or


[05/18/09 - 10:40 AM]
ABC Wins the Final 5 Sundays of the 2008-09 TV Season in Adults 18-49
ABC spins the numbers for Sunday, May 17.

[via press release from ABC]

Quick Take for Sunday, May 17, 2009 (Fast Affiliate Live + Same Day Ratings)

ABC Wins the Final 5 Sundays of the 2008-09 TV Season in Adults 18-49, While Placing No. 1 on Every May Sweep Sunday for 5 Consecutive Years

The Net Marks its Top Sunday in 11 Weeks in Viewers and Young Adults

For the 5th Straight Week, ABC's "Desperate Housewives" is Sunday's No. 1 TV Show in Both Total Viewers and Adults 18-49

"Home Edition" Wins from 7-8pm in Adults 18-49, Putting ABC into First Place in the Hour for the 5th Week in a Row

Finishing a Strong No. 2 in the 8pm Hour to CBS' "Survivor" Finale, ABC's "Home Edition" Finale Posts the Series' Best Numbers in the Time Slot in 7 Weeks

Winning its 2-Hour Time Period Over CBS' "Survivor" Finale, ABC's "Housewives" Finale Attracts ABC's Biggest Non-Oscar Audience in the Time Slot Since September

Sunday Night (7:00-11:00 p.m.)

Opposite season finale programming on the night from CBS with three hours of "Survivor" finale coverage and Fox with its animated comedy finales, ABC finished No. 1 on each of the final 5 Sundays of the '08-09 TV Season among Adults 18-49 (3.6/10). In fact by winning each Sunday of the 2009 May Sweep, ABC marked its 5th consecutive May to rank No. 1 on every Sunday of the sweep period � 20 consecutive May Sundays from 2005-2009.

� In Total Viewers (10.8 million) and Adults 18-49 (3.6/10), ABC generated its strongest Sunday in 11 weeks � since 3/1/09.

� For the 5th consecutive Sunday, ABC's "Desperate Housewives" qualified as the No. 1 TV show in both Total Viewers and Adults 18-49. "Housewives" marked its 22nd time in 23 original broadcasts this season to stand as Sunday's No. 1 entertainment series with viewers and young adults.

"Extreme Makeover: Home Edition-7P" (7:00-8:00 p.m.)

ABC's "Extreme Makeover: Home Edition-7P" won Sunday's 7 o'clock hour Adults 18-49 (1.9/6), beating out its nearest competitor by 27% (1.5/5 � CBS "60 Minutes"). In fact it was the 5th consecutive week for ABC to lead the opening hour on Sunday in the key young adult sales demo.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

Against season finales on CBS ("Survivor") and Fox ("The Simpsons"/"King of the Hill") in the 8 o'clock hour, ABC's "Extreme Makeover: Home Edition" surged from its lead-in by 3.2 million (9.2 million vs. 6.0 million) viewers and by 58% in Adults 18-49 (3.0/8 vs. 1.9/6) to place a strong No. 2 in the hour, ahead of the Fox animated comedy finales. "Home Edition" finished No. 1 in its time slot with Women 18-34 (2.7/8) for the 6th time in its past 7 original telecasts.

� "Home Edition" produced its best viewer and young adult numbers in the hour in 2 months � since 3/29/09.

"Desperate Housewives" (9:00-11:00 p.m.)

Sunday's No. 1 TV show, ABC's "Desperate Housewives" won its 2-hour time period, beating out CBS' "Survivor" finale coverage by 1.2 million viewers (13.9 million vs. 12.7 million) and by 9% in Adults 18-49 (4.7/12 vs. 4.3/11).

� Growing week to week by 1.6 million viewers and by 15% in Adults 18-49 (5/10/09 = 12.3 million and 4.1/11), "Housewives" attracted the series biggest audience in 2 months and hit its best Adult 18-49 number in 4 weeks � since 3/22/09 and 4/19/09, respectively.

