or


[07/21/09 - 01:24 PM]
ABC Delivers a Summer-Best in Adults 18-49 and Turns in Its Second-Highest Non-Sports Summer Rating Since 2005
ABC spins the numbers for Monday, July 20.

[via press release from ABC]

Quick Take for Monday, July 20, 2009 (Fast Affiliate Live + Same Day Ratings)

Winning Each Half-Hour, ABC Delivers a Summer-Best in Adults 18-49 and Turns in its Second-Highest Non-Sports Summer Rating Since 2005

ABC's "The Bachelorette: The Men Tell All" Hits Summer-High Numbers for ABC from 8-10pm and Improves on its Year-Ago Performance in Viewers and Adults 18-49

Posting Summer-High Ratings at 10pm, "Dating in the Dark" Premieres with a Time Period Winning Performance Across All Key Adult Demographics

"Dating in the Dark" Improves on ABC's Year-Ago Deliveries at 10pm By 3.0 Million Viewers and by 79% in Adults 18-49

Monday Night (8:00-11:00 p.m.)

Winning each half-hour in prime among young adults, ABC's Monday lineup ranked No. 1 on the night with a summer-high performance among Adults 18-49 (2.6/8). In fact, ABC saw its strongest summer performance among young adults in over 1 year and its 2nd-best with non-sports programming since summer of 2005 � since 7/7/08 and 8/15/05, respectively.

"The Bachelorette: The Men Tell All" (8:00-10:00 p.m.)

"The Bachelorette: The Men Tell All" matched a summer-best performance for the Net in the time period in both Total Viewers (8.0 million) and Adults 18-49 (2.7/8). The "Men Tell All" qualified as the No. 1 program of the night across each of the key Women demographics (Women 18-34 � 3.8/12, Women 18-49 � 4.0/11 and Women 25-54 � 4.2/11). In addition, the unscripted program took the Net to the top spot in its two-hour time period for the 4th straight week and for the 7th time in the last 8.

� "The Bachelorette: The Men Tell All" saw increases over its year-ago performance (6/30/08) by 7% in Total Viewers (8.0 million vs. 7.5 million) and by 4% in Adults 18-49 (2.7/8 vs. 2.6/7).

"Dating in the Dark" (10:00-11:00 p.m.)

Posting summer-high ratings in the 10 o'clock hour, the series premiere of ABC's "Dating in the Dark" debuted with a time period winning performance across all key Adult demographics: Adults 18-34 (2.3/8), Adults 18-49 (2.5/7) and Adults 25-54 (2.7/7-tied). "Dating in the Dark" stood as the No. 2 program of the night among Women 18-34 (3.1/10) and Women 18-49 (3.4/10), behind only "The Bachelorette: The Men Tell All."

� "Dating in the Dark" improved ABC's performance in the hour on the same night last year (7/21/08) by 3.0 million viewers (6.3 million vs. 3.3 million) and by 79% among Adults 18-49 (2.5/7 vs. 1.4/4).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 32% currently, from 25% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Ratings), 7/20/09.





  [july 2009]  
S
M
T
W
T
F
S
   


· BACHELORETTE, THE (ABC)
· DATING IN THE DARK (ABC)





most recent ratings | view all posts
[11/25/20 - 08:12 AM]
Tuesday's Broadcast Ratings: "The Bachelorette" Keeps ABC on Top in Demos
The Alphabet takes home the adults 18-49 crown while CBS leads the night in total viewers.

[11/24/20 - 08:18 AM]
Monday's Broadcast Ratings: ABC Tops Demos with "Dancing with the Stars" Finale
The Alphabet edges NBC among adults 18-49 however the Peacock network leads the night in total viewers.

[11/23/20 - 03:20 PM]
"Dateline NBC" Wins November Sweep Period
NBC spins the numbers for the November sweeps period.

[11/23/20 - 03:20 PM]
For the First Time in 5 Years, "20/20" Is Friday's No. 1 Newsmagazine During November 2020 Sweep in Adults 18-49 and Adults 25-54
ABC spins the numbers for the November sweeps period.

[11/23/20 - 08:19 AM]
Sunday's Broadcast Ratings: NBC Tops Night with "Sunday Night Football"
The network cruises to another victory in total viewers and adults 18-49.

[11/23/20 - 08:02 AM]
A Record-Setting 62 Million Households Chose to Watch "The Queen's Gambit" in Its First 28 Days
Said numbers make it Netflix's biggest scripted limited series to date.

[11/22/20 - 09:56 AM]
Saturday's Broadcast Ratings: College Football Lifts ABC to Victory
The Alphabet once again takes home top honors in total viewers and adults 18-49.

[11/21/20 - 08:51 AM]
Friday's Broadcast Ratings: ABC, FOX Share in Adults 18-49 Honors
Said duo tops demos while NBC is the most-watched network last night.

[11/20/20 - 08:13 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Delivers Another FOX Win
The network once again takes home top honors in total viewers and adults 18-49.

[11/19/20 - 08:10 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in Latest FOX Demo Victory
The network takes home the adults 18-49 honors while NBC is the most-watched network overall.

[11/18/20 - 08:12 AM]
Tuesday's Broadcast Ratings: ABC Tops Demos in Latest Wave of Premieres
"The Bachelorette" leads the night among adults 18-49 while CBS tops total viewers with the return of its drama trio.

[11/17/20 - 08:15 AM]
Monday's Broadcast Ratings: ABC, NBC Top Competitive Night
Said duo leads the evening in adults 18-49 with a slim margin.

[11/16/20 - 08:18 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay in Front
The network takes home another victory in total viewers and adults 18-49.

[11/15/20 - 10:37 AM]
Saturday's Broadcast Ratings: ABC Reclaims Top Spot with College Football
The Alphabet's weekly telecast leads the evening in both total viewers and adults 18-49.

[11/14/20 - 08:16 AM]
Friday's Broadcast Ratings: "Shark Tank" Pushes ABC to Top Spot
The Alphabet leads the night in total viewers, shares the demo crown with FOX.