or


[07/10/09 - 11:29 AM]
Big Brother Returns with a Time Period Win in Viewers and All Key Demos
CBS spins the numbers for Thursday, July 9.
[via press release from CBS]

"BIG BROTHER" RETURNS WITH A TIME PERIOD WIN IN VIEWERS AND ALL KEY DEMOS

"Big Brother 11" Tops Last Summer's Premiere in Viewers, Adults 18-49 and Adults 18-34

"Big Brother 11" Boosts CBS's Summer Time Period Average By +64% in Adults 18-49 and +89% in Adults 18-34

Biggest Online Launch Ever for "Big Brother" on CBS.com

The premiere of BIG BROTHER 11 won its time period in all key measures and topped last summer's premiere of BIG BROTHER 10 in viewers, adults 18-49 and adults 18-34, according to Nielsen preliminary live plus same day ratings for Thursday, July 9.

BIG BROTHER 11 THURSDAY (P) was first in households (4.4/08), viewers (6.68m), adults 25-54 (2.7/09), adults 18-49 (2.3/08) and adults 18-34 (1.7/08). Compared to the first episode of BIG BROTHER 10 (which premiered on Sunday, July 13 last summer), CBS was up +10% in both households (from 4.0/07) and adults 18-49 (from 2.1/07), +13% in adults 18-34 (from 1.5/05), even in adults 25-54 and added +550,000 viewers (from 6.13m, +9%).

Compared to the Thursday BIG BROTHER 10 time period premiere (which was on July 31, 2008), CBS was up +5% in households (from 4.2/08), even in both adults 18-49 and adults 18-34 and added +280,000 viewers (from 6.40m, +4%).

Compared to the time period live plus same day delivery this summer (rebroadcasts of CBS's crime dramas and sitcoms), CBS was up +42% in adults 25-54 (from 1.9/06), +64% in adults 18-49 (from 1.4/05), +89% in adults 18-34 (from 0.9/03).

For the night, CBS was first in households (5.0/09), viewers (7.53m), adults 25-54 (2.5/07) and second in adults 18-49 (1.9/06, -0.2 behind FOX).

In addition, BIG BROTHER 11 had its biggest launch ever online, with +11% growth in unique users on CBS.com vs. the season 10 premiere. In addition, streams grew +263% compared to last year across the CBS Audience Network, which distributes CBS content to hundreds of partner sites. Growth was driven by fan anticipation to complimentary content such as cast photos, videos, and interviews, plus interactive features like community discussions.

Updated Thursday ratings will be available this afternoon.





  [july 2009]  
S
M
T
W
T
F
S
   


· BIG BROTHER (CBS)




most recent ratings | view all posts
[05/08/26 - 09:18 AM]
TNT Sports Delivers Its Most-Watched MLB Regular Season Start Since 2015
The Yankees/Mariners season opener on March 31 delivered 562,000 viewers and peaked at 735,000, making it the most watched opener on TBS since 2012.

[05/06/26 - 10:01 AM]
Strong Month of Sports Propels ESPN Studio Shows to Record Viewership for April
The entire lineup of ESPN studio shows was up 21% overall in viewership over April of 2025 and up 10% year-over-year (YOY) in the coveted Persons ages 18-49 demographic.

[05/05/26 - 03:52 PM]
ESPN Networks Aired Its Most Viewed First Round of the Current Rights Deal of the 2026 Stanley Cup Playoffs
ESPN also delivered three of the top five matchups in the First Round including the Philadelphia Flyers-Pittsburgh Penguins Game 1 (2.1 million viewers).
[05/05/26 - 03:36 PM]
NBC and Peacock Deliver the Most-Watched First Round Game 7 in NBA History for Saturday Night's 76ers-Celtics
Saturday night's matchup between the Philadelphia 76ers and Boston Celtics averaged a Total Audience Delivery (TAD) of 11.0 million viewers on NBC and Peacock.
[05/05/26 - 02:33 PM]
TNT Sports Delivers Its Most Watched NHL Stanley Cup Playoffs First Round Ever
Game 7 of the Montreal/Tampa Bay series on Sunday, May 3 averaged 2.3 million viewers, the most-watched First Round game on cable ever featuring a Canadian team.
[05/05/26 - 02:24 PM]
FOX Saturday Baseball Flexes Double-Digit Season-to-Date Viewership Increase
2,130,000 viewers tuned-in to FOX on Saturday, May 2, for a two-game slate highlighted by the Cardinals' 3-2 Victory over the Dodgers in most of the country.
[05/05/26 - 12:01 PM]
Netflix Top 10: Week of April 27 - The Hunt Continues as "Apex" Takes No. 1 for a Second Week
Plus: Revenge might be a dish best served cold, but "Man on Fire" served it up hot, reaching No. 1 on the English TV list with 11 million views.
[05/03/26 - 02:40 PM]
NBC Sports Delivers the Most-Watched Kentucky Derby on Record, Averaging 19.6 Million Viewers on NBC & Peacock in Historic "Run for the Roses"
Viewership peaked at 24.4 million viewers from 7-7:15 p.m. ET, as jockey Jose Ortiz guided Golden Tempo around the final turn to win by a neck over Renegade, and made Cherie DeVaux the first woman to train a Kentucky Derby winner.

[05/01/26 - 01:33 PM]
"Live with Kelly and Mark" Jumps Back from Spring Break with Fifth Straight Week of Growth Among Both Total Viewers and Households
Dominating the New York market, "Live with Kelly and Mark" towers over its closest competition this season by double and triple digits in Total Viewers, Adults 25-54 and Women 25-54.
[05/01/26 - 08:05 AM]
NBC Sports' NBA Playoff Viewership on NBC & Peacock Up 58% vs. Comparable Coverage Last Year Through First 13 Games
This is the first time in 24 years that NBC Sports is presenting the NBA Playoffs.
[04/30/26 - 02:17 PM]
ABC News Is #1 in Total Viewers Sunday Morning and in Late-Night
ABC News' "Nightline" ranks No. 1 in Total Viewers (931,000) for the week of April 20.
[04/29/26 - 04:01 PM]
"American Idol" Scores 5.3 Million Total Viewers with Biggest Audience in Over 2 Months During Taylor Swift Night
Monday's episode was the No. 1 entertainment program on the night among Total Viewers (5.34 million) and Adults 18-49 (0.42 rating).
[04/29/26 - 02:41 PM]
Record Breaker! ESPN Airs Most-Viewed First Round Game 5 Ever on Cable, Extending Milestone Run of the 2026 Stanley Cup Playoffs
Philadelphia Flyers-Pittsburgh Penguins on Monday averaged 2 million viewers, up 190% vs. ESPN's First Round Game 5 average last year.
[04/28/26 - 03:41 PM]
TNT Sports Continues Viewership Surge for 2026 NHL Stanley Cup Playoffs
Minnesota's Game 4 victory over Dallas on Saturday averaged 1.9 million viewers on TBS, truTV and HBO Max.
[04/28/26 - 12:01 PM]
Netflix Top 10: Week of April 20 - Charlize Theron Climbs to No. 1 with "Apex" in This Week's Top 10
Another warning to be careful who you trust, the psychological thriller series "Unchosen" debuted at No. 1 on the English TV list with 10.4 million views.