� Excluding only Oscar Sunday, the 5th-season finale of "Desperate Housewives" generated ABC's biggest audience in the time period since season-premiere Sunday in September and its highest Adult 18-49 number in more than 5 months � since 9/28/08 and 12/7/08, respectively.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 31% currently, from 24% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 5/17/09.





  [may 2009]  
S
M
T
W
T
F
S
     


· 60 MINUTES (CBS)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· KING OF THE HILL (FOX)
· SIMPSONS, THE (FOX)
· SURVIVOR (CBS)





most recent ratings | view all posts
[05/23/13 - 04:27 PM]
Wednesday's Cable Ratings: Pacers/Heat Opener Dominates for TNT
Plus: numbers for VH1's "Off Pitch," Oxygen's "Best Ink" and TLC's "The Town That Caught Tourettes?"

[05/23/13 - 03:01 PM]
NBC Completes Best May Sweep in Nine Years As Network Finishes 0.1 of Rating Point Out of First
NBC further spins the numbers for the May sweeps period.

[05/23/13 - 02:02 PM]
ABC Ranks No. 1 in the May Sweep for the First Time in 13 Years in Adults 18-49
ABC further spins the numbers for the May sweeps period.

[05/23/13 - 01:47 PM]
"The Americans" Scores - Ties As Most-Watched First Season of Any FX Drama
FX further spins the numbers for the season to date.

[05/23/13 - 11:18 AM]
TNT's Exclusive Coverage of the 2013 NBA Eastern Conference Finals Game 1 Delivers 5.3 U.S. HH Rating & 8.2 Million Total Viewers
TNT spins the numbers for Wednesday, May 22.

[05/23/13 - 10:28 AM]
Jay Leno and Jimmy Fallon Dominate with "Tonight's" Biggest 18-49 Audience Since December and "Late Night's" Best Since New Year's Week
NBC spins the late-night numbers for the week of May 13-17.

[05/23/13 - 08:51 AM]
"Law & Order: Special Victims Unit" Grows Week to Week by 7% in 18-49 Rating and 3% in Total Viewers
NBC spins the numbers for Wednesday, May 22.

[05/23/13 - 08:37 AM]
ABC Is #1 in Adults 18-49 on the Final Night of the Season and #1 in the May Sweep for the First Time in 13 Years
ABC spins the numbers for Wednesday, May 22.

[05/23/13 - 08:29 AM]
Wednesday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC
"Criminal Minds" closes the May sweeps period as the most-watched program on the night.

[05/22/13 - 05:08 PM]
Tuesday's Cable Ratings: NBA Draft Lottery, Playoffs Keep ESPN on Top
Plus: numbers for CNBC's "Crowd Rules," VH1's "I'm Married to a..." and Syfy's "Weird or What?"

[05/22/13 - 04:58 PM]
Oxygen Delivers Best Night In Network History Among All Key Demos
Oxygen spins the numbers for Tuesday, May 21.

[05/22/13 - 02:18 PM]
Discovery Channel's "Deadliest Catch" Is the #1 Tuesday Primetime Program in Cable for Men 25-54 for Six Consecutive Weeks
Discovery spins the numbers for Tuesday, May 21.

[05/22/13 - 08:51 AM]
"Grimm" Maintains Its 18-49 Rating of a Week Ago Despite Special Competition from the "Dancing with the Stars" Finale
NBC spins the numbers for Tuesday, May 21.

[05/22/13 - 08:39 AM]
ABC's "Dancing" Finale Jumps 44% to Win Its Slot at Tuesday Highs
ABC spins the numbers for Tuesday, May 21.

[05/22/13 - 08:34 AM]
Tuesday's Broadcast Ratings: "The Voice" Tops Demos, "DWTS" Finale Leads Viewers
ABC is the most-watched network by nearly four million viewers but falls short of NBC in adults 18-49.