age of 26.

Oxygen's digital assets performed well last night with programming combo of the reunion and premiere. Page views on www.oxygen.com were well over one million yesterday, and totaled over five million in the week leading up to yesterday's debut for both shows. Mobile voting during the premiere of "Pretty Wicked" was strong for a premiere -- when asked if the girls were more pretty or wicked, fans were split nearly even. In addition, the "Pretty Wicked" mobile fan club has grown by an astonishing 88% this week so far.

About Oxygen:

Oxygen is a program service of NBC Universal Cable Entertainment and is currently available in over 74 million homes. The network was launched in 2000 to fill a void in the television landscape -- creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including "Bad Girls Club," "The Janice Dickinson Modeling Agency" and "Tori & Dean: Home Sweet Hollywood."





  [april 2009]  
S
M
T
W
T
F
S
   


· BAD GIRLS CLUB, THE (OXYGEN)
· PRETTY WICKED (OXYGEN)




most recent ratings | view all posts
[01/07/26 - 09:29 AM]
In 2025, Fans Power ESPN and "ESPN on ABC" to Its Most-Watched Year in Over a Decade
ESPN networks increased industry-leading sports share to 35 percent, up from 31 percent in 2024.
[01/06/26 - 03:18 PM]
FOX NFL Rings in Best Regular Season Since 2015
The regular season averaged 19.633 million viewers for the network.
[01/06/26 - 03:00 PM]
Record-Setting Season as "Sunday Night Football" on NBC and Peacock Averages 23.5 Million Viewers & Paces as Primetime's #1 Show for Unprecedented 15th Consecutive Year
"Sunday Night Football" averaged a Total Audience Delivery (TAD) of 23.5 million viewers for the 2025 season.
[01/06/26 - 12:01 PM]
Netflix Top 10: Week of December 29 - "Stranger Things 5" Concludes Right Side Up at No. 1 in This Week's Top 10
At No. 2 on the English TV list with 12.7 million views is the new Harlan Coben mystery series "Run Away," centered on a father desperate for clues about his missing daughter while a string of related murders heightens the urgency to find her.
[01/05/26 - 02:34 PM]
2025-26 College Football Playoff Quarterfinals on ESPN Score 19.3 Million Average Viewers; CFP Up YOY Through Two Rounds
The Rose Bowl (Indiana vs. Alabama) topped all coverage with 23.9 million viewers on average.
[01/05/26 - 09:49 AM]
Prime Video Delivers "Thursday Night Football's" Most-Watched Season Ever
The 2025 season averaged 15.33 million viewers throughout its 15-game campaign, marking a +16% increase over the 2024 season and the third-consecutive year of double-digit, year-over-year viewership growth.
[01/02/26 - 03:45 PM]
"Dick Clark's New Year's Rockin' Eve" Rises to Four Year High Reaching 30 Million Total Viewers at Midnight
The telecast averaged 18.8 million total viewers in the 11:30pm-12:30am hour alone.
[01/02/26 - 09:49 AM]
FOX NFL's Week 17 "America's Game of the Week" Comes Out on Top with 28.8 Million Viewers
The Eagles-Bills close finish marked FOX's second most-watched telecast of the regular season.
[12/31/25 - 12:46 PM]
NFL Christmas Gameday on Netflix Scores Again With the Lions-Vikings Becoming the Most-Streamed NFL Game in US History
Said coverage averaged 27.5 million viewers in the US, with US viewership peaking at over 30 million viewers.
[12/31/25 - 10:11 AM]
NFL on Prime's Christmas Night Showdown Between the Broncos and Chiefs Sets New Viewership Marks for "TNF"
The streamer's "Thursday Night Football" finale averaged 21.06 million viewers, peaking with 22.90 million.
[12/31/25 - 10:08 AM]
ESPN Delivered Largest Average NBA Christmas Audience Since 2018
The San Antonio Spurs vs. Oklahoma City Thunder game in the 2:30 p.m. window became ESPN's most-watched NBA Christmas game in the timeslot since 2017, averaging 6.7 million viewers.
[12/30/25 - 12:01 PM]
Netflix Top 10: Week of December 22 - "Stranger Things 5" Runs Up That Hill to No. 1 in This Week's Top 10
At No. 2 on the list was "Emily in Paris" Season 5 with 13.3 million views.
[12/30/25 - 08:00 AM]
Aced It! ESPN Scored Most-Watched 2025 NCAA Women's College Volleyball Season on Record
The entirety of the NCAA Women's Volleyball Tournament finished up 13% year over year, averaging 666,000 viewers across the 15 matches and featured the most-watched Regionals on record.
[12/24/25 - 10:01 AM]
Dec. 20 Holiday Episode Ranks as #1 "Saturday Night Live" Telecast of the Season
Hosted by Ariana Grande with musical guest Cher, the episode drew 5.4 million viewers.
[12/23/25 - 03:11 PM]
College Football Playoff First Round Presented by Allstate Averages 9.9 Million Viewers Across Four Games on ESPN/ABC and TNT Sports
Alabama vs. Oklahoma delivered 14.9 million viewers on Friday.