or


[09/11/09 - 08:51 AM]
NBC Sports Scores Best NFL Kickoff in 7 Years
NBC spins the numbers for Thursday, September 10.

[via press release from NBC]

NBC SPORTS SCORES BEST NFL KICKOFF IN 7 YEARS

Best Overnight Sports Rating Since Super Bowl XLIII; Best Overnight Primetime Rating Since American Idol Finale

NBC Dominates Competition in Primetime Beating Second Place CBS by 144 %

NEW YORK - Sept. 11, 2009 - Last night's Titans-Steelers game on NBC Sports was the highest rated NFL Kickoff in seven years, had the best overnight sports rating since Super Bowl XLIII, the best overnight primetime rating since the American Idol finale and dominated the other networks according to data released today by Nielsen Media Research.

The game won by the Steelers 13-10 in overtime, scored a 13.8 overnight rating/23 share (8:45-11:45 p.m. ET), the highest rating for the Thursday NFL Kickoff since the inaugural game on network television (14.5/23 on ABC in 2003).

- BEST SINCE SUPER BOWL: Last night's game had the best overnight rating for any sporting event since Super Bowl XLIII, which was the most watched broadcast in U.S. television history. The Titans-Steelers game also generated the highest overnight rating for any primetime show on any broadcast network since the American Idol finale (15.3/25 on 5/20/09).

- DOMINATED PRIMETIME: NBC dominated primetime (8-11 p.m.) with a 12.2/20 average in the metered markets, establishing a 144 percent margin of victory over CBS's second-place 5.0/8 and more than quadrupling each of the other broadcast networks -- CW, 2.7/4; ABC, 2.6/4; Fox, 2.6/4.

- UP 37% OVER LAST YEAR: Last night's game was up 37 percent from the 2008 NFL Kickoff (Giants-Redskins, 10.1/17), which started early to allow coverage of the Republican National Convention, up six percent from the 2007 NFL Kickoff (Colts-Saints, 13.0/21) and up two percent from the 2006 NFL Kickoff (Dolphins-Steelers, 13.5/22).

- The rating peaked during the overtime period at a 15.0/29 from 11:30-11:45 p.m. ET.

TOP RATED SPORTS PROGRAMS SINCE SUPER BOWL XLIII
*Based on overnight ratings
1. NFL Kickoff (Titans-Steelers) 13.8/23 NBC
2. NCAA Championship (Mich. St-UNC) 11.9/19 CBS
3. NBA Finals, Gm. 4 (Lakers-Magic) 10.9/19 ABC
4. MLB All-Star Game 10.4/18 Fox
5. Kentucky Derby 10.2/22 NBC
6. NBA Finals, Gm. 3 10.1/17 ABC
7. NBA Finals, Gm. 2 9.9/17 ABC
8. NBA Finals, Gm. 5 9.4/16 ABC
9. NCAA Semifinal (Villanova-UNC) 9.3/17 CBS
10. NBA Finals, Gm. 1 8.9/15 ABC

NFL KICKOFF - THURSDAY NIGHT SEASON OPENERS OVERNIGHT RATINGS:
2009: NBC 13.8/23 (Pittsburgh 13 - Tennessee 10)
2008: NBC 10.1/17 (NY Giants 16 - Washington 7)
2007: NBC 13.0/21 (Indianapolis 41 - New Orleans 10)
2006: NBC 13.5/22 (Pittsburgh 28 - Miami 17)
2005: ABC 13.1/22 (New England 30 - Oakland 20)
2004: ABC 12.6/20 (New England 27 - Indianapolis 24)
2003: ABC 14.5/23 (Washington 16 - NY Jets 13)
*2002 ESPN 7.6/13 (Houston 19 - Dallas 10)
*U.S. HH Rating: overnight rating not available

TOP 10 METERED MARKETS FOR LAST NIGHT'S GAME
1. Pittsburgh, 49.6/70
2. Nashville, 40.1/56
3. Baltimore, 20.5/33
4. Las Vegas, 20.0/32
5. New Orleans, 18.8/27
6. Cleveland, 18.7/30
7. Memphis, 18.2/25
8. Knoxville, 18.0/27
9. Washington D.C., 17.3/29
10. Norfolk, 16.9/27





  [september 2009]  
S
M
T
W
T
F
S
  


· SUNDAY NIGHT FOOTBALL (NBC)





most recent ratings | view all posts
[12/15/17 - 08:35 AM]
Thursday's Broadcast Ratings: NBC, "Thursday Night Football" Keep Demo Crown
The Peacock tops the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/14/17 - 09:32 AM]
CMT Wraps 2017 with 53 Straight Weeks of Growth, Besting Every Channel in Ad-Supported Cable to Notch the Longest Active Growth Streak
CMT further spins the numbers for the year to date.

[12/14/17 - 08:11 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos in Fall Finale Showdown
The network leads the night among adults 18-49 while CBS tops the charts in total viewers.

[12/13/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Hold Off the Demo Competition
The Peacock's reality franchise is the night's top draw among adults 18-49.

[12/12/17 - 08:16 AM]
Monday's Broadcast Ratings: "The Voice" Keeps NBC on Top in Viewers, Demos
The Peacock holds off the competition in both categories last night.

[12/11/17 - 08:11 AM]
Sunday's Broadcast Ratings: NBC Rides "Sunday Night Football" to Another Victory
The Peacock cruises to the top spot among total viewers and adults 18-49.

[12/10/17 - 08:21 AM]
Saturday's Broadcast Ratings: CBS Edges Competition with Holiday Mix
A rebroadcast of "Rudolph the Red Nosed Reindeer" is the night's most-watched program.

[12/09/17 - 08:28 AM]
Friday's Broadcast Ratings: CBS Dramas Rise in Latest Victory
The Eye's trio of dramas is up from last week among adults 18-49.

[12/08/17 - 08:21 AM]
Thursday's Broadcast Ratings: NBC Tops Night with "Thursday Night Football"
The Peacock holds off the competition in both total viewers and adults 18-49.

[12/07/17 - 08:31 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, CBS Leads Total Viewers
A tight race last night sees "Empire" and "Survivor: Heroes vs. Healers vs. Hustlers" both share the adults 18-49 crown.

[12/06/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
The Peacock's reality franchise wins the evening in both categories.

[12/05/17 - 08:18 AM]
Monday's Broadcast Ratings: NBC Stays on Top with "The Voice"
The Peacock tops both adults 18-49 and total viewers last night.

[12/04/17 - 12:06 PM]
Science Channel Scores with Its Highest Rated November Since 2010 in Primetime
Science Channel further spins the numbers for the month of November.

[12/04/17 - 08:17 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Continue Reign
The Peacock cruises to another victory in total viewers and adults 18-49.

[12/03/17 - 11:15 AM]
FOX Sports Super Saturday Records Huge Viewership Numbers for Big Ten and Big 12 Championships
FOX Sports spins the numbers for Saturday, December 3.