[07/09/09 - 12:38 PM]
ABC Is Up Year to Year on the Night for the 5th Week in a Row
ABC spins the numbers for Wednesday, July 8.

[via press release from ABC]

Quick Take for Wednesday, July 8, 2009 (Fast Affiliate Live + Same Day Ratings)

Posting its Second Strongest Wednesday of the Summer, ABC is Up Year to Year on the Night for the 5th Week in a Row

The Most-Watched TV Show in its Slot, "Wipeout" Finishes No. 1 in the 8pm Hour For the 4th Week Running and Grows its Audience for the 2nd Straight Week

"I Survived a Japanese Game Show" is Up Week to Week in Viewers and Adults 18-49

Jumping from its Week-Ago Season Opener, "Primetime: Crime" is No. 1 at 10pm In Key Adults, Marking the Net's Top Summer Numbers in the Slot Since Last July

Wednesday Night (8:00-11:00 p.m.)

Turning in its second-strongest numbers on the evening this summer, ABC placed No. 2 on Wednesday among young Adults (AD18-34=1.7/6 and AD18-49=2.1/7-tie) and finished No. 1 with Men 18-49 (1.8/6-tie). ABC was also the highest-rated broadcaster on the night with Teens 12-17 (1.3/6-tie) and Kids 2-11 (1.5/6).

� Jumping from the year-ago night (7/9/08) by 1.3 million viewers (6.0 million vs. 4.7 million) and by 40% in Adults 18-49 (2.1/7 vs. 1.5/5), ABC increased its Wednesday results year to year for the 5th week in a row.

"Wipeout" (8:00-9:00 p.m.)

Qualifying as the most-watched TV show in its time period by a margin of 11% over second-place Fox's "So You Think You Can Dance" (8.1 million vs. 7.3 million), ABC's "Wipeout" ranked No. 1 during Wednesday's 8 o'clock hour for the 4th week running. "Wipeout" also delivered the No. 1 position in the hour with Adults 18-49 (2.8/10), and for the 7th straight week (every telecast this summer) the ABC unscripted series won its time slot across all key Men demos (M18-34 � 2.0/8, M18-49 � 2.5/9 and M25-54 � 3.0/10).

� "Wipeout" registered as Wednesday's No. 2 TV program in Total Viewers and Adults 18-49 (tie), behind only "America's Got Talent" (9:00-10:00 p.m.), while standing as the No. 1 TV show with Men 18-34.

� Gaining overall audience for the 2nd week in a row, "Wipeout" increased its numbers over the prior week in Total Viewers, Adults 18-49 and Adults 18-34.

"I Survived a Japanese Game Show" (9:00-10:00 p.m.)

During the 9 o'clock hour, ABC's "I Survived a Japanese Game Show" grew its numbers week to week in Total Viewers (+17% - 4.1 million vs. 3.5 million) and Adults 18-49 (+15% - 1.5/5 vs. 1.3/4).

"Primetime: Crime" (10:00-11:00 p.m.)

Building on its lead-in, ABC News' "Primetime: Crime" won the 10 o'clock hour in Adults 18-49 (1.9/6) and Adults 25-54 (2.3/6). In fact the ABC newsmagazine overshadowed its original competition in the time slot, beating NBC's "The Philanthropist" by nearly 1 million viewers (6.0 million vs. 5.1 million) and by 36% in Adults 18-49 (1.9/6 vs. 1.4/4).

� "Primetime: Crime" saw its numbers jump sharply from its week-earlier season premiere, gaining 1.4 million viewers, 36% in Adults 18-49 and 35% in Adults 25-54 (7/1/09 = 4.6 million, 1.4/4 and 1.7/5). In fact on all three Nielsen measures, the ABC newsmagazine turned in the Network's strongest summer numbers in the hour since last July � since 7/30/08 in Total Viewers and Adults 25-54 and since 7/23/08 in Adults 18-49.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 32% currently, from 25% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 7/8/09.

  [july 2009]  


most recent ratings | view all posts
[10/24/16 - 08:54 AM]
Seahawks-Cardinals "SNF" Leads Preliminary Results for the Night Among the Big 4 in Every Key Measure
NBC spins the numbers for Sunday, October 23.

[10/24/16 - 08:43 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Keeps NBC on Top
The Peacock once again leads the evening among total viewers and adults 18-49.

[10/23/16 - 10:03 AM]
Saturday's Broadcast Ratings: ABC, College Football Top Viewers, Demos
The Alphabet wins said evening for the fourth consecutive week.

[10/23/16 - 09:43 AM]
"SNL" Hits Season Highs, Best October Overnights in 8 Years
NBC spins the numbers for Saturday, October 22.

[10/23/16 - 07:06 AM]
Live + 3 Ratings: ABC's "S.H.I.E.L.D." Is the Season's First Broadcast Series to Post Triple-Digit Growth in Adults 18-49
ABC further spins the numbers for Tuesday, October 18.

[10/22/16 - 09:09 AM]
Friday's Broadcast Ratings: CBS Tops Night in Viewers, Demos
The Eye's trio of dramas lead the evening in both categories.

[10/22/16 - 09:05 AM]
"Dateline" Matches Its Season High in 18-49, New Season High in Total Viewers
NBC spins the numbers for Friday, October 21.

[10/22/16 - 08:42 AM]
ABC Earns Most Watched Friday This Season - "Shark Tank" Is the #1 Show in Adults 18-49
ABC spins the numbers for Friday, October 21.

[10/21/16 - 02:02 PM]
NLCS Game 5 Is Second Most-Watched Telecast in FS1 History
FOX Sports spins the numbers for Thursday, October 20.

[10/21/16 - 08:47 AM]
Thursday's Broadcast Ratings: CBS Holds Off Competition with NFL
The Eye wins the night in both total viewers and adults 18-49.

[10/20/16 - 01:49 PM]
Investigation Discovery Delivers Nearly One Million Viewers for World Television Premiere of "Southwest of Salem: The Story of the San Antonio Four"
Investigation Discovery further spins the numbers for Saturday, October 15.

[10/20/16 - 08:48 AM]
Wednesday's Broadcast Ratings: ABC Pulls in Front Among Adults 18-49
The Alphabet leads the night with its coverage of The Third Presidential Debate.

[10/20/16 - 07:14 AM]
"RuPaul's Drag Race All Stars" Season 2 Slays Records as the Most Viewed Season of a Logo Original Series to Date
Plus: look for a reunion special on October 27 and "Season 6 RuVealed" on November 3.

[10/19/16 - 10:48 AM]
Discovery's "Gold Rush" Ranks as #1 Show on All of TV on Friday
Discovery spins the numbers for Friday, October 14.

[10/19/16 - 08:59 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Top Demo Spot
The Peacock once again wins the night among adults 18-49.