or


[09/11/09 - 08:51 AM]
NBC Sports Scores Best NFL Kickoff in 7 Years
NBC spins the numbers for Thursday, September 10.

[via press release from NBC]

NBC SPORTS SCORES BEST NFL KICKOFF IN 7 YEARS

Best Overnight Sports Rating Since Super Bowl XLIII; Best Overnight Primetime Rating Since American Idol Finale

NBC Dominates Competition in Primetime Beating Second Place CBS by 144 %

NEW YORK - Sept. 11, 2009 - Last night's Titans-Steelers game on NBC Sports was the highest rated NFL Kickoff in seven years, had the best overnight sports rating since Super Bowl XLIII, the best overnight primetime rating since the American Idol finale and dominated the other networks according to data released today by Nielsen Media Research.

The game won by the Steelers 13-10 in overtime, scored a 13.8 overnight rating/23 share (8:45-11:45 p.m. ET), the highest rating for the Thursday NFL Kickoff since the inaugural game on network television (14.5/23 on ABC in 2003).

- BEST SINCE SUPER BOWL: Last night's game had the best overnight rating for any sporting event since Super Bowl XLIII, which was the most watched broadcast in U.S. television history. The Titans-Steelers game also generated the highest overnight rating for any primetime show on any broadcast network since the American Idol finale (15.3/25 on 5/20/09).

- DOMINATED PRIMETIME: NBC dominated primetime (8-11 p.m.) with a 12.2/20 average in the metered markets, establishing a 144 percent margin of victory over CBS's second-place 5.0/8 and more than quadrupling each of the other broadcast networks -- CW, 2.7/4; ABC, 2.6/4; Fox, 2.6/4.

- UP 37% OVER LAST YEAR: Last night's game was up 37 percent from the 2008 NFL Kickoff (Giants-Redskins, 10.1/17), which started early to allow coverage of the Republican National Convention, up six percent from the 2007 NFL Kickoff (Colts-Saints, 13.0/21) and up two percent from the 2006 NFL Kickoff (Dolphins-Steelers, 13.5/22).

- The rating peaked during the overtime period at a 15.0/29 from 11:30-11:45 p.m. ET.

TOP RATED SPORTS PROGRAMS SINCE SUPER BOWL XLIII
*Based on overnight ratings
1. NFL Kickoff (Titans-Steelers) 13.8/23 NBC
2. NCAA Championship (Mich. St-UNC) 11.9/19 CBS
3. NBA Finals, Gm. 4 (Lakers-Magic) 10.9/19 ABC
4. MLB All-Star Game 10.4/18 Fox
5. Kentucky Derby 10.2/22 NBC
6. NBA Finals, Gm. 3 10.1/17 ABC
7. NBA Finals, Gm. 2 9.9/17 ABC
8. NBA Finals, Gm. 5 9.4/16 ABC
9. NCAA Semifinal (Villanova-UNC) 9.3/17 CBS
10. NBA Finals, Gm. 1 8.9/15 ABC

NFL KICKOFF - THURSDAY NIGHT SEASON OPENERS OVERNIGHT RATINGS:
2009: NBC 13.8/23 (Pittsburgh 13 - Tennessee 10)
2008: NBC 10.1/17 (NY Giants 16 - Washington 7)
2007: NBC 13.0/21 (Indianapolis 41 - New Orleans 10)
2006: NBC 13.5/22 (Pittsburgh 28 - Miami 17)
2005: ABC 13.1/22 (New England 30 - Oakland 20)
2004: ABC 12.6/20 (New England 27 - Indianapolis 24)
2003: ABC 14.5/23 (Washington 16 - NY Jets 13)
*2002 ESPN 7.6/13 (Houston 19 - Dallas 10)
*U.S. HH Rating: overnight rating not available

TOP 10 METERED MARKETS FOR LAST NIGHT'S GAME
1. Pittsburgh, 49.6/70
2. Nashville, 40.1/56
3. Baltimore, 20.5/33
4. Las Vegas, 20.0/32
5. New Orleans, 18.8/27
6. Cleveland, 18.7/30
7. Memphis, 18.2/25
8. Knoxville, 18.0/27
9. Washington D.C., 17.3/29
10. Norfolk, 16.9/27





  [september 2009]  
S
M
T
W
T
F
S
  


· SUNDAY NIGHT FOOTBALL (NBC)





most recent ratings | view all posts
[08/28/16 - 08:26 AM]
Saturday's Broadcast Ratings: NFL Preseason Wins Again for CBS
The Eye takes home top honors among total viewers and adults 18-49.

[08/28/16 - 08:23 AM]
"Aquarius" Matches Its Season High in 18-49; Highest Ever for a Saturday Telecast
NBC spins the numbers for Saturday, August 27.

[08/27/16 - 09:00 AM]
Friday's Broadcast Ratings: CBS, NFL Preseason Snap NBC's Win Streak
The Eye wins the evening in both total viewers and adults 18-49.

[08/26/16 - 01:59 PM]
Post-Olympic "Voice" Jumps 2.5 Million Viewers in Live + 3, Biggest Lift of the Week Across All Networks
NBC further spins the numbers for the week of August 15-21.

[08/26/16 - 11:10 AM]
Hallmark Channel's "Chesapeake Shores" Increases Viewership with Episode Two
The Hallmark Channel spins the numbers for the week of August 15-21.

[08/26/16 - 09:19 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with NFL Preseason
The Peacock continues its win streak among adults 18-49.

[08/25/16 - 10:44 AM]
HBO's "The Night Of" Heads Into Finale with Strong Momentum Averaging 7 Million Viewers
HBO spins the numbers for the summer to date.

[08/25/16 - 09:24 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock continues its win streak among total viewers and adults 18-49.

[08/24/16 - 09:13 AM]
Tuesday's Broadcast Ratings: "Got Talent," "Better Late Than Never" Top Charts
NBC leads the evening among total viewers and adults 18-49.

[08/23/16 - 11:19 AM]
Starz Original Series "Power" and "Survivor's Remorse" Continue Record-Breaking Third Seasons in Week 6
Starz spins the numbers for the season to date.

[08/23/16 - 08:37 AM]
Monday's Broadcast Ratings: "Ninja Warrior," "Running Wild" Return on Top for NBC
The Peacock keeps its win streak alive post-Olympics among total viewers and adults 18-49.

[08/22/16 - 02:07 PM]
NBC's Rio Olympics Is the Most Successful Media Event in History
NBC further spins the numbers for its coverage to date.

[08/22/16 - 09:07 AM]
Sunday's Broadcast Ratings: NBC, Olympic Games Wrap on Top
The Peacock takes home yet another victory among total viewers and adults 18-49.

[08/22/16 - 08:44 AM]
"The Voice" Generates Strong Sampling, Delvering the Top "Voice" 18-49 Rating Since March
NBC spins the numbers for Sunday, August 21.

[08/22/16 - 08:22 AM]
ABC's Sunday Fun & Games Lineup Grows Against Olympics Closing Ceremony
ABC spins the numbers for Sunday, August 21